integration of the world into one huge market In such case, removal of trade barriers among countries Political and geographical barrier become irrelevant Company gone global called MNC NATURE OF GLOBALIZATION Also called internationalization For developing countries , it is integration with world economy At company level globalization means two things: (i)company commits itself heavily with several manufacturing location around the world and offer diversified product (ii)compete in domestic market with foreign competitor. For e.g. Tata motors CHARECTERISTICS OF GLOBAL COMPANY
1. Multiple units, but all linked by
common ownership. 2. Draw on a common pool off resources (money, information, patents, trade names & control system.) 3. Respond to common strategies. 4. Product presence in different market of the world. 5. Human resource containing high diversity. Cont..
6. Transaction involving intellectual such as
copyright, patents, trademark, & process technology across the globe. INDIA PRESENCE
India presence in the global business is
now felt more than ever before. Country has vast educated & skilled human resource, strong R&D, world class IT firms, excellent track record in manufacturing sector & vast market SELECTED INDIAN MNCs
Tata steel foreign company acquired
Nat steel, corus Tata motors Daewoo Reliance industries flag telecom Hindalco novelis, mount garden, Nifty copper mines Wipro Nervewire Inc. THANK YOU.