Search for places to eat and drink

OR EXPLORE OUR COLLECTIONS

Who We Are ?

What We Do ?
Next ?

Whats

At Zomato, our goal is to ensure that every meal, for all our users, is a great
experience..

I am near Bangalore

Looking for .

OR EXPLORE OUR COLLECTIONS

Who We Are ?

What We Do ?
Next ?

Whats

New Initiatives Taken by zomato

his week -30

Who We Are ?

Newly Opened-15

Microbreweries-12

What We Do ?
Next ?

Liv
Whats

As a part of further Globalization Strategy, Zomato

recently started Online Food Delivery system using
Zomato money, making it a end-to-end experience for its
customers.

Search
for Scenario
places to eat
drink
Present
Global
for and
zomato

A 7-year old start-up Zomato currently operates in 22 countries * , 500+

cities and with a user base of more than 1 mn people. Its Indias First
Global Mobile App. (Source: Live Mint)

for places toused

eat and
drink for
Entry Search
Mode strategies
by zomato
Globalization

Mergers & Acquisitions

Localization

New Zealands MenuMania

Covers 331,200 Restaurants in 19

countries.

Us Based restaurant search engine

Urbanspoon

Developing & customizing website ,

application in local languge

Italys restaurant search portal

Cibando

Local language communication with

customers

Lunchtime in Czech Republic,

Obedovat in Slovakia, and
Gastronauci in Poland

More visibility in the market as

compared to their competitors like
Yelp, Burrp, JustEat, Timeout etc.

Turkey based restaurant service

Mekanist

We want to be the 'Google' of food. Our vision is to be the global

platform

Search
for places for
to eat
and drink
Strategy
Suggestions
further
Globalization
Relevant & Constantly
updated information
needs hiring the skilled
local people, in more
numbers at ground level.

Robust Info-tech system needs

to be developed before entering
United States- Largest Casual
Dining Market
in the world.

Local level tie-ups , acquisitions &

mergers to support the aggressive
expansion plans, requires continuous
capital funding as well.
zomato should try and work
with every new country as a
separate unit as that will
give more flavor of
localness, Different
Marketing & Promotional
campaigns keeping in mind
local taste & preferences.

Improvised customer
engagement on social media to
retain brand loyalty.

Search for,places
to eat
and drink
Section-C
Team:
India,
Company:
Zomato