This document discusses the differences between policy and strategy. Policy refers to repetitive, routine activities set by top management as a blueprint for the organization. Strategy refers to non-routine decisions made by middle management to achieve organizational targets prescribed by policy. A policy states what an organization will or will not do, while a strategy is the methodology used to reach a policy's goals. Strategies and policies can sometimes conflict if the policies do not support the strategies or vice versa. The document also provides the origin and nature of the term "strategy," tracing it back to Greek military terms meaning "to plan the destruction of enemies through effective resource use."
This document discusses the differences between policy and strategy. Policy refers to repetitive, routine activities set by top management as a blueprint for the organization. Strategy refers to non-routine decisions made by middle management to achieve organizational targets prescribed by policy. A policy states what an organization will or will not do, while a strategy is the methodology used to reach a policy's goals. Strategies and policies can sometimes conflict if the policies do not support the strategies or vice versa. The document also provides the origin and nature of the term "strategy," tracing it back to Greek military terms meaning "to plan the destruction of enemies through effective resource use."
This document discusses the differences between policy and strategy. Policy refers to repetitive, routine activities set by top management as a blueprint for the organization. Strategy refers to non-routine decisions made by middle management to achieve organizational targets prescribed by policy. A policy states what an organization will or will not do, while a strategy is the methodology used to reach a policy's goals. Strategies and policies can sometimes conflict if the policies do not support the strategies or vice versa. The document also provides the origin and nature of the term "strategy," tracing it back to Greek military terms meaning "to plan the destruction of enemies through effective resource use."
• Policy is a blueprint of the organizational activities which are
repetitive/routine in nature. While strategy is concerned with those organizational decisions which have not been dealt/faced before in the same form. • Policy formulation is responsibility of top level management. While strategy formulation is basically done by middle level management.
• A policy is what is, or what is not done. While a strategy is the
methodology used to achieved a target as prescribed by a policy.
SITUATIONS WHERE STRATEGY AND POLICY COME N COLLISION
In many instances, business policies exist amidst absence of
business strategy and strategies may exist without established
business policy.
If ever they exist, business policies are generally directional in
nature and strategy is more operational in context.
Business policies are often formal or written and strategies may be
informal and not necessarily written and often confidential.
• In this book, policy is viewed as internal matters that guide the operationalization of the business organization whereas strategy is viewed more as an external orientation that the firm’s management should practice to competitive in the industry or sector it belongs.
ORIGIN AND NATURE OF STRATEGY
The historical development of the concept of strategic management was
elaborated by Jeffrey Bracker of Georgia State University . Bracker cited that the word strategy originated from the Greek word “stratego” referring to a “general” which in turn traces its root from the word “army” and “lead” . Stratego means “to plan the destruction of one’s enemies through effective use of resources. •