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Startup Name
Opportunities & Problems

abc abc abc

Opportunities

abc abc abc

Problems
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2
Quotes

3
Market Size

abc abc

abc abc

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4
Target Customers

Existing Solar Business &

Rooftop User Commercials
who want to have Smart who want to reduce electricity
Analytic Product for Bills, while providing
their solar pv system Green business

High Income Low Income

House Holds Household
who want to Use Smart who want to get Affordable
Affordable Green Energy Energy with Financial
Support Mechanism

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Addressable Market

Total Addressable Market:

#

Segment ABC with…. :

#
Input your calculation
and assessment on the
addressable market of
Serviceable Market:
# your targets

Share of the Market vs others:

#

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Source: abc Source: abc 6
Customers Jobs To Be Done – Customer A
abc
Segment A wants to
abc
abc

abc abc

abc abc

abc
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Customers Jobs To Be Done – Customer B
abc
Segment B wants to
abc
abc

abc abc

abc abc

abc
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Value Proposition
abc

abc
Value
Proposition

abc

abc

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How Our Product/Service Fits

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Elevator Pitch (1)

Our PRODUCT / SERVICE / SOLUTION

HELPS [Target Market / Customer Segment] ____________

That NEED [Jobs To Be Done]_________________

BECAUSE [reduce / leverage / overcome] ________________

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Elevator Pitch (2) – Ad Lib

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Value
Proposition

Write about your

product/service brief, key
features, how it addresses the
customers’ pains and gains, and
how it will be better than the
other existing
products/services

13
Business Model

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Revenue Model

Stream 1 Stream B Stream C

Advertising Data Monetization Service Fee

Product sales abc abc

… fee abc abc Logo

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Allocation for the first IDR ____ million / billion

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Financial Projection

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Team

Hustler Hacker Hipster

Name Name Name
Role Role Role
Description of Description of Description of
experience and experience and experience and
expertise expertise expertise Logo
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Technology Development

Insert here your plan to develop your

technology and solution. What are
the key platforms and features?

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Investment

Insert here how much that you ask

for investment and how ready are
you for investment (Investment
Readiness level)

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