Eco-friendly materials such as brown papers give products handmade, crafted quality. Clashing pattern and colors have a youthful appeal and reflect bold. Graphics and typography are big and direct and come in bright colors. Designs focus on quality sustainable materials. A restrained palette of soothing nature- inspired colors is key to this theme. KEY WORDS • Eco-friendly • Organic • Patterns and shapes • Sustainable materials • Crafted designs • simplicity