TITLE PAGE

The Title Page should contain the following items, doubled

spaced, horizontal centered,
and positioned just above the center of the page:
Business Name
Business Address
Business Telephone
Owners Name(s)

By:
Yuslina Bt Abdul Ghani
&
Anis Shabirah Bt Md Isa




Executive Summary/Abstract

Part 1 : Introduction
Part 2 : Purpose of Preparing a Business Plan
Part 3 : Business / Company Background
Part 4 : Background of Owners /Partners
Background
Part 5 : Management Plan
Part 6 : Marketing Plan
Part 7 : Operation Plan
Part 8 : Financial Plan
Part 9 : Conclusion/Summary
Part 10 : Appendices

The executive summary is a short
overview of the entire business plan
It provides a busy reader with
everything that needs to be known
about the new ventures distinctive
nature.
An executive summary shouldnt
exceed two single-space pages.

The main body of the business plan beings
with a general description of the company.
Items to include in this section:-
Name of the Company :
Nature of Business :
Industry profile :
Location of business :
Date of commencement :
Factors in selecting the propose venture:
Future prospect of the business:


State your reason of preparing this
business plan eg. :-
Obtainning working capital / loan (please
state the amount of loan required and
name of the bank involved)
Business guideline
To convince potential investors
Planning for new product development
etc.

Name of Business :
Business Address :
Corresspondence Address :
Telephone & Fax No. :
E-mail address :
Form of Business Ownership :
Core Business Activities :
Date of Business Commencement:
Date of Business Registration :
Business Registration No. :
Starting Capital :
Name of Bank :
Bank Acc. No. :
Always not tally with
the 1
st
month of
operation and first
month of income/sales
earned. To be save,
start it on January.
Always not tally with the
amount in capital
(students confused
between paid-up
capital and own
capital). Actually capital
is total of paid-up
capital/loan and own
capital.
Name of owner/partners :
Identity card No. :
Birth Date :
Age :
Gender :
Owner Permanent Address :
Telephone No. :
Marital status :
Academic Qualifications :
Courses Attended :
Skill :
Experience :
Present Occupation :
Capital Contribution :

Just complete it as per
workbook, but since it
is planning stage (will
start in future), so
students can create
fake information, but
must be relevant

Introduction of
Organization
Mission :
Vision :
Objectives :
Business Address :
Factory /Farm
Address (if related) :
Business
Location(plan) :
Basic Amenities :




Mission Statement
information in mission statement are as
follows :-
Reason for business establishments
Product or service offered
Client or business clientele
Geographic marketing area
Competitive advantage of product
or service offered
Vision is the framework for all
strategic planning and portrays the
long-term goal of the business.
The objectives of the business must
support the vision and mission and
invove shorter time period / have
definite time frame.
Manpower planning :




Business Organisation
Chart/Structure


Position No. of Employees
Administration employees
only
Please make sure each
post or employees are
included into the chart
Job Specification

Salary & Remuneration

Position Job Specification
Position No. of
Employees
Monthly
Salary (RM)
EPF
(RM)
SOCSO
(RM)
Total
(RM)

Director
Administrative
Manager
Financial
Manager
Clerk
Typist
Do not include the
manpower listed in the
marketing and operation
department.
Office Equipments and Supplies
Types of
Equipment
Quantity Price/Unit
(RM)
Total (RM)

Computer
Printer
Fax machine
Aircond
Table
Chair
Must remember
everything just for
management do not
included anything used
bu y marketing or
operation
Type Cost of Fixed Asset
(RM)
Monthly Expenses
(RM)
Other Expenses
(RM)
Fixed Asset
Office equipment
Purchase of business premise
Furniture
Monthly Expenses
Office supplies
Electricity
Water
Telephone
Salary
Socso
EPF
Rental
Other Expenses
Business registration fees
Licences & permit
Deposit
Unexpected expenditure
Insurance
Total (RM)

Organization Expenditure

Expenditure
that occurs
once a year
Product

Target market

Market Size

Competitors

Description of
product or service
offered by business in
detail and explain
the uniqueness of it.
Target market refer to the group of
customers that has similar needs
and wants that can be fulfilled by
business through supply of product.
It refers to the total potential
purchase made by target
market. Usually quoted in
unit of goods sold or in RM
Refer to other business that offer the
same product/service, substitutes or
alternative product/service. Need
to determine what are their strengths
and weakness
Target Market
Politeknik
UITM
Sekolah menengah
Sekolah rendah
Lain-lain
Market Share

Competitors Before Entrance Adjusted market after
Entrance
Percentage of arket
share
Percentage of market
share
Business A 40 30
Business B 45 40
Business C 15 10
Jaya Jaya Bookstores - 20
TOTAL 100% 100%
After entrance of
our business
Jaya Jaya Bookstores is a
new established business
selling stationeries,
magazines, academic books
for primary and secondary
school, polytechnics and
UITM. Besides that Jaya Jaya
also giving services such as
photocopying, binding and
faxing.
A survey showed that there
are 4 primary schools around
with total students of 8000.
Meanwhile 2 secondary
school have 6000 students,
polytechnic and UITM
respectively have 10000
students and others 6000
people.
Competitors Percentage
of market
share
Market share
(Unit)
Business A 30 12000
Business B 40 16000

Business C 10 4000
Jaya Jaya
Bookstores
20 8000
TOTAL 100% 40000
Sales Forecast ( State in unit or RM)

Month Sales
Unit RM
1 240,000
2 160,000
3 80,000
4 80,000
5 80,000
6 80,000
7 80,000
8 80,000
9 80,000
10 60,000
11 60,000
12 120,000
Total for year 1 1,200,000
Total for year 2 1,276,000
Total for year 3 1,403,600
How to calculate sales
forecast?

8000 x RM30
= RM240,000.00

Note: RM30 is the
estimated expenditure
made by each
customer.
Marketing Strategy

Product Strategy


Promotion Strategy

Price Strategy



Distribution Strategy

Purpose of marketing strategy is to meet
the customers needs and wants and to
survive in the industry and to increase
business profitability.
design, quality, packaging, ease of
use, product differentiation, labeling,
etc.
Cost based pricing, value based pricing,
competition based pricing or pricing
based on external factors.
i. Manufacturer ---- customer
ii. Manufacturer ----- retailer ----- customer
iii. Manufacturer ------ wholesale ------ customer
iv. Manufacturer ------ wholesale ------ retailer ----- customer
Advertising, sales promotion, personel
selling, public relation and publicity
Manpower planning





Job Specification
Position No. of Employees
Position Job Specification
Marketing employees only
Salary & Remuniration
Position No. of
Employees
Monthly
Salary (RM)
EPF
(RM)
SOCSO
(RM)
Total
(RM)

Marketing
Manager
Salesperson
Promoter
Etc

Do not include the
manpower listed in the
management and operation
department.

Marketing Expenditure

Type Cost of Fixed Asset
(RM)
Monthly Expenses
(RM)
Other Expenses
(RM)

Fixed Asset
Vehicle
Signboard
Furniture
etc

Monthly Expenses
Salary
Socso
EPF
Commission
Travelling expenses
etc

Other Expenses
Promotion
Road tax
Petrol & Gas
Insurance
etc
Total (RM)

Operational Process
Process Flow Chart

Symbol Symbol Name
(alias)
Symbol Description
Process / Operation Symbols
Process Show a Process or action step. This is the most common symbol in
both process flowcharts and business process maps.
Delay The Delay flowchart symbol depicts any waiting period that is part
of a process. Delay shapes are common in process mapping.
Preparation As the names states, any process step that is a Preparation process
flow step, such as a set-up operation.
Branching and Control of Flow Symbols
Transportation When materials are transported from one point to another
Decision Indicates a question or branch in the process flow. Typically, a
Decision flowchart shape is used when there are 2 options (Yes/No,
No/No-Go, etc.)
Operation Activities that modify, transform or give value to the input
Storage Commonly indicates storage of raw materials.

Manpower planning





Job Specification
Position No. of Employees
Position Job Specification
Operation employees only
Salary & Remuniration
Position No. of
Employees
Monthly
Salary (RM)
EPF
(RM)
SOCSO
(RM)
Total
(RM)

Operation
Manager
Engineer
Technician
General
workers
Etc

Do not include the
manpower listed in the
management and marketing
department.
Machine and equipment
Type of
Equipment
Price (RM) Quantity Total Amount
Note: List down name and address of
supplier (machine and equipment)

No Time of Production Quantity of Production
1. Daily Production 520 units of blouses per
month/ 26 days = 20
blouses per day
2. Hourly Production 20 hours/ 7 = 2.9 pieces
of blouses per hour
Day Business Hours
Monday Friday 9.00 a.m 7.00 p.m
Saturday & Sunday Closed
No Item Quantity
Required
Safety
Stock
Price per
unit
Supplier Total
Amount
1.
2.
3.
4.
Total
Before setting the layout must:-

1) Understand why layout decisions are
important
2) Being able to identify the basic layout
types
3) Understanding the relationship between
process and layout types.
1. Develop an economical layout which will
meet the requirements of:

product design and volume (product strategy)
process equipment and capacity (process
strategy)
quality of work life (human resource strategy)
building and site constraints (location strategy)
2. to maximize :-

Customer satisfaction
Utilization of space, equipment, &
people
Efficient flow of information, material, &
people
Employee morale & safety
Proper layout enables:

Higher utilization of space, equipment and
people
Improved flow of information, materials,
or people
Improved employee morale and safer working
conditions
Improved customer/client interaction
Flexibility

Cashier

Table

Sofa

Entrance/
Exit
TOILET MUSOLLA
STORE
OFFICE
S
T
A
T
I
O
N
A
R
I
E
S

M
A
G
A
Z
I
N
E
S
/

N
E
W
S
M
P
A
P
E
R

PRIMARY SCHOOL BOOK
PRIMARY SCHOOL
BOOK
SECONDARY SCHOOL
BOOKS
GENERALS BOOKS
TECHNICALS BOOKS
NOVELS
MANAGEMENTS
BOOKS
SECONDARY SCHOOL
BOOKS
CASHIER
PHOTOCOPY
AREA
GREETING CARDS
ENTRANCE /
EXIT
D
I
C
T
I
O
N
A
R
I
E
S

Operations Location

Some business, their operation location is
seperated from their administrative location. If
operational location different from the
organizational location do write down the
address as well as providing map to the
location.

Operational Overheads
e.g: water, electricity, gas facilities as well as
other basic utilities during operations

Operational budget
Type Cost of Fixed Asset
(RM)
Monthly Expenses
(RM)
Other Expenses
(RM)

Fixed Asset
Vehicle
Signboard
Furniture
etc

Monthly Expenses
Salary
Socso
EPF
Utilities

etc

Other Expenses
Promotion
Road tax
Petrol & Gas
Insurance
etc
Total (RM)

The final section of a business
plan presents a firms pro forma
(or projected) financial
projections.
Items to include in this section:
Sources and uses of funds
statement.
Pro forma income statements.
Pro forma balance sheets.
Pro forma cash flows.

1. Cost involved to start business / project
2. Total financing needed
3. Structure of company's capital
4. Depreciation of fixed asset
5. Loan repayment
6. Installment payment
7. Cash in business / project
8. Business performance / project

RM
__________________________________________________________________________
Fixed Asset Cost ( Fixed Asset Investment )



Monthly Expenses ( working capital )




Other expenses



Contigency Cost
__________________________________________________________________________
TOTAL


Must include all costs &
expenses from
management,
marketing, operation &
financial department

RM
_____________________________________________________________________
Own Contribution
Cash
Asset (Land and Building)

External Sources Bank Loans

Bank Loans
Hire purchase

Others


_____________________________________________________________________
TOTAL


Loan Amount : RM45000
Interest Rate : 10%
Loan Period : 5 years
Method : Declining balance method

Year Principal Interest Total
Payment
Principal
Balance
0 - -- - 45000
1 9000 4500 14500 36000
2 9000 3600 12600 27000
3 9000 2700 11700 18000
4 9000 1800 10800 9000
5 9000 900 9900 -
6
7
8
9
10
Principal = Loan amount/ loan period
= RM45000/5
= RM900

Interest payment
= Interest rate x loan amount
= 10% x RM45000
= RM4500

Type Of Asset : Van
Original Price : RM25,000
Deposit : RM5,000
Loan Amount : RM20,000
Interest Rate : 8%
Loan Period : 5
Method : Straight line


Year Principal Interest Total Payment Hire Purchase
Balance
0 - - - 20000
1 4000 1600 5600 16000
2 4000 1600 5600 12000
3 4000 1600 5600 8000
4 4000 1600 5600 4000
5 4000 1600 5600 0
Principal
= Loan amount/loan period
=RM20,000/5
= RM4000
Interest payment
= 8% x RM20000
= RM1600
Type of Asset : Computer
Cost of asset : RM9000.00
Economic life : 3 years
Scrap Value : -
Method : Straight line

Year
Annual
Depreciation
Accumulated
Depreciation
Book Value
0 9000
1 3000 3000 6000
2 3000 6000 9000
3 3000 9000 -
4 - - -
5 - - -
Annual Depreciation
= Cost of asset
Economic life
=9000 / 3
= 3000/ year