Distribution Pattern of Edelweiss

Presented By- Ashutosh Kumar

Debangan Das
Harsh Bansal
Priyanka Kashyap
Waibhav Krishna Agarwal
 Distribution Management

 The management of the efficient transfer of goods from the place of

manufacturer to the point of sale or consumption. Distribution
management encompasses such activities as warehousing, materials
handling, packaging, stock control, order processing and transportation.
Distribution Channels

 Spatial- Difference between the location of a producer and the location

of a widely scattered markets.
 Temporal- Occurs when a product is produced but a customer is not
ready to buy it.
 Breaking Bulk- Division of larger product quantities into smaller
quantities as products get closer to the final market.
 Assortment- The difference between the lines a typical producer makes
and the assortment final users want.
 Financial Support- The channel system provides critical working capital
to its customers by extending credit.
EDELWEISS: AN INTRODUCTION

 Edelweiss is one of India’s leading financial group established by

Rashesh Shah and Venkat Ramaswamy.

 Established in 1995.

 Company’s segments include Agency business, capital based business

and life insurance.