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Strategy Implementation and

organization
Strategies are formulated now it requires:
•Programs are formulated
•Projects are formulated
•Budgets is formulated
•Policies are formulated
•Procedures are formulated
• Programs – Set of activities including number
of projects
• Projects stand for one specific activity
Policies- guidelines to managerial decision
making
Example: The company has a policy of
recognizing and giving preference to regular
customers
Procedures: The sequence of activities to be
followed in any particular task
Example :
Before launching the product into the market, a
consumer survey has to be conducted
After the survey a small range of sample
products have to be introduced
Based on the market feed back the product will
be modified and finally launched in the full scale
• Budget is converting the activities into
numerical rupee value
• Each activity has cost factor
• The aggregate of the total cost value is the
budget of the program
• Once the budget is approved – then the fund
will be available to start the work
• Strategy vs structure
• Each strategy has an appropriate structure
• With the change of strategy structure might
need a change
• Most of the organizations follow a pattern of
the structure with growth
• Simple structure
• Functional structure
• Divisional structure
• SBUs
• Other advanced structure
Other advanced structure:
•Matrix
•Virtual organization
•Modular organization
Structure vs stage
Stage I Stage II Stage III Stage IV Stage V
Dominant Birth Growth Maturity Decline Death
issue
Popular Concentratio Hor and vert Diversificati Maturity/ret liquidation
strategy n in Niche growth on renchment
Structure Entrepreneur Functional Divisional Restructurin Dismember
dominated g ment
The change in strategy may require
• Adoption of new structure
• Reengineering of structure
Re engineering may require the development
of new process , changing degree of
centralization vs decentralization, changing
the job designs etc
Strategy vs staffing
With change in strategy HR
requirement/practice will change
•`Changing hiring and training requirement
•Matching manager to the strategy
Selection and management development
•Executive succession(inside vs outside)
•Identify abilities and potenial

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