THE HISTORY OF

BIMBO
< JULIANA SÁNCHEZ >
FOUNDATION (1945-1955):

• In this stage the foundational strategy of

manufacturing is defined
• and distribute bakery products to convenience
stores. On its tenth anniversary
• the company had 700 employees and 140
vehicles.
CONSOLIDATION (1956-1979):

• In this stage the company consolidates and diversifies

its
• product offer. Among its new lines are Marinela,
Ricolino,
• Tortillinas and Barcel. Among its star products is the
legendary Gansito. To the
• At the end of this stage, Grupo Bimbo was formed,
which consisted of 3 companies,
• 12 factories and 15,000 employees.
 EXPANSION (1980-2018):

This stage begins with the entry of Bimbo into the

stock market
Mexican securities such as BMV quoting 15% of its
shares.
One of the characteristics of this stage has been
internationalization.
 SOURCE MATERIALS
• To obtain the list of the main supplies, simply check the list of ingredients three of its most
representative products: Pan Blanco Bimbo, Tortillinas and Takis. These are the most
indicative:
• Flour and other wheat derivatives.
• Flour and other corn derivatives, such as high fructose syrup.
• Yeast.
• Vegetable oil.
• Salt.
• Conservatives
 FINAL PRODUCTS
• White Bread With Actileche
Product description:
Actileche is a formula developed by Bimbo and the National Institute of Nutrition Salvador Zubirán.
Contains milk, which provides calcium, vitamins (D, A, B1, B2), niacin, folic acid and minerals (iron, calcium,
zinc, iodine and phosphorus), important for child development and growth.
• Integral bread with wheat husk.
Product description:
Pan Integral Bimbo can help you maintain a good diet. Includes Integral Bread Bimbo in your diet and enters
a healthier world, because it is made with wheat, cereal whose fiber has beneficial effects on digestive health.
Include it daily in a correct diet and enjoy the benefits of wheat.
• Deli buns
Product description:
Made with oats and added with vitamins and minerals, it is the ideal choice for breakfast and
dinner.

• Midnights
Product description:
Delicious white bread for hot dogs, added with vitamins and minerals. Medias Noches Bimbo
makes fun!
• Bimbuñuelos
Product description:
Have fun with the crispy and sweet Bimbuñuelos Bimbo. They burst deliciously in your
mouth!

• Classic Ground Bread

Product description:
One slice contains only 65 Calories. Made with milk added with vitamins and minerals.
• Crusty Ground Bread
Product description
Made with wheat. Ideal to give a delicious flavor to your dishes.
Definitions according
to the economy
 WHAT ARE THE NET SALES

Net sales is an accounting element that represents the sum of all sales made by a company of a good
or service, either in cash or on credit, discounted returns, bonuses or reductions for commercial
sales.
WHAT ARE THE OPERATING PROFITS?

• it is the result of taking operational revenues and subtracting operational costs and
expenses. Remember that the income, costs and operational expenses are those directly
related to the company's corporate purpose, with its main activity.
WHAT IS UAFIDA

• benefits before interest, taxes, depreciation and amortization 'of the company.
WHAT IS GROSS PROFIT

• to appreciate the sustainability and projection capacity that a product has in the market.
WHICH IS AN OPERATING PROFIT

• it is the result of taking operational revenues and subtracting operational costs and
expenses. Remember that the income, costs and operational expenses are those directly
related to the company's corporate purpose, with its main activity.
WHICH IS A TAX ON UTILITY

• the taxes caused and deferred attributable to the accounting period must be determined:
Caused. It is derived from the recognition in the current period, for tax purposes, of
certain operations of the entity.
WHICH IS ACTIVE AND PASSIVE

• Within the balance sheet or statement of financial position, there are three elements that
comprise it, and these are the assets, liabilities and equity or equity of the company. The
assets are the total resources available to a company to carry out its operations; all the
goods and rights that are owned by the company. The liability is the total of debts and
obligations contracted by the company. The patrimony or accounting capital is the sum of
the contributions of the partners; it is the social capital plus the profits or less the losses.
 WHAT ARE THE TAXES CAUSED AND THE TAXES
DEFERRED

• they are taxes payable or in favor of the entity, attributable to the profit of the period and
arising from temporary differences, tax losses and tax credits.
WHAT ARE THE FINANCIAL RESULTS

• These are the most important documents that collect information about the economic
health of the company, whose objective is to give a general overview of the same
 VENTAS NETAS
300

250

200
MILLONES

150

100

50

0
2017 2016 1015
AÑO
 UTILIDAD NETA
7

6
5.898
5
5.171
MILLONES

4 4.629

0
2017 2016 1015
AÑO
 UAFIDA
35

30
29.298
25 27.289
MILLONES

20 23.369

15

10

0
2017 2016 1015
AÑO
ACTIVOS Y PASIVOS
 ACTIVO TOTAL
300

250

200
MILLONES

150

100

50

0
2017 2016 1015
AÑO
 PASIVO TOTAL
200
180
182.225
160 170.089
140
137.774
MILLONES

120
100
80
60
40
20
0
2017 2016 1015
AÑO