Business Activity

 Private Sector: Business activity owned financed

and controlled by private individuals
 Sole Traders
 Partnerships
 Private Limited Companies
 Public Limited Companies (PLCs)
 Co-operatives
 Franchises
 Charities
 Objectives of Private Sector
Business
Satisficing Profit maximisation
Environment Survival

Image and Share Price

Reputation
Objectives
Social Issues
Quality and
Innovation

Market Power
Efficiency
Sales maximisation and Sales
Revenue
 TASK
 It’s time for the HK business magazine
start up. Each of you is to take
responsibility for covering the details of
one type of private sector business in
Hong Kong and write a report on
changes/developments/set backs in that
particular business area. Are there any
PPP’s that might be in the pipeline?
 Examples:
 New franchises
 Impact of increased rent on small
businesses
 Government support for small businesses
 Successful partnerships
 New PLC’s arriving
 Tax laws and their impact on both small
and large businesses.
 details
 You will need to use real business
examples
 You will need to make the article both
interesting and visually appealing!
 Use online magazines to help you with the
design and layout