S

W STRENGTHS
O  Brand Reputation WEAKNESSES
 Highly Diversified Portfolio  High Cost of Operations
T  Strategic Acquisitions
 Global Expansions and
 Concentration of Revenue in
North America
Alliances  Approaches Antitrust Law
 Loyal Customers Limits
 Strong Financial Position
A
N
OPPORTUNITIES THREATS
A  Benefits from IT Advances and
 Financial Recession
L Mobile Gaming
 Build a more Eco-friendly
 Strong competition
 Increasing piracy
Y image
 Continuous Need for
 Expansion in emerging
S economies
Technological Upgradation
 Change in consumers’
 Release of new successful
I characters and stories
preferences and tastes

S
MARKET POSITION
MARKET POSITION
MARKET SHARE ON STUDIO ENTERTAINMENT
INDUSTRY