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Environmental Forces and Environmental Scanning: Jhoey Poblete MT Ii
Environmental Forces and Environmental Scanning: Jhoey Poblete MT Ii
FORCES AND
ENVIRONMENTAL
SCANNING
JHOEY POBLETE
MT II
LEARNING TASK 1
• Economic Situations
• Socio-Cultural Situations
• Politico-Legal Situations
• Technological Situations
• World and Ecological Situations
SPECIFIC BUSINESS
ENVIRONMENT
• Stakeholders
• Customers
• Suppliers
• Pressure Groups
• Investors/Owners
• Employee
INTERNAL BUSINESS
ENVIRONMENT
SWOT (Strength, Weaknesses, Opportunities and Threats)
- it is used in analyzing the strategic environment
Internal SWOT – Organizational Resources, R and D,
Production, Procurement of supplies, and products and
service offered
Environmental Scanning – development of a competitive
mindset, considering future business scenarios, business
predictions/forecasting and benchmarking