The Five Cannons of Oral

Communication
• Invention

Speak so that
• Arrangement I may know you.

• Style

• Memory

• Delivery
 INVENTION
• Analysis- Root – Greek word – Loosen
Separating whole into constituent parts.

• Synthesis After separating the issues and focusing

on them individually should be placed together.

Critical and creative thinking

skills are required
 ARRANGEMENT
• “ Any Knowledge is Knowledge of structure”
• If not it will remain only information.

• Structure and sequence are important.

Introduction, Narrative
Partition, Confirmation,
Refutation and Conclusion
 Style
• Language

• Sentence structure

• Should get glued to audience memory

Idioms, Phrases,
Analogies, Metaphors
 MEMORY?
• Rapport and Trust is built

• Shows the grasp and preparation

Tony Buzan – Mind Mapping

T
Association and Imagination
 Speech Delivery
• Refers to form of speech

• Form has to match content and Vice Versa

Body Language, Facial Expressions

Hand Gestures, Eye Contact Space
Management, Voice Emphasis,
Voice Modulation, Clarity of
Expression etc.,