Managing & Organizing Social

Enterprise
Lec 1-2
 Questions

• What is the Difference between Rahi Bai

Popere & Vision Spring?
Two primary thought patterns used by entrepreneurs’ for
setting up their enterprises
a) Causal thinkers b) Effectual thinkers.
Effectual thinkers, on the other hand,
Causal thinkers deal with cause and wonder how things are going to turn out.
effect, so this kind of thinker puts They do not have a firm idea of where the
together business plans with concrete business is headed, but they do understand
steps. With causal reasoning, special circumstances that could create
entrepreneurs will determine goals to opportunities of business. Entrepreneurs
achieve and look for resources to do will determine goals according to the
resources in their possession.
so.

This kind of thinking can make a company

This kind of thinking helps
nimble and adaptable. As the marketplace
entrepreneurs to see how one action shifts, effectual thinking can help
leads to another and how a series of entrepreneurs shift with it.
actions can lead to an inevitable
conclusion.
 Principles
The Bird in Hand Principle: Entrepreneurs start with what they have. They will look at who
they are, what they know and who they know. Their education, skill sets, experience are
examples of the factors which are important in this stage. At this stage entrepreneurs look at
support from their friends, family and professional network. The entrepreneur does not
start with a given goal, but with the tools he or she has.

The Affordable Loss Principle: An entrepreneur will invest only as much as he/she can afford
to lose. The partners too will invest only as much as they can afford to lose – rather than
describing expected returns

The Crazy Quilt Principle: Entrepreneurs cooperate with parties they can trust and form
partnerships. They talk to potential customers and partners and build a network of self-
selected stakeholders who will jointly commit to the partnership – rather than doing
competitive analysis

The Lemonade Principle: Entrepreneurs will look at how to leverage contingencies. Surprises
are not necessarily seen as something bad, but as opportunities to find new markets.
 Questions
• What are the problems of the traditional
vegetable supply chain?
• How did Kaushalendra redesign the supply
chain?
Greiner’s Model
Stokes & Wilson’s Model
Influencing Factors