Professional Documents
Culture Documents
BC Lab
BC Lab
Customers
Business
Purpose ?
2
▫ About 80% of the businessmen state
Some that they offer good customer service
Facts… but only 8% customers think that they
are getting good service.
3
Some ▫ The chance of selling to an existing
customer is 60-70% while it decreases
Facts…
to about 15% in case of a new customer.
▫ It costs about 7 times more to get a
new customer than to retain an
existing one.
▫ An unhappy customer will tell about
15-20 others whereas a happy
customer will tell only 4-5 others.
4
What it Understanding our customer is getting
really is to know about:
5
Understanding
the Customers Putting Using data to Asking for
ourselves in know about their
customers’ customers feedback
shoes
6
Understanding
the Customers
Making
Taking Informing
Changes
Feedback Customers
Necessary
7
95% businesses listen to their customers
9
Internal Includes everybody within the
Customers??? organization
Satisfied Internal
Customers
Increased Customer
Satisfaction
10
In a Nutshell
11
Thanks!
FOR ANY QUESTION
You can contact me at
▫ shoyebraihan85@gmail.com
12