McDonalds employees

retention …
 Introduction

 McDonalds is an American fast food company.

 It was founded in 1940 as a restaurant operated by Richard and Maurice

McDonald in California US .

 Worlds largest restaurant chain serving over 69 million customers in about

100 countries

 Headquarters are in Chicago , US.

 Revenue of the restaurant is US$21.025 billion.

 Number of employees are 2,10,000 (2018).

 It is also one of the biggest job provider in US with 1.9 million employees .
 We believe some of the best
people in the world work here. And
we believe you could be one of
them . You have got enthusiasm
and drive. We have got jobs,
flexible schedules and benefits
that can turn into rewarding
careers , it’s a perfect match …
How to evaluate candidates ?

 Willing to work in McD

 Willing to work as a team member

 Work with high speed

 Work without making mistakes

 Work with good communication skills

Requirement for new recruitment

 Psychometric testing

 Recruitment period

 Good personality and characteristics

 Recruitment of educational level

 Certificate of health
 Employee training and career
development
 Training
 Introduction to the company
 Staff trainers work shoulder to shoulder with trainees
 Step by step manuals and video tapes are shown that covers every detail


Career Development
 Career development process includes :
 know yourself
 Know your options
 Create your plan
 Learn and develop
 Retention
 Retention is to have employees for a long term . It is very easy to loose
staff therefore retention can become a problem which is the case in the
org under discussion.
 Retention can be achieved by improving following areas :
1. recognition and motivation
2. communication
3. crew options
4. rewards and benefits
5. training
6. increase security for employees
7. simple organization structure
According to BCG matrix McDonald's  is a star. The reason for
this high market growth and high market share in the Indian market.
On the other hand side KFC and pizza hut are the cash cows because
of their low growth rate and high market share. During past some
years KFC and pizza hut have lost their market growth because of the
fact that they lost their standard war to their competitor i.e
McDonald's. Another direct competitor of McDonald's is
subway. According to BCG matrix it is a dog. Some of the reasons that
are responsible for its low market share and low market growth are
the less expansion strategies being followed by the company
Employment Opportunity
McDonald's typically employs local people:
Each restaurant in India employs more than 100 people:
•Cashiers
•Cooks
•Managers
•Attendants
Also every expansion brings additional employment opportunities to
India's agricultural work force
Golden facts

 Paris is the only place where the McDonald’s arches

are white instead of golden
 The smallest McDonalds restaurant with only 492 sq ft
is in Tokyo, japan
 McDonalds has a gold card that allows its holders free
unlimited food forever
 Justin Timberlake was the voice behind I’M LOVING IT
and was paid 6 million dollars .
Thank you