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Consumer Satisfaction towards Britannia Biscuits

1.FIRST NAME:
2.LAST NAME:
3. AGE:
• Upto 20
• 20-30
• 30-40
• Above 40
4.GENDER:
• Male
• Female
• Transgender
5.EDUCATIONAL QUALIFICATION:
6.OCCUPATIONAL STATUS:
• Student
• Employee
• Professional
• Others
7.MARITAL STATUS:
• Married
• Un-married
8.NATURE OF FAMILY:
• Nuclear family
• Joint family
9.NUMBER OF MEMEBERS IN THE FAMILY:
• 1-3
• 3-5
• More than 5
10.MONTHLY INCOME:
• Upto Rs 10,000
• Rs 10,000 - Rs 30,000
• Rs 30,000 - Rs 50,000
• More than 50,000
11.ARE YOU AWARE OF BRITANNIA BISCUITS:
• Yes
• No
12.HOW DID YOU COME ACROSS BRITANNIA BISCUITS
• Media
• Relatives
• Friends
• Others
13.HOW FREQUENT DO YOU BUY BRITANNIA BISCUITS
• Daily
• Weekly
• Monthly
• Rarely
14.HOW WOULD YOU RATE THE PRICE OF BRITANNIA BISCUITS
• Economical
• Average
• Costly
15.WHICH PRODUCT IN BRITANNIA YOU WOULD PREFER THE MOST
• Good day
• Milk bikis
• 50-50
• Marrie gold
• Jim jam
• Little hearts
• Tiger
• Nutri choice
• Other
16. WOULD YOU PREFER BRITANNIA OVER OTHER COMPETITORS
• Yes
• No
17.WHEN DO YOU CONSUME BRITANNIA BISCUITS
• Breakfast
• Tea break
• Whenever hungry
• While working
• While travelling
18.WHICH FACTOR INFLUENCES YOU TO BUY BRITANNIA BISCUITS
• Price
• Quality
• Quantity
• Taste
• Package
• Advertisement
• Others
19. HOW WOULD YOU RATE YOUR SATISFACTION LEVEL
• VERY HIGH
• HIGH
• NEUTRAL
• LOW
• VERY LOW
20.HOW WOULD YOU RATE THE OVERALL QUALITY OF BRITANNIA BISCUITS
• Very poor
• Poor
• Average
• Good
• Very good
21.WOULD YOU RECOMMEND BRITANNIA TO YOUR FRIENDS AND RELATIVES
• Yes
• No
22.How well does britannia meet your needs:
• Not satisfied
• Satisfied
• Highly satisfied
23.HOW LIKELY ARE YOU TO BUY AGAIN FROM BRITANNIA
• Not likely
• Likely
• Very likely
24. SUGGESTIONS REGARDING BRITANNIA BISCUITS:

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