GO’ON

PRESENTED BY: Junaid jawaid

Fouzan alam
OUR MISSION
Is to bring car rental revolution to whole Pakistan and mark it as a
sustainable and easier access to all class of people.

OUR VISON

Is to lead the market by a valued structure that

guarantees the expected utilities and the total
Satisfaction of clients.
EXECUTIVE SUMMARY
 The business model is based upon a automobile sharing application
which allows other individuals to rent out their motor vehicles to others so
that they can earn extra income.
 The start up will generate revenue by charging 25% service fee on hourly
bases. And will pay the cost according to depreciation of vehicle in
respect to kilometers driven to the lender
 The start up is a partnership based business which consists of 2 partners
 Profit and loss will be divided among partners according to their
respected capital invested ratio.
 The corporate goal is to reduce transportation cost
 PROJECT DESCRIPTION
INTRODUCTION
 This application will allow individuals to borrow automobile by just a click from near by
lenders
 The start up will work closely with insurance companies so that lenders can freely lend their
automobile and will provide cheap insurance policies.
PROJECT DESCRIPTION
RATIONALE AND SIGNIFICANCE
 Due to high transportation cost in Pakistan and high prices of
cars it has become a luxury to drive a automobile.
 GO’on provides the service for low income earning individuals
to borrow automobile on a low cost and provide extra income
to individuals who lend their automobile when it is not under
usage.
PROJECT DESCRIPTION
PLAN OF WORK
 The application would be purchased and made by a local software
house.
 The application would be available on android and iOS phones.
 registration of vehicle will be carried out on your door step after signing
up on the application. Borrowers can register through application by
providing documents such as license , character certificate, NIC and
contact address
PROJECT DESCRIPTION
SCOPE OF WORK
 GO’on will operate in Pakistan’s major cities such as Karachi,
Hyderabad, Lahore ,Islamabad, Peshawar and will soon start its
operation in many other cities.
 GO’on will target low income earners.
PROJECT DESCRIPTION
METHODS
 Each partner will invest PKR 7 lacs into the business accumulating PKR 14
lacs into equity and PKR 6 Lacs would be borrowed by a local bank.
 Office would be rented at a cost of 3 lacs, computers and equipment
worth 5 lacs would be purchased, purchase of application would
require PKR 1 lac.
 Lenders and borrowers will sign up on the application after proper
documentation. Borrowers can find cars on the application that are
available near by and a employee would deliver them the automobile
 After usage by the borrower the application would determine the price
and the borrower can pay through online banking or in cash to the
employee who will receive and deliver the automobile back to the
lender and the lender would receive his earnings monthly.
 PROJECT DESCRIPTION
TASK BREAKDOWN
 The accounting and finance department will insure that running cost remain minimum.
 Human resource department will insure that the clients are satisfied and lenders have their
rights fulfilled such as insurance policies, tracking of vehicle
 The IT department will make sure that the application is up to date and making it user friendly.
 The marketing department will attract new consumers by providing coupon codes and other
marketing strategies
PROJECT DESCRIPTION
Problem analysis
 The risk of car theft would be eliminated by using tracking devices
 Incase a accident occurs the vehicle is crashed than the insurance company will
provide repair services
PROJECT DESCRIPTION
Facilities
 Head office
 Computers
 10 employees
 softwares
 PERSONNEL
 JUNAID JAWAID (CEO)
 FOUZAN ALAM (CFO)
 COST PROPOSAL
The following cost will occur in the first year of business
FORECASTED REVENUE

 The forecasted revenue and profits are

shown above
APPENDICES
Equity : In accounting, equity (or owner's equity) is the difference
between the value of the assets and the value of the liabilities of
something owned.
A fixed cost is an expense or cost that does not change with an
increase or decrease in the number of goods or services produced
or sold