INNOVATION IN SOFT

DRINKS INDUSTRY
Logo of major players here
Perceptual Mapping - include the pic
Attributes :
 Flavor – Berry, Lime and Diet zero
 Price – 30. 35, 40
 Brand – Pepsi, Sprite, Coca Cola
 Size – 300, 500, 750 (ml)
 Packaging – can, plastic, glass
 Type – carbonated, sugar-free, low-fat