Brand & Positioning

Fulfills
aspirations of Brand Essence
young people

Quality, Style, Brand Personality

Affordable

We keep our word.

We are future focused. Brand Values
We fulfill customer desires

Great buying experience, quick

FootClues delivery and product returns Brand Benefits

Foot refers to footwear products and

Clues refers to ShopClues Assured quality at the
Brand Attributes
The indicates quality cheapest price possible
The two circles are to generate a sense
of guarantee in the mind of consumers
Become the most trusted and affordable footwear brand
Brand Vision
satisfying customers fashion trends