Psychology in the media

Presented by Mashal Ahmed

The Dynamic Multisensory Engram

Study aimed to see

Original research
the functionality of
paper
PHr

 The Cortical regions of the brain- PPc- Posterior Parietal Cortices and
PHr- Peripheral.
 Study used rats.
 In a pre-exposure condition, rats were shown the object they were
meant to remember.
 Results- PPc had no effect in recognition but PHr was robustly involved
in recognition.
 Finding-nature of an individual's past experience with an object
determines the brain circuitry involved in recognition.
Past experiences affect recognition, memory

 Science daily
 Research from the University of Guelph.
 Therapies for people with schizophrenia and Alzheimer's
disease.

news story
Practical Inaccurate
makes
application assumptions information
Past experiences affect recognition,
memory

‘Their work sheds new light on the internal workings of the

brain, specifically regions involved in recognizing and
remembering objects’

PPc and PHr Lack of accurate

Vague
aren’t and useful
information.
mentioned. information.
Past experiences affect recognition,
memory

‘For example, if you hold something while blindfolded,

chances are you can recognize it by touch if you have seen it
before.’

Not really a relatable

Simpler example
example
Past experiences affect recognition,
memory

"Our study suggests there is an assigned region of the brain

for memory based on previous experience with objects’.

Immediately gets to the point and summarises

the results
Past experiences affect recognition,
memory

Ignores true purpose of

News story summarises
investigation- claims
the concept of
that it’s a means for
recognition
new treatment.

Ignores Crucial Unreliable source

information
 References
Jacklin, D. L., Cloke J. M., Potvin, A., Garrett, I., & Winters B. D. (2016). The Dynamic Multisensory Engram:
Neural Circuitry Underlying Crossmodal Object Recognition in Rats Changes with the Nature of Object
Experience. Journal of Neuroscience, 36, (4) 1273-89.

University of Guelph. (2016, February, 8). Past experiences affect recognition, memory. Science Daily.
Retrieved from https://www.sciencedaily.com/releases/2016/02/160208100247.htm.