Controlling 7

Dr A Jagan Mohan Reddy

SIBM,SIU,Hyderabad
Definition of Controlling
“Control consists in verifying whether everything occurs in
conformity with the plan adopted, the instructions issued and the
principles established”. - Henry Fayol
“Controlling implies measurement of accomplishment performance
against the standard & the correction of deviations to assure
attainment of objectives according to plans”.
-Koontz & O’Donnell:
 A process of monitoring performance and taking action to ensure
desired results.
 Right things happen, in the right ways, and at the right time.
 Overall directions of individuals & groups are consistent with short
& long range plans of the organization.
 Helps ensure that objectives and accomplishments are consistent
with one another throughout an organization.
Features/Characterstics of Controlling
 Continuous process.
 Flexible and dynamic process.
 Future oriented.
 Planning and controlling closely related.
 Function of management.
 Strategic and results oriented
 Understandable
 Timely and exception oriented
 Essence of control is action
Control Techniques
Traditional & Advance / Modern control techniques.
a.Traditional Control Techniques:
 Personal observation.
 Statistical reports and analysis.
 Break-even analysis.
 Budgetary control.
b.Advance control techniques:-
 Self Control; Management Audit-PDCA.
 Programme Evaluation and Review Techniques (PERT).
 Critical Path Method (CPM). • Management Information Systems
(MIS).
Tools for Measuring Organizational Performance
People and their managers are working so hard to be sure things are done
right , that they hardly have time to decide if they are doing the right
things” -Stephen R. Covey
“ It’s about management and change first; measurement and technology
are second” -Howard Rohm
Organisational Performance=3 Q
Quality; Quantity &Quick
Quality :Product Quality; Quality of inputs &Quality in process
Quality of output ;Development ;
Service Quality:Exceed the expectations
Quantity :Efficiency ;Variable cost and Fixed cost
Quick: Time Targets;Eliminate unnecessary activities.
3S+2R(Resources & Relationships)=3Q
3S: Strategy;Structure &Systems