PEPSICO

SUBMITTED TO:
SIR MUHAMMAD MAKKI
BY:
MUHAMMAD ASAD MUNIR
NAJEEBULLAH
S A F I YA K H A N
TA B I S H A L I
TA L H A B I N NA S E E M
INTRODUCTION
• Pepsi Co is an American multinational corporation headquartered in NY with
interests in manufacturing and marketing a wide variety of carbonated and non-
carbonated beverages, as well as salty, sweet and grain -based other snacks .
• Their main product, Pepsi Cola, sells over 100 billion cans a year. It also owns other
brands such as Quaker Oats, Gatorade, Frito-Lay, Tropicana, Copella, Mountain Dew,
Miranda and 7-Up nearly over 200 countries .
• It was founded in 1965 through the merger of Pepsi-Cola and Frito-Lay. Tropicana
was acquired and PepsiCo merged with the Quaker Oats Company, including
Gatorade
BRANDS YOU LOVE- PEPSICO
MISSION & VISSION
Our Mission
“Our mission is to be the world's premier consumer products company focused on
convenient foods and beverages. We seek to produce financial rewards to
investors as we provide opportunities for growth and enrichment to our
employees, our business partners and the communities in which we operate. And
in everything we do, we strive for honesty, fairness and integrity.’
Our Vision
"PepsiCo's responsibility is to continually improve all aspects of the world in which we
operate – environment, social, economic – creating a better tomorrow than
today." “Our vision is put into action through programs and a focus on
environmental stewardship, activities to benefit society, and a commitment to
build shareholder value by making PepsiCo a truly sustainable company.”
MARKETING STRATEGIES
• A company now days cannot get away with introducing a product in a developing
country a year after it was already introduced in developed countries.
• Something that works in the USA may turn out to be offensive in an Asian country
due to the vast cultural paradoxes.
ORGANIZATIONAL CHART
LAYOUT STRUCTURE
HYBRID LAYOUT:

Hybrid layout is a combination of product & process layout. It is an

arrangement of different aspects of manufacturing in an appropriate

manner as to achieve desired production results considering available

space, final product, safety of users and facility and convenience of

operations.
ORGANIZATION HIERARCHY
VENDOR SELECTION CRITERIA:

PepsiCo hold their suppliers to the same standards of integrity. An unethical or illegal

act by a supplier may hurt PepsiCo's reputation as a world-class company and

cause a loss of goodwill in the communities. Therefore, all suppliers are expected

to follow their Supplier Code of Conduct.

PepsiCo have of our suppliers in the areas of business honesty, labor practices,

health and safety, and environmental management.

 SOURCING STRATEGIES FOR LOCAL /
IMPORTED ITEM

The PepsiCo coconut water supply chain starts with growers in Indonesia and the

Philippines, uses co-packers in Asia and in the U.S., imports goods through ports

in California and New York. Packaging material is sourced from Europe, Asia, and

the Middle East.

CENTRALIZED/DECENTRALIZED PURCHASING:
Pepsi had taken a decentralized approach to procurement with each markets and

business units independent to make decisions but they must uphold the

organization’s policy and goals.

 PROCUREMENT

E-Procurement is advancing to develop and drive strategies on a global scale to

maximize value and efficiencies in day to day purchasing activities at PepsiCo.

The role will require execution on a quarterly basis of Procurement controls,

supporting wider team and initiatives.

 DISTRIBUTION CHANNELS
Direct store delivery:
Under the DSD framework, PepsiCo conveys items straightforwardly to retail locations.
Of the three channels, DSD empowers PepsiCo to stock with greatest
perceivability. It’s more reasonable for items that are restocked regularly and are
touchy to advancements and showcasing.
Customer Warehouse:
The client stockroom framework is a less costly distribution channel. It’s optimal for
items that are less delicate and perishable, have lower turnover, and are not
acquired imprudently.
Third-party distributor systems:
PepsiCo appropriates nourishment and drink items to eateries, organizations,
schools, and stadiums through outsider sustenance administration and
distributing merchants and administrators.
 CONVEYANCE CHANNEL

The significant test in circulation is the expense of packaging and in addition the expense
of transportation. Packaging of Pepsi is done at packaging plants. Pepsi has 36 packaging
plants out of which 13 are franchisees while 23 are organization possessed.
INVENTORY MANAGEMENT
PepsiCo’s inventory management emphasizes automation. Adequacy, scheduling, and
cost minimization are the key objectives in this strategic area of operations
management. PepsiCo does so through computerized monitoring of inventory.
Inventory managers can access real-time data to help them make decisions.
RECOMMENDATIONS
 Utilize its strengths to effectively respond to the issues identified.
 Company have to identify the opportunities that allow them to diversify
businesses to minimize market risk exposure
 Enhance recycling efforts during the whole year to address environmentalism
CONCLUSION:

To conclude it has been discussed in this report that PepsiCo has been performing

good in south east Asia but have not been able to compete with other major

brands in America and European countries. In order to overcome these flaws

some of the recommendations have been mentioned. PepsiCo has significant

opportunities to strengthen its business resilience. PepsiCo operates primarily in

the food and beverage industry. This is a weakness because it maximizes the

company’s vulnerability to risks in the food-and-beverage market.

THANK YOU