Instagram Post

Kai Leo
What is the instagram post?
An Instagram post is a photo or video that an Instagram user shares on the platform. Instagram is like a
simplified version of Facebook, with an emphasis on mobile use and visual sharing. Like other social networks,
you interact with other users on Instagram by following them, being followed by them, commenting, liking,
tagging, and private messaging. You can also save the photos you see on Instagram.
 Target Audience
the majority of Instagram users
are young people, according to the
1 statistics, 59% of Instagram users
are 18 to 29 years old. Thus, the
audience is more likely to be young
and with a great interest in
fashionable, popular culture or
topics.
Common features

Does not contain

01. a large amount of
information

02. The purpose of the

text in an Instagram
post is usually
auxiliary
Examples
 Origin and History of Instagram Post
Instagram was developed in the US by Kevin
Systrom and Mike Krieger. Systrom was a marketing
guy, who at nights learned how to code. He soon
came up with his own app called Burbn.

After his first meeting with his investors, he quit his

job and just two weeks from then he raised $500,000
from those firms.

They stripped the app of all features except

uploading photos, commenting and liking it. And so it
was called Instagram as people were sending a sort
of instant telegram.

From a handful of users, it soon went on becoming

the number one photography app making over
100,000 users in just one week and then increasing it
to a million in 2 months.
 what an Instagram post
sets out to achieve?
For the majority of Instagram users, the
purpose of Instagram posts is showing the
Purpose attractive sides of themselves or sharing their
hobbies.
It is showing a good side of themselves to
friends or potential friends. It could also be
recording moments of their life.

For some users, the posts intend to attract

more followers, which allows the users to
profit via advertisements.
citation
• https://www.google.com/search?q=instagram+post&tbm=isch&ved=2ahUKEwj6j7uaq8LsAhWlx4s
BHbHDCscQ2-cCegQIABAA&oq=instagram+post&gs_lcp=CgNpbWcQAzICCAAyAggAMgIIADICC
AAyAggAMgIIADICCAAyAggAMgIIADICCAA6BAgjECdQxAVY3w5g_w9oAHAAeACAAbkBiAG0BpI
BAzAuNZgBAKABAaoBC2d3cy13aXotaW1nwAEB&sclient=img&ei=DmiOX_rQPKWPr7wPsYeruA
w&bih=817&biw=1440&rlz=1C1SQJL_zh-CNPH871PH873#i mgrc=niua9VhPLGdx9M

• https://www.financialexpress.com/industry/sme/the-story-of-how-instagram-started-and-what-ent
repreneurs-can-learn-from-it/1146377/

• https://sproutsocial.com/insights/instagram-target-audience/

• https://www.l ifewire.com/what-is-instagram-3486316