Porter’s 5 Forces

Threat of new
entrants
(HIGH)

Rivalry
Bargaining among Bargaining
power of
supplier existing power of
buyers (HIGH)
(MODERATE) competitors
(HIGH)

Threat of
substitute
products or
services
(HIGH)
 Introduction
• Henry Ford founded the Ford Motors in the year 1903
• It is one of the companies with a good revenue stream ($160.33
billion in the year 2018)
• Ford Motors has 199,000 employees all around the world
• Ford introduced methods for large-scale manufacturing of cars and
large-scale management of an industrial workforce using elaborately
engineered manufacturing which is known as the moving assembly
line.
Financial Highlights