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  • Career Clinic2

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    aroravikas
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    This document outlines a business model for providing career coaching services to job seekers. It identifies key customer segments as job seekers facing issues finding interviews. Value propositions include resume validation, interview diagnosis and prescriptions, skill upgrading, mock interviews, and fitment checks. The business would utilize websites, advertising, print media, and franchises for service delivery through video chat and walk-ins. Key activities would be developing a website and mobile app, forging partnerships, and marketing. Revenue streams include one-time fees for assessments and ongoing course fees. Key resources are office space, IT infrastructure, marketing partnerships, and staff.

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    This document outlines a business model for providing career coaching services to job seekers. It identifies key customer segments as job seekers facing issues finding interviews. Value propositions include resume validation, interview diagnosis and prescriptions, skill upgrading, mock interviews, and fitment checks. The business would utilize websites, advertising, print media, and franchises for service delivery through video chat and walk-ins. Key activities would be developing a website and mobile app, forging partnerships, and marketing. Revenue streams include one-time fees for assessments and ongoing course fees. Key resources are office space, IT infrastructure, marketing partnerships, and staff.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    9 views8 pages

    Career Clinic2

    Uploaded by

    aroravikas
    This document outlines a business model for providing career coaching services to job seekers. It identifies key customer segments as job seekers facing issues finding interviews. Value propositions include resume validation, interview diagnosis and prescriptions, skill upgrading, mock interviews, and fitment checks. The business would utilize websites, advertising, print media, and franchises for service delivery through video chat and walk-ins. Key activities would be developing a website and mobile app, forging partnerships, and marketing. Revenue streams include one-time fees for assessments and ongoing course fees. Key resources are office space, IT infrastructure, marketing partnerships, and staff.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 8

    Customer Segmentation

    Job Seekers Job Seekers who have been


    facing issues.
    Like :- 1) I have shared my resume all
    channels of Recruitment , But I dont receive
    calls for Interview.
    Colleges (Placement Cell) :- Colleges have
    been spending money in development of
    Students for Interview.
    Online Mock Interview for them.

    Value Propositions
    Diagnosis

    and Refinement:- Resume


    Validation Services. (We will not be
    writing resume for them , enable them
    to write effective resume. With proper
    flow)
    Interview diagnosis & Prescription.
    I have been giving interview but I have
    been getting rejected , I dont know
    WHY?
    Skill Up gradation & Executive Coaching
    (Mentoring)
    Mock Interviews
    Fitment Check (SME)

    Channels
    Message Delivery
    Online Website
    Adsense
    Print Media

    Service Delivery
    Video Chat
    Franchise (Freelancer)
    Walk Ins Office
    Business Center

    Customer Relationships
    Feedback Mechanism
    Hi Profile Customers LinkedIn

    Tracking.
    Wishing them on Changing Jobs.
    Key Account Managers (SME)

    Revenue Stream
    Products

    Revenue Stream

    Diagnosis & Refinement

    Level wise one time Fee 250


    to 2500

    Interview Diagnosis &


    Prescription

    Level wise one time Fee 500


    to 1000

    Skill Upgradation & Executive Man Month Grooming Course


    Coaching
    Fees
    Mock Interviews

    Per Interview Standard Fees


    Level wise Hourly

    Fitment Check (SME)

    Fixed + Variable

    Key Partners
    Panelist/Mentors
    Trainer

    Key Activities
    Site Develop
    Mobile Application
    Forging Alliance with Partners.
    Marketing Activities. Ref..

    (College Placement followed with


    SME)

    Key Resources
    Office Space
    IT Infrastructure
    Marketing - Alliances
    Marketing - Digital
    Operations
    Accounts
    IT Development
    Sales (KAM)
    HR/Admin/Councellors
    Total

    1
    1
    3
    1
    1
    3
    2
    12

    Cost Structure
    Office

    Space + Setup Cost +


    Admin.
    Alliance Cost.
    Salary Cost.
    Marketing Expenses.
    IT Cost
    S/W + H/W.
    Application Development.

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