Professional Documents
Culture Documents
Presented by K.Pavankumar (PG 12056)
Presented by K.Pavankumar (PG 12056)
PRESENTED BY
K.PAVANKUMAR
(PG 12056)
Introduction
Hindustan Unilever Limited (HUL) is India's largest consumer goods company based in Mumbai,
Maharashtra.
It is owned by the British-Dutch company Unilever which controls 52% majority stake in HUL.
Its products include foods, beverages, cleaning agents and personal care products.
It is headquartered in Mumbai, India and has an employee strength of over 16,500 employees and
contributes to indirect employment of over 65,000 people.
Hindustan Unilever's distribution covers over 2 million retail outlets across India directly and its
products are available in over 6.4 million outlets in the country.
As per Nielsen market research data, two out of three Indians use HUL products
Date of Establishment 1933
Key people Harish Manwani (Chairman), Nitin Paranjpe (CEO and MD)
Business Operation Foods, beverages, cleaning agents and personal care products
To earn the love and respect of india ,by making a real difference to every india
The four pillars of our vision set out the long term direction for the company
We help people feel good, look good and get more out of life with brands and services that are good for them
and good for others.
We will inspire people to take small everyday actions that can add up to a big difference for the world.
We will develop new ways of doing business with the aim of doubling the size of our company while reducing our
environmental impact.
Mission or Goal
Unilever's mission is to add Vitality to life We meet everyday needs for nutrition,
hygiene, and personal care with brands that help people feel good, look good and get
more out of life.
The main aim of the company is to make a billion of Indians feel safe and secure
Company structure
organization structure
Non-
Executive Management
executive
directors Committee
directors
Chairperson Mr Harish Manwani
MD Mr Nitin Paranjpe
Directors A Narayan, Ashok K Gupta,C K Prahalad, D S Parekh, D Sundaram, Dhaval Buch, Douglas Baillie, Dr R A
Mashelkar, Gopal Vittal, Harish Manwani, Mr A Narayan, Mr D S Parekh, Mr Gopal Vittal, Mr Harish Manwani, Mr Nitin
Paranjpe, Mr Pradeep Banerjee, Mr S Ramadorai, Mr Sridhar Ramamurthy, Nitin Paranjpe, Pradeep Banerjee, R A
Mashelkar, S Ramadorai
Brands
Sector FMCG
Positioning Being the largest FMCG company , their little efforts make a
huge difference in the lives of people
.
The company has a distribution channel of 6.4 million outlets and owns 35
major Indian brands. Its brands include:
Food Brands:
Annapurna ,Bru coffee,Brooke Bond (3 Roses, Taj Mahal , Taaza, Red Label) tea, Kissan ,Lipton ,
Knorr, Kwality Wall's ,Modern Bread
Homecare Brands
ActiveWheel ,Cif ,Comfort ,Domex ,Rin detergents and bleach ,Sunlight detergent and colour
care,Surf Excel, Vim ,Magic Water Saver
Personal Care Brands:
Aviance ,Axe ,Ayush Therapy,Breeze ,Clear ,Clinic Plus shampoo and oil ,Close Up ,Dove,Denim shaving
products ,Fair & Lovely ,Hamam ,Lakm ,Lifebuoy ,Liril , Lux ,Pears ,Pepsodent ,Pond's, Rexona ,Sunsilk
,Sure ,Vaseline,TRESemm
Opportunity
Competitors
1. Marico
2. L'Oral
3. Nirma Ltd
4. ITC
5. Colgate-Palmolive
7. Dabur
Competitors of hul soaps
Dove Camay
Hamam Margo
Liril Cinthol
Lifebuoy Dettol
Competitors of hul hair care
Sunsilk Pantene
Pepsodent Colgate
Close Up Meswak
Dabur Red
Anchor
Competitor of HUL Tea
Knorr Maggi
Competitor of HUL Ice creams
Surfexel Ariel
Wheel Nirma
Rin Tide
Contribution to different sectors
2.2%
7.3%
16.2%
HOME & PERSONAL CARE
FOODS
EXPORTS
OTHERS(CHEMICALS, WATER)
corporate social responsibility
Women empowerment
Water management
Rural development.
Hindustan Unilever Limited won 13 awards at the Emvies 2012 Media Awards organized by the
Advertising Club Bombay in September 2012.
HUL was one of the eight Indian companies to be featured on the Forbes list of Worlds Most
Reputed companies in 2007.
In July, 2012 Hindustan Unilever Limited won the Golden Peacock Occupational Health and
Safety Award for 2012 in the FMCG category for its safety and health initiatives and continuous
improvement on key metrics.
HUL Policies
Environmental policy
Quality policy
Five of HUL's leading brands Lux, Dove, Pears, Clinic Plus and Sunsilk won the Reader's
Digest Trusted Brand 2008 Awards.
Four HUL brands featured in the top 10 list of the Economic Times Brand Equity's Most
Trusted Brands 2008 survey
HUL was awarded the Bombay Chamber Civic Award 2007 in the category of Sustainable
Environmental Initiatives.
HUL was selected as the top Indian company in the FMCG sector for the Dun & Bradstreet -
American Express Corporate Awards 2007.
Bibliography
https://www.hul.co.in
https://www.slideshare.com
https://www.indiantimes.com
https://www. wikipedia.com
Thank you