- BY

A. SUGANTHI
UNDER THE GUIDANCE OF
Mrs. G. AGALYA
MIT

COMPANY PROFILE
COMPANY HISTORY

The dairy development department was

established in Tamil Nadu in the year 1958 to
oversee and regulate milk production and
commercial distribution in the state.

The dairy Development department took

over control of the milk cooperative. It was
replaced by the Tamil Nadu cooperative milk
producers Federation Limited in the year
1981.

AAVIN
Type

:
cooperative
Genre :
Milk and milk products
Predecessor :
Tamil Nadu Dairy
Development corporation
Limited
Founded
:
1958(Tamil Nadu)
Revenue
:
US$660 Million (2012-13)
Owner :
Government of Tamil Nadu

Different products

Product name
Butter
Milk khoa
Ghee
Ice cream
Milk cake

Milk powder
curd and butter milk

Objectives of the
study
PRIMARY OBJECTIVE:
To study the Workers participation at M/s CO-OPERATIVE MILK

PRODUCERS UNION LIMITED AT VILLUPURAM.

SECONDARY OBJECTIVES:
To determine the methods of workers participation adopted by

the organization.
To ascertain employee satisfaction towards the various
strategies followed by the organization for workers
participation.
To analyze the impact of workers participation in decision
making of the employees in terms of goal achievement.
To provide the valuable suggestions and recommendations to
improve the workers participation.

REVIEW OF
LITERATURE
MEANING:
WORKERS PARTICIPATION:
It is the process, by which authority and

responsibility of managing industry are

shared with workers. Three groups of
managerial decisions affect the workers of
any industrial establishment and hence the
workers must have a say in it

DEFINITION:
According

to
Keith
Davis,
Workers
participation refers to the mental and
emotional involvement of a person in a group
situation which encourages him to contribute
to group goals and share in responsibility of
achieving them.

FEATURES OF WORKERS

1. Discipline is self-control:
PARTICIPATION:

It refers to ones efforts at self-control to

conform to organisational rules, regulations

and procedures which have been
established to ensure the successful
attainment of organisational goals.
2. It is a negative approach:
It means discipline encourages people to
undertake some activities, on the one hand,
and restrains them from undertaking others,
on the other.

ARTICLES ABOUT WORKER'S

PARTICIPATION:
ARTICLE 1
Workers Participation in Management: Insights

from a Case Study

- MINZ, JOHNSON ABHISHEK; PAUL, BINO.
Date of issue: 2013

Workers' participation in management is a

theme commonly discussed within the realms of
industrial relations. Participation in what terms
however remains an area of inquiry. Although on a
different note but within the ambit of industrial
relations itself, collective bargaining forms an
essential tool for rulemaking in a firm (Flanders,
1964).

ARTICLE 2:

TOPIC: STEPS TO EMPOWER EMPLOYEES

AUTHOR: JEAN SCHIED

In the workplace, I like that by

allowing employee empowerment you gain
employee pride and self esteem. With these
added characteristics come happier and
motivated employees who feel what they do
each day has value.

RESEARCH METHODOLOGY
MEANING OF RESEARCH

Research is a process in which the researcher wishes to

find out the end result for a given problem and thus the
solution helps in future course of action. The research has
been defined as A careful investigation or enquiry especially
through search for new fact in any branch of knowledge.
DEFINITION

Reedmen and Mary defined Research as a systematic

effort to gain knowledge.
METHODOLOGY

Methodology is a way to systematically solve the

research problem.

SAMPLING DESIGN
Type of Research: Descriptive Research
Types Of Data : Primary data
Secondary data
Population Size : 256 employees
Sample Size
: 126
Sampling Method : Simple Random Sampling
Sampling Unit
: M/s AAVIN CO-OPERATIVE MILK
PRODUCERS UNION LIMITED AT VILLUPURAM.

STATISTICAL TOOLS:
Percentage Method
Chi square method
Correlation method
Weighted average method
Anova method

QUESTIONNAIRE CONSTRUCTION
Open ended questions
Close ended questions
Multiple choice questions

QUESTIONNAIRE
1. Name:

2. Age
a) Up to 20 years b)21- 30 years c)31- 40 years
d)40-50 years
3. Educational qualification
a)School level
b)ITI/Diploma

c)UG

4. Monthly income level

a)Up to 10,000
b)10,001 to 20,000
c)20,001 to 30,000
d)-Above 30,000
5. Experience
a) Up to 5 years
b)5 to 10 years
c)11 to 15 years
d)Above 15 years

d)PG

A INFORMATIVE PARTICIPATION
6. The information is clearly explained to the workers.
a)Highly satisfied
b)Satisfied
c)Neutral
d)Dissatisfied
e)Highly dissatisfied
7. The management shares the information about the financial position, production
details, important decisions, strategies etc.
a)Strongly Agree
b)Agree
c)Neither Agree nor Disagree
d)Disagree
e)Strongly Disagree

B CONSULTIVE PARTICIPATON

8. Are your views and opinions taken into consideration?

a)Yes
b) No
9.What are all the matters consulted with the workers by the management?
a)Organizational conflicts b)Nature of work c)Production techniques
d)Economic conditions e)Compensations
Specify your satisfaction level based on the below given factors.
10. How satisfied are you with the matter consulted to you by the management?
a)Highly satisfied
b) satisfied c)Neutral d)Dissatisfied e)Highly dissatisfied
C ASSOCIATIVE PARTICIPATON
11. Do you involve yourself in decision making process?
a) Yes
b) No

12. To what extent, your decisions are taken into consideration by the
management?
a)To some extent
b)To large extent
c)Not at all
13. According to you, is accepting and implementing the workers decision
a moral obligation to the company?
a)Always b)Often
c)Sometimes
d)Rarely
e)Never
D ADMINISTRATIVE PARTICIPATION
14.What is the degree of sharing authority & responsibility given to the
workers by the management?
a)Very large extent b)Large extent c)Moderate extent d)Small extent
e)Very small extent
15. The decisions taken by the workers are implemented by the
management.
a)Very large extent b)Large extent c)Moderate extent
d)Small extent e)Very small extent

E DECISIVE PARTICIPATION
16. How do the employees take part in the activities of
the company?
a)Meetings
b)Feedback form
c)Open
communication
d)Quality circle
e)Suggestion box
17. What is the degree of taking decisions jointly by the
management and the workers of the organization?
a)Very large extent
b)Large extent
c)Moderate
extent
d)Small extent
e)Very small extent

WORKERS SATISFICATION
Specify the level of extent towards the below given factors.

IMPACT OF WORKERS PARTICIPATION IN DECISION MAKING:

19. What is your level of decision-making in the following?

Activities
Operational
activities
Managerial
Aspects
Day to day
activities

Very high

High

Moderate

Low

Very low

20. The decisions of the top management are communicated to you

promptly. Do you agree with this statement?
a)Strongly agree b)Agree c)Undecided d)Disagree
e)Strongly disagree
21. How often the organization is allowing you to share your opinion
during management decision?
a)Always
b)Often c)Sometimes d)Rarely e)Never
Your valuable suggestion to improve Workers participation in your
concern