IKEA

S u sta i n a b l e S u p p l y C h a i n M o d u l e
Introduction

• IKEA mainly based on Sustainable Supply Chain

Management.
• Sustainable Supply Chain Management mainly
comes from United Nations
• IKEA is one of the leading furniture brand in all
over the world.
Sustainable research
• Risk Management
• Tr a n s p a r e n c y
• Strategy and Corporate culture
Figure
Goal

• Maximize the level of competitive

advantage.
• Ikea's long-term ambition is to become the
l e a d i n g h o m e f u r n i s h i n g c o m p a n y.
P r i m a r y A c t i v i t i e s Va l u e C h a i n A n a l y s i s

• Strategic store structure than enables marketing

techniques
• Spacious stores with more than 9,500 products each
• Realistic room settings
• Catalogues and home delivery to save customers’ time
• Customers handpick products themselves using trolleys
• • Restaurants with local food choices
Outbound Logistics

• Ta r g e t e d a t f a m i l i e s w i t h l o w e r i n c o m e , s t u d e n t s
and singles
• • Low prices
• • Family-friendly store environment
Conclusion

• Innovative supply chain-wide practices

• Innovation management
• S o p h i s t i c a t e d I T s y s t e m r u n n i n g I K E A’s h o m e
logistics center
• Key characteristics and peculiarities