Identify key problem areas & growth drivers for Pixel smartphones ?

Key Problem Areas Growth Drivers

 Intense Competition  Brand Awareness

 Price sensitive market  Accessibility in varying price range

 Low migration rate  Product and feature differentiation

 Customer perception  Customer experience & value for

money

 Small target audience  Hardware performance

 Poor Hardware History  AI-enabled features

Source-https://knowledge.wharton.upenn.edu/article/googles-pixel-strategy-smartphones/
https://venturebeat.com/2019/10/21/how-ai-powers-the-pixel-4/
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Develop a strong Marketing & Sales Strategy to increase sales by
10X in 2-3 years :

• Product placement & Positive reviews

• Free trial program

• Aggressive and attractive pricing strategy

• Design a Better Customer Experience

• Launching a ppc ad campaign

• Avoid Price Wars by Emphasizing Your Unique Value Proposition

• Keeping Marketing and pixel Products Simple

• Aim at Your Prospects’ Emotions & Build a strong Community of Users

https://neilpatel.com/blog 2