Professional Documents
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INTRODUCTION TO TECHNOLOGY
INNOVATION
Prof.Dr.Udisubakti Ciptomulyono.M.Eng.Sc
1
DEFINISI TEKNOLOGI
Technology will mean the tools, techniques, and procedues
used to accomplish some desire human purpose
TEKNOLOGI
Hardware Software
Tools Knowledge
Processes
Methods
12
Knowledge VS Technology
Information Information
fenomena alam Temuan Buatan Knowledge
is all that has been perceived
or grasped by the mind from
the range of information
available
Information
Technology
Kesejahteraan Kehancuran
13
14
15
Klasifikasi Teknologi
16
17
Management Science Approach
Analisis Sistem
18
Management Science dan Integrated
Approach
• Proses optimasi dan pendekatan sistematik terintegrasi
dalam menyelesaikan permasalahan
• Keterbatasan sumber daya (limited resources)
• Penggunaan Model Matematika dan Statistik untuk
penyelesaian problem dalam memperoleh solusi
keputusan
• Alat bantu pengambilan keputusan
19
BERBAGAI DEFINISI MOT:
20
Manfaat MOT:
21
Pentingnya MOT bagi industri
Perkembangan yang terjadi :
* Era Globalisasi
* Era Persaingan Bebas
* Era Industrialisasi
Kebutuhan Pasar
Teknologi Konversi
Penciptaan
dan pengu-
saan teknologi
Produksi
Pelanggan
23
MENGAPA MOT DIPERLUKAN
SEKARANG
• Dunia Pasca PD II
24
MENGAPA MOT DIPERLUKAN
SEKARANG
25
NEW PARADIGM
Economical Change Technological Progress
* Competitively * Computer/Information
* Global market * Automation
Industrial System
* Diversification
* Customer satisfaction
Reactivity
Adaptability
Flexibility Teknologi
26
Technological Development
1780
1880
1980
27
Karekteristik SKALA
Skala (volume)
EKONOMIS, SCOPE
Scope (Variasi)
DAN INTEGRASI Integrasi
Proses Continues Flow, mesin-2 Batch (jumbled), mesin Continus flow, software
yang spesifik general purpose spesifik ,CIM
Tingkat Besar (in size) dan rendah Kecil (in size) dan tingkat Medium (In sized) dan
(sulit diotomisasi) otomisasi tinggi tinggi (flexible otomisasi)
otomisasi
Total flexibility Rendah Tinggi Tertinggi
Unit cost relatif: Unit Cost Unit Cost: Tertinggi dan Terendah
Rendah/Tinggi Tinggi/Rendah
Fixed/Variable
Kurva belajar Not too flat (datar) Flat (sangat datar) Sangat datar dan rendah
28
Abad-Abad Perubahan
(Kresnayana Yahya, 2000)
Agricultural Age Industrial Age Information Age
29
Shift of economic growth centers in the 21 st Century
The challenge for Asian countries
EC.EFTA
NAFTA
EAEC
AFTA
APEC
Technology dan Pertumbuhan Yang
Berkelanjutan
Kapabilitas
Tehnologi
Economic
Trade
System
Competitive
Entreprise
Sustainable Economic
Growth
31
Peran management
Labor
Technology
Public Market
Capital Policy
32
The Role of Technology in Creation
of Wealth
33
Value Added
(Functional & Economical)
Finished
. Material
. Human Proses Produksi Goods
Products
. Machines/
Equipment
Industri
. Information
. Energy
Waste,
Defects, etc
Transformation Process
(Fisik & Non-Fisik):Teknologi,Management
34
FAMILY TREE PRODUK TEMBAGA
House Applaines
Industri Automobil
Industri
Cupper Rod Transformator
Industri Elektromotor
Industri Elektronik
Accessories
Manufacturer
Cooper tube dan
pipe
35
PENGOLAH KELAPA SAWIT DI DALAM NEGERI
PERKEBUNAN BAHAN PEMBANTU PENGEMAS IKLAN LAIN - LAIN
Sabun
Galvanisir
Minyak goreng
Margarin
ekspor
Asam lemak
Kelapa Soap stock
Sawit
Gliserol
Kosmetik
Parmasi
Minyak inti sawit
Makanan ternak
Bungkil
Industri karet
36
FAMILY TREE INDUSTRI BESI
BESI SPON
FOUNDRY INGOT
BARS ROD PIPE & SKALF FLAKE SHEET & STRUTUFAL RALIS TORFINGS
TUBE COILS
Wire Rope
37
FAMILY TREE PRODUK
House Applaines
TEMBAGA
Industri Automobil
Industri
Cupper Rod Transformator
Telephone Industri
Industri Elektromotor
Industri Elektronik
Accessories
Manufacturer
Cooper tube dan
pipe
38
39
EVOLUTION BY AGE OF TECHNOLOGY
Biotech.
Age
Information
Age
Space
Age
Electronic
Age
Nuclear
Age
Electricity
Steam Age
Iron Age
Bronze Age
Stone Age
Age
40
Inovasi Teknologi Yang Penting
41
Evolusi Teknologi Produksi
42
Technology And National Economy
• Wealth is created on the basis of technology, production and smart works
• One can not to continue to improve economic condition on the basis of paper
transaction on money exchanges in bank, savings and loan association or
board room
43
Share Product Hightech
44
Country GDP,1994 GDP Growth Rate GDP-1998 Real GDP Growth
($,billion) 1990-1994 (%) ($, billion) 1998(%)
United State 6,648.0 2.5 8,508.9 3.9
Japan 4,590.9 1.2 3,786.2 -2.84
Germany 2,045.9 1.1 2,118.3 2.80
France 1,330.3 0.8 1,418.7 3.80
U.K 1,071.3 5.7 1,377.8 2.50
China 522.2 12.9 960.9 9.06
Korea 376.5 6.6 301.6 -4.26
Australia 331.9 3.4 359.8 4.00
India 293.6 3.8 345.8 5.89
Taiwan 234.0 6.5 261.4 4.83
Indonesia 174.6 7.8 53.3 -14.50
Thailand 143.2 8.2 107.6 -7.80
Malaysia 70.6 8.4 71.3 -4.79
45
The Critical Factors in
Managing Technology
46
Faktor Kreatifitas
• Teknologi adalah sarana kreativitas manusia
• Mengelola teknologi perlu penciptaan, pengembangan
dan pemasaran yang continus
• Pengelolaan teknologi perlu investasi, R&D yang ber
resiko
• Penciptaan teknologi memerlukan “chain of event”
dimulai dari invensi dan berakhir di pasar
47
• Penemuan (invensi)
Penciptaan konsep atau teknologi baru terjadi secara
kebetulan atau dengan “trial error” untuk memenuhi suatu
objektif
• Inovasi
Penciptaan produks,jasa dan proses merupakan sesuatu
yang baru bagi organisasi (tahap introduksi dalam pasar)
Proses yang meliputi integrasi teknologi dengan penemuan
untuk menciptakan produks, jasa sistem atau proses yang
baru atau termodifikasi
48
Keterkaitan Antara Science dan Teknologi
49
• Inovasi Teknologi:
The initiation of the technical idea, the acquisitionof the
necessary knowledge, its transformation into usable
hardware or procedure and its introduction into society and
its diffusion and adoption to the point where its impact is
significant
Proses
Event
Idea komersialisasi
Scientifique
Orientasi ke
Jarang
pasar
Invention Inovasi
50
Mungkin tidak dikembangkan untuk dipasarkan
Invensi
Tidak
Memiliki
Nilai Penemuan Adaptasi
Inovasi
Komersiel Iptek Invensi
Adopsi/Abaikan Inovasi
51
Macam Inovasi
Inovasi bisa mempengaruhi kepada produk, proses, jasa atau
Sistemnya
Untuk bisa diterima di pasar, inovasi harus memberi kontribusi
pada penciptaan nilai (value creation)
52
Creativity dan Inovasi
• Conceptual fluency
• Kemampuan mengahasilkan banyak idea secara cepat
• Kemampuan menghasilkan ide yang orisinal dan tidak umum
• Kemampuan memisahkan antara sumber dan isi dalam mengevalusi informasi
• Kemampuan mempertahanlam idea dan membedakan dengan ide lain
• Ketertarikan pada problem dalam satu facet
• Ketekunan/kekerasan hati untuk selalu mengikuti problem yang dihadapi
• Mudah menunda judgment dan tidak gampang membuat komitment secara
terburu-buru
• Kemauan untuk menganalisis, dan eksplorasi secara kuat dan konsistent
• Cara padang yang genius terhadap suatu permasalahan kognitif/intelektual
54
Technology Price Relationship
Price Tech.
Know Own knowledge
ledge
Gap
Costumer
Knowledge
• Leader
Perusahaan yang menempati keunggulan pasar/inovasi
• Follower
Perusahaan/organisasi yang ketinggalan dalam kapitalisasi
teknologi dan menyadari dampak teknologi pada bisnis
• Laggard
Perusahaan yang mampu merealisir potensialnya untuk mendapat
kan profitnya, survive-nya tergantung pada adopsi teknologi baru
The Timing Factor
57
The Vision to change Strategy
58
Managing Change
• Di-era 1970-an (era produksi), manajemen hanya berkonsentrasi
pada perbaikan produkstivitas melalui perbaikan efisiensi operasional
yang memungkinkan menurunkan beaya dan menaikan keuntungan
(Fokus mengelola sumber-2 daya yang ada)
• Pendekatan sekarang, lebih komprehensif, lingkungan berubah
cepat mengelola lingkungan yang dinamis dan turbulent
• Ide-ide baru yang muncul
• Produks baru
• Pengendalian produksi
• Kompetitor yang tumbuh
• Kebutuhan costumer
• Solusi : manajemen menciptakan flexibilitas, responsiveness,
costumer satisfaction/demand driver
•
59
Productivity,Efectiveness and Competitiveness
• Produktivitas : (to do thing rights)
Ratio output dibagi input, ukuran yang baik dari efisiensi
• Level Perusahaan
• Level Nasional : GDP/Total populasi
• Produktivitas terkait dengan teknologi, kontribusi teknologi 80% pada
output AS.
• Efektivitas :
Kemampuan untuk mencapai goal yang diinginkan,
suatu tingkat sampai sejauh mana organisasi mencapai objektifnya
( Doing the right thing)
• Competitiveness:
Menunjukkan keunggulan posisi suatu perusahaan/negara
dibandingkan kelompoknya yang lain
60
Kelebihan Versus Kelemahan Leaders
Kelebihan Kelemahan
Pengakuan “citra” :brand image Porsi beaya R&D yang dibelanjakan;
pengujian, testingm prototyping
Posisi pasar : market share lebih baik Leader harus selalu mempertahankan
posisi leader : beaya updating
Kesempatan sebagai trend setter/penentu Beaya investasi awal untuk design, tooling
standart
Perintis dalam “curve learning process” Ketidak pastian dengan introduksi
teknologi baru
Proteksi dengan menciptakan barier Leader akan selalu dijadikan sorotan dan
teknologi target bagi pesaingnya
Profitabilitas yang tinggi, menciptakan
“technology gap”
Mempertahankan loyalitas pelanggan
Dukungan dan sponsorship yang luas
61
Mempertahankan Posisi Leaders
Poisisi Leader
• Investasi R & D untuk tetap mengembangkan teknologi baru
• Membangun sumber teknologi dan kompetensi baru yang unggul
• Menyebarkan teknologi sambil mencegah pesaingnya masuk dalam pasar
Posisi Follower
• Memiliki kesempatan keunggulan seperti follower ( proses, disain, teknologi)
• Memantau produksi leader dan mengambil kelemahan yang ada di
pesaingnya
• Memiliki biaya investasi R & D yang lebih murah untuk mendapatkan pengem
bangan produks yang diperlukan
Posisi Laggard
• Memiliki kesempatan terkecil dalam berkompetensi untuk memperebutkan
kemampuan teknologi
• Melakukan aliansi strategis yang menaikkan posisi persaingan teknologinya
yang lebih baik.
62
INNOVATOR IMITATOR-
FOLLOWER
63
Peran MOT Untuk Bisnis
• Penciptaan Nilai
Nilai tambag berdasar tanggung jawab sosial (sustainable corporate)
• Kualitas
Hygiene factor : untuk meningkatkan kompetivitas
• Responsibilitas
Mengelola perubahan dan tanggap terhadap perubahan eksternal
• Agility
Produksi yang fleksibel : variasi produks, komunikasi/prosedur
• Inovasi
Peningkatan inovasi untuk bisa kompetitif
• Integrasi
Integrasi asset teknologi untuk mendapatkan keunggulan kompetitif
• Pembentukan team
Membentuk kemampuan bekerja dalam team work/interdisiplinier
• Keterbukaan
Equity dalam distribusi kesejahteraan untuk mengurangi konflik
64
Definisi Inovasi ( Bordogna, 1997) :
A concurrent, interactive, and nonlinear activity. It includes not
only science, engineering, and technology, but social, political
and economic interactions as weel...... and the public pulicy that
either enables or mutes the whole wealth creation process
Science : How things are
Technology : How to do things
Management : How to get things done
Techology Mngmt : Doing things
Entrepreneurships : Doing thing to make money
Innovation : Doing entreprenuerships
65
Definisi Inovasi ( Bordogna, 1997) :
A concurrent, interactive, and
nonlinear activity. It includes not only
science, engineering, and technology,
but social, political and economic
interactions as weel...... and the public
pulicy that either enables or mutes
the whole wealth creation process
66
Technology Life Cycles
67
Technology performance parameter
Physical Limit
Technology Mature
Improvement Technology
New invention Period Period
Period
Time
68
Physical Limit B
Technology performance parameter
Physical Limit A
A A’ B
69
Technology Live Cycles and market Growth
A B C D E F
Market Volume
Time
A. Technology development D. Mature technology
B. Application launch E. Technology Substitution
C. Application growth F. Technology obsolescence 70
Product and market live cycle
A B C D E F
Market Volume
Time
A. Concept Design Prototype D. Mature Stage
B. Product launch E. Substitution Product
C. Product growth F. Product obsolescence 71
Technology can be consisted of several sub technology
(Personal Computer, Automobile)
Physical Limit
Technology performance parameter
Technology
Live Cycles
Sub Technology
Live Cycles 3
Sub Technology
Live Cycles 1
Sub Technology
Live Cycles 2
72
Progress of Technology in relation to product and Process innovation
Technology
live cycle
Product
Innovation
Process
Innovation
Limit of performance of S1
S1>S2
Technology 2
S2
S1
Technology 1
74
75
76
77
78
79
80
81
82
83
84
85
86
A Structural Aproach to Corporate
Technology
87
88
The need for structured thinking about
technology
Conducting internal research and Development (R&D) activities
Directly investing in new equipment or people
Divesting or acquiring assets (company)
Licensing to or licensing from another company or organization
Actively patenting in a technical area to attack or defend for the
future
Controlling R&D externally with other research organization or
universities
Utilizing the results of public sector
Engaging in joint venture both for product of production process as
well for the necessary R&D for entering a new area
Re-training and re-directing existing resources and capabilities
89
The “Assets” Process
Competitive
Specify 2 Application Targets
Position
Technology
Company Strategy Organizational Returns
Market
Strength Systems & Impact
need Approach Criteria
Asses 1 Select 3 Plan Execute 4 Transfer 5
Current Technology Project Technology results for
Situation portfolio Investment
Results deployment
Concept Adjustments
Secure 6 Operational
Business Assets
Long-Term
environment trend Position
External
Environment 90
1. Asses Current Situation
Internal Situation
•Company Goals External Situation
•Strategies • Business Environment
•Capabilities • Technical Environment
•performance
POSISI PESAINGAN
Follower
Inovator Aquisisi Proteksi ? Rasio
Proteksi nalisasi
.
2 Potensi (lemah) + Posisi • Tarik posisinya dari pasar, keuali ada
return yang bisa menurunkan biaya dan
Pasar (lemah) + Keung- Kematian tanpa investasi yang berlebihan
gulan Teknologi (lemah)
.
3 Potensi (lemah + Posisi • Tarik semaksimal mungkin likuiditas
dengan investasi yang minimal
Pasar (kuat) + Keung- Cash Cows • Eksploitasi kompentensi teknologinya dan
gulan Teknologi (kuat) aplikasi/tranferst untuk potensi yang paling
berkembang
94
PEMILIHAN STRATEGI -TEKNOLOGI-POTENSI-PASAR (lanjt;)
95
96
97
Project Achievement Indicator
98
99
Greek Engineering
500-400 BC: Golden Age of Greece ( Art, Philosophy, Science,
Literature, and Government )
440 BC : Pericle Built Temple on the Acropolis
350 BC : Demetrius Produced the Most Fearsome
War Machine ( Belfry Had 9 Stories, 75 Feet
Square at the Base, Stood 150 Feet Tall, Weighed
180 Tons, Pushed by 3400 Soldiers)
270 BC : Ktesibios Designed Water Clock in Alexandria
Aristoteles: Mechanika Is the First Engineering Text
Plato: Natural Law
Archimedes: Archimedes Principle
COMPETITIVENESS
To Win
101
To be Competitive
Ability
Desire to Win
Commitment
Availability of the resources
102
Competitiveness of the nations
High Standard
Guru
Of LivingBesar
Trade
S3 & Calon S3
Productivity
Investment
In Productive Facilities
103
Xerox Experiences
Invention : Chester Carlson (Astoria NY).
Adanya pemikiran untuk menggandakan dokumen dengan cepat
dan mudah
XEROGRAHPY
XEROS=Dry
GRAPEIN = Writing or drawing104
Xerox Machine Development
Improvement
105
COMPETITIVENESS
To Win
106
To be Competitive
Ability
Desire to Win
Commitment
Availability of the resources
107
Stage of Technological Innovation
1. Basic Research
2. Applied Research
3. Technological Development
4. Technological Implementation
5. Production
6. Marketing
7. Proliferation
8. Technology Enhancement
108
Process of Technologial Inovation
Idea Generation
Concept Definition Technical Analysis
• Recognition of need
•Alternative ways to meet
the need
Apropval
• Analysis of alternative
Solution
•Section of best solution Market Analysis Business Plan
and criteria for selection
•Proposal for
implementation
109
Innovation Chain Equation
Commercially
= Successful
Innovation
110
INNOVATOR IMITATOR-
FOLLOWER
111
Perkembangan Teknologi
Perbaikan
Goal
Awal
Teknologi
Teknologi
Teknologi
Teknologi
Transformasi Energi
Sumber Daya
& Energi
Informatik
Sumber Daya
& Energi
Elektrik
Sumber Daya
& Energi
Mekanik
Sumber Daya
& Energi
Alamaiah
EVOLUTION OF PRODUCTION TECHNOLOGY 1980
1970
•Technology
1960 revolution
•Control
Theory •Manageme
1950 •Automation nt of
•Large-Scale
•System System Technology
Design
1940 •Total System
•Computeriza- •Teleprocessin Design
g
tion •Social
•Tool Design •Information Systems
1920 •Reliability
•Productivity Systems
•Oper. •Cybermetics
•Eng. Economy Research •Decision
Theory •Behavioral
1900 •Inventory •Statistical theory
•Production Theory •Simulation
control Analysis •Personal
•Human Factors •Network •Systems’ Eng. Computers
•Queueing
1880 •Organizatio •Materials •Optimazation
•Wage •Techniques Theory
Handling
nal Incentive
•Scientific •Layout
Management Concepts •Inventory
1880 Models
•Time Studies
•Division of •Motion •Mngt.
•Slow Labor Planning
Progress in Study
science and •Standardizati •SQC
on
technology •Piecework
•Agricultural •Mass
Production
society
•Labor Unions
•The
industrial
Revolution
114
Evolusi Perkembangan MOT
1970
1950-1969 •Microprocessor
•Recombinant DNA
•Sputnik I (USSR) •Laser Printer
•NASA
1940-1949 •MRI Scanner
•Integrated Circuit
1901-1939 •Operable Laser •Space Shuttle
•Color TV
•First Man in Space •Scanning
•Air Conditioner •Manhattan Tunneling
Project •Telstar Satelite
1830-1900 •First Flight Microscope
(Wnght Bros.) •General Purpose, •Keviar
1973-1829
•Telegraph (Morse) •Model T (Ford)
Electronic, •Fiber Optics
•Improved plow Digital Computer
•Liquid-fueled •Apollo XI
•Cotton gin (Deere) •Supersonic Flight
•Vulcanized Rubber Rockets
(Whitney) •Transistor
•Safety Elevator •FM Radio
•Practical Steamboat (Otis) •Instant Camera
•Jet Engine
(Fulton) •Internal •Jet Airliner
Combustion Engine •Xerography
•Steam powered •Telephone (Bell) •Helicopter
locomotive for •Phonograph
passengers and (Edison)
freight •Radio (Marconi)
115
Evolution of manufacturing systems
Era Concepts/Events Dates Key Figure
117
Dampak Perkembangan Teknologi informasi pada Sistem Produksi
Awal th 1960
Manajemen persediaan
th 1960- th 1965
Penjabaran Kebutuhan Bahan
118
Perkembangan Teknologi
manufakturing
CIM
FMS
CNC
Elektro
Mekanik mekanik
119
Technology Life Cycles
120
Technology performance parameter
Physical Limit
Technology Mature
Improvement Technology
New invention Period Period
Period
Time
Physical Limit B
Technology performance parameter
Physical Limit A
A A’ B
122
Technology Live Cycles and market Growth
A B C D E F
Market Volume
Time
A. Technology development D. Mature technology
B. Application launch E. Technology Substitution
C. Application growth F. Technology obsolescence
Product and market live cycle
A B C D E F
Market Volume
Time
A. Concept Design Prototype D. Mature Stage
B. Product launch E. Substitution Product
C. Product growth F. Product obsolescence
Technology Planning
125
Technology Planning Frame Work
126
Forecasting Technology
Present
Future
Time
128
Technology performance parameter
Limit of performance of S1
S1>S2
Technology 2
S2
S1
Technology 1
129
130
131
Roman Engineering
1200 BC : Central Indirect Housing Heating in Beycesultan,
Turkey
312 BC : Appian Way( Roma - Capera) First Major Surfaced Roa
in Europe
40 AD : Claudius Built a Tunnel to Drain Lake Fucius for
Irrigation
100 AD : Alexandria Produced Engineering Manuscripts Entitled:
Mechanics, Pneumatics, Siegecraft, Automation-making,
The Surveyor’s Transit, and Measurement and Mirrors
97-104 AD : Frontinus Built Roman Aqueduct
132
Oriental Engineering
1. China
• Great Wall
400 BC : Invented Escapement Mechanisms for Clock
105 AD : Paper Was Made in China
1200 AD : Magnetic Needle Was Made
2. India
• Ironwork
• Jundishapur Was World Science Capital
• 700 AD: Indian System of Numbers Was Informed to
Western Civilization
133
European Engineering
1286 : Eyeglasses Invented in Europe
14 Century : Cannon Was Invented in Germany
15 Century : Renaissance
1474 : Republic of Venice Developed the First Formal
Patent Law
1483 : Leonardo Da Vinci Was One the Great Geniuses
Moved to Milan
1514 : Michelangelo Was Selected in Completing St
Peter’s Cathedral`
1594 : Galileo Was Issued a Patent on a Device for Lifting
Water
134
Oriental Engineering
1. China
• Great Wall
400 BC : Invented Escapement Mechanisms for Clock
105 AD : Paper Was Made in China
1200 AD : Magnetic Needle Was Made
2. India
• Ironwork
• Jundishapur Was World Science Capital
• 700 AD: Indian System of Numbers Was Informed to
Western Civilization
135
Modern Engineering Era
140
Performance Criteria
Biaya Inventori Total ( Ot)
Ot = Ob + Op + Os
141
142
The “Assets” Process
Competitive
Specify 2 Application Targets
Position
Technology
Company Strategy Organizational Returns
Market
Strength Systems & Impact
need Approach Criteria
Asses 1 Select 3 Plan Execute 4 Transfer 5
Current Technology Project Technology results for
Situation portfolio Investment
Results deployment
Concept Adjustments
Secure 6 Operational
Business Assets
Long-Term
environment trend Position
External
Environment
1. Asses Current Situation
Internal Situation
•Company Goals External Situation
•Strategies • Business Environment
•Capabilities • Technical Environment
•performance
147
4. Execute Technology investment
Organizing the work team
Staffing the work activities
Directing and leading the effort
Controlling the activities to ensure compliance
with plan and need
Project management
148
4. Execute Technology investment
Organizing the work team
Staffing the work activities
Directing and leading the effort
Controlling the activities to ensure compliance
with plan and need
Project management
149
5. Transfer Results for Deployment
Prototype development
Scale up
Production-purchase
Distribution or installation
150
6. Secure Long Term Position
Monitoring
151
Methods of Acquisition and
Exploitation of Technology
152
1. Asses Current Situation
Internal Situation
•Company Goals External Situation
•Strategies • Business Environment
•Capabilities • Technical Environment
•performance
155
3. Select Technology Portfolio
156
4. Execute Technology investment
Project management
157
5. Transfer Results for Deployment
Prototype development
Scale up
Production-purchase
Distribution or installation
158
6. Secure Long Term Position
Monitoring
159
Methods of Acquisition and
Exploitation of Technology
160
Acquisition Company’s Urgency Commitmen Technology Categories of
method relative of t/investment life cycle technology
standing acquisitio involve position
n
R&D High Lowest Highest Earliest Most
distinctive
Joint Lower Early Distinctive or
venture basic
Contracted Low Early Distinctive or
out R&D basic
License High Lowest Later Basic
•Manfaat MOT:
* Bagaimana teknologi diciptakan
* Bagaimana eksploitasinya untuk menciptakan bisnis
* Bagaimana integrasinya strategi tek vs bisnis
* Bagaimana penggunaannya : kompetivitas advantage
* Bagaimana bisa menciptakan fleksibilitas sistem/manft.
* Bagaimana menstrukturkan organisasinya
* Kapan dan bilamana menerapakan/memutuskannya
162
Technology Creation trough R&D
Basic Research
Applied Research
Development
Technology enhancement
163
Technology Hierarchy
Research
Embryonic
Embryonic or emerging technology
New generation of technology
Growth New application of technology
Product and process improvement
Technology transfer
Maturity Maintenance
Linear Process for Radical Inovation
Non Proprietary
With Patent Proprietary
Technology
Engineering
Science
Functional Volume
Discovery & Application Manufacturing Production
Understanding Invention Prototype Prototype of Product
166
Technology transfer
Source Receiver
167
Source of Technology
International Technology Transfer
Planned Channel :
a. Licensing
b. Franchise
c. Joint venture
d. Turkey Project
e. Foreign Direct Investment (FDI)
f. Technical Consortium and Joint Venture of R& D
169
Technology Hierarchy
Research
Embryonic
Embryonic or emerging technology
New generation of technology
New application of technology
Growth Product and process improvement
Technology transfer
Maturity
Maintenance
Kebutuhan Sosial
Kebutuhan Pasar
Teknologi Konversi
Penciptaan
dan pengu-
saan teknologi
Produksi
Pelanggan
•Manfaat MOT:
* Bagaimana teknologi diciptakan
* Bagaimana eksploitasinya untuk menciptakan bisnis
* Bagaimana integrasinya strategi tek vs bisnis
* Bagaimana penggunaannya : kompetivitas advantage
* Bagaimana bisa menciptakan fleksibilitas sistem/manft.
* Bagaimana menstrukturkan organisasinya
* Kapan dan bilamana menerapakan/memutuskannya
172
Proses Inovasi Teknologi
• Serangkait aktivitas kompleks untuk melakukan
transformasi ide/iptek menjadi realitas fisik dan
aplikasi nyata
• Proses transformai dari pengetahuan menjadi produk
dan jasa yang memiliki dampak sosial ekonomis
Tahapan Proses Inovasi Teknologi
1. Riset Dasar (baasic Research)
• Pemahaman fenomena alam, hukum alam
• Output pengetahuan bukan terapan
2 . Riset Terapan (Applied Research)
• Riset unruk “problem solving”
• Memperkokoh sistimatis teori lebih kokoh
• Pengembangan teknologi dan implementasinya
3. Pengembangan Teknologi (Techology Dev.)
• Aktivitas mengubah pength/ide menjadi tool (
(sofware, hard ware), produks dan jasa
• Feassibiity Study, pengujian konsep/rancang
bangun, pembangunan dan uji prototye
173
4. Implementasi Teknologi
• Pengenalan produks di pasar
• Penjajagan dan pengukuran komersialisasi produks
5 Produksi
• Konversi konsep disain,ide menjadi produk/jasa :
manufacturing, control prod., logistik dan distribusi
6.Pemasaran/Marketing
• Memastikan konsumen menjadi user teknologi:
evaluasi pasar, distribusi, promosi dan monitoring
7. Proliferasi
• Strategi penguasaan pasar, jangkauan dan dominasi
• Tergantung teknologi dan cara strategi pemasaran
175
DAUR HIDUP (LIFE CYCLES) TEKNOLOGI
Keterbatasan Fisis
Waktu
Kata kunci :
176
Beberapa Nilai z
Tingkat Keyakinan Nilai z
diinginkan (%)
90.11 1.65
95.00 1.96
95.45 2.00
99.11 2.58
99.73 3.00
177
178
179
180
TABEL KAREKTERISTIK SETIAP PERUBAHAN PHASE
181
182
183
184
185
186
187
TERIMA KASIH
ATAS PERHATIANNYA
188
Knowledge and Innovation
Audit Teknologi
Identifikasi Kebutuhan Teknologi
(Disalin dari MOT-ITB)
Kwadran II Kwadran I
Kwadran IV Kwadran II
(Strategi Bertahan) (Diversifikasi
Strategi)
Threat
• Pendekatan Kuantitatif SWOT
Posisi Perusahaan
(2,249, 1,997)
o
W
S
T
Competitive Intelligence a national
priority for all the Nations
Political will of the decision makers
Information idea action R&D money
Globalization
Competition
Imaterial Capital
Tacit Knowledge
Internal and external
developments
…..
World of Knowledge
Immaterial
Intellectual Capital
Developed Countries Rupture innovation
Competitive Education
Growing awareness in CI
Intelligence National priority
National « think tanks »
2 - Management
Data bases, 3 - Analyze
Intranets.. Automatic or
Manually, software
The example of South Korea
In 1962 the GNP of South Korea was of 87 US$ per capita
In 1997 it was of 10550 US$, the growth rate during this
period being established in the average of 8%
Export A
Capital Immaterial We aim to
Increase IC
IC
Need to equilibrate the
Trade balance
Immaterial Capital (IC)
of the Nation Import B
(Tacit, Intangible Knowledge)
ICFor
decrease
Indonesia, this IC remains
is the egal
valorization IC resources
of the natural increase(strong
added value products) which will ensure a long term revenue to create
a National Intellectual Capital.
Example of solution
http://www.imcsline.com
How does the system works
Matheo-Patent
www.imcsline.com
Internet
European Patent Office
Databases: Espacenet
or USP
Queries
Charts
Matrix
Performing
Networks
automatic
Ranking
analysis
Report Creation of
Updating local Databases
Step 1
Step 3 1988
Technological Public domain
Choices
Other Patents detected
during the same analysis.
At least 20 other are
available! 199
1
1986 Step
Public 3
domain
199
2
Competitive Intelligence in Philippines
ACTION STEP 4
http://www.imcesline.com
Added value creation
U$ 900.000
12/12/2018 418
Berapa Nilai Produk Sekarang Ini ?
12/12/2018 419
Packaging = Nilai Tambah ?
12/12/2018 420