IBM Modern Data Protection

& Cyber Resiliency for

Hybrid Cloud Environments
for the Modern World

Steve Kenniston
Global Market Development Executive
steve.kenniston@ibm.com
@skenniston

@IBMStorage

Spectrum Protect Professionals

 Just Cause
To utilize our expertise, in multiple ways, to enable a sustainable data culture.
Modern Data and a
A Sustainable Data Culture

Data is the currency in the

age of knowledge workers!

It provides competitive
advantage and differentiation.

Mission of modern data

protection: protect, optimize,
secure, and reuse.
 Evolution Drives Change and IBM is
Elevating its Game
Data Growth Cloud Data Reuse Cyber Attacks
Cost impact for one
company impacted
by NotPetya

$310+M
10x 73% 68%
growth in data 2016 of large enterprises plan
use data stored on 206 
Average amount
of time hackers
to 2025 secondary storage days spend inside IT
to use public cloud
for more than environments
for backup, archive
and disaster recovery
just recovery before discovery
Client expectations for a
modern data protection solution
3 out of 4 companies are modernizing

Data protection 31% expect 85% with self- Data protection

modernization is lower operational service data modernization
among the top-5 cost from data reuse have means improving
most critical IT protection improved app dev data security for
priorities at 73% modernization speed and code 41% of survey
of organizations quality respondents

Source: Research conducted by ESG on behalf of IBM, 2019

Trends driving Accelerated
backup and
recovery of
SaaS application
data protection
will increase in
workloads and containers priority

infrastructure
for 2020 and
Cloud Adoption Cyber-resilience
for compute and and compliance
storage will will drive the need
beyond... become
pervasive and
for discovery and
reuse
mainstream
Modern Data Protection Stakeholders

Business Leader IT Infrastructure Team Line of Business Owner

Productivity /
Revenue loss Downtime
Competitiveness
Avoid hefty fines Complexity Self-service
Reputation Rapid access to fresh
Cyber Resilience
exposure data
Meet SLA, RTO &
Cost Effective / ROI Data reuse
RPO
RESTful API’s &
Cyber Resiliency Ease of use & simplicity
integration
LOB Productivity Backup & Secure data Exploit cloud (OpEx)
 5
Lower Cost
1 • CapEx
• OpEx

Performance
2 • Shorter backup windows

Key Reasons • Instant recover

Hybrid Cloud
for 3 •
•
Office 365
Containers

Data
• Cloud Paks

Cyber Resiliency

Protection
4 • Workload patter anomaly detection
• Dual-factor authorization

Modernization Business Agility

5 •
•
Data Reuse
Governance / Compliance
 Capital Expense – CapEx
• Newer technologies are lower cost
• Common data protection repository

1
• Storage efficiency
- Incremental forever, compression, deduplication
- Intelligent policy data management
• Flexible licensing models
Operational Expense – OpEx
• Deploy as VM or container

Cost • Integration with Kubernetes / OpenShift

• Agentless
• Automation / orchestration
• RBAC / secure self-service
• RESTful API
Cost CapEx
• Over 800 CSA studies
• 63% overall reduction in
data protection costs
• 53% reduction in
backup infrastructure
costs; 7 backup servers
to 1
• 70% less storage
capacity required
OpEx
• Simple to deploy &
manage
• Manage 4,000 backup
systems per technician
• Automation /
orchestration
• Secure self-service
- Self recovery

- Data access
Flexible licensing
• Entry, PVU, TB, Utility, CTL

Common UI
• Monitoring
• Managing
• Reporting
 Recovery Time / Point Objectives
• Smaller backup windows (RPO)

2
• Near instant recoveries (RTO)
• Version data access (VRO)
• Geography data access (GRO)
• Self-service data access

Performance
RPO RTO VRO GRO
• Backup 100TB / • Snapshots • Recover to a point • Copies can be
day per server in time replicated to any
• Stored in native
format = instant • Roll back to any vSnap (globally)
• Incremental forever version in the
recovery •
catalogue Catalog keeps
• Multi threading • Global search & track of all copies
• Available for
• Parallel execution recovery
recovery (cyber), • Common view
• 2.5 TB restore < reuse
3min

Performance
 Support for multiple clouds
• IBM • Google

3
• Amazon • IaaS
• Azure
Use Cases
• Backup / Recovery
• DR

Hybrid Cloud • Data reuse

RedHat OpenShift
• Containers
• IBM Cloud Paks
Hybrid Cloud

Cloud Support 68% of secondary data used Cloud Chapter 2 Support

•
for more than just recovery •
Broad number of clouds Kubernetes / Container
• DevOps based
• Includes XaaS
• Analytics • Built for the Kubernetes
• Use as compute, target, administrator
reuse • Reporting
• Cloud Pak for Multicloud Mgt.
• Automated DR testing
 Secure to the core
• Malware / ransomware detection

4
• Workload pattern anomalies
• Dual authorization
• End-to-end encryption
Cyber resilient storage
• True air-gap to tape

Cyber • Immutable storage, WORM

- On-prem

Resiliency - In the cloud

AI infused data protection

• Spectrum Discover
• Resiliency Orchestrator
 Cyber Resiliency Resilient Targets Detection
• IBM Tape • Change in;
Best advice for 2020: As always, the best defense - Air-gap - Ingestion rates
against ransomware is to have current, tested
• IBM COS - Deduplication rates
backups of all critical data. Keep those backups
isolated from your network so they, too, aren’t - Immutability • Spectrum Discover
encrypted by the ransomware. 1
• Encryption - Meta-data detection

AI Infused
• Automation / orchestration
• RESTful APIs
• Resiliency Orchestrator

1
Source: https://www.csoonline.com/article/3489045/2020-cybersecurity-trends-9-threats-to-watch.html
Advanced Cyber Incident Response
1 2 3 4
Recover from Recover from Recover backup Recover primary
Tape immutable by VM or data with
storage or cloud containers snapshots
Offline copies provide Logical “air-gap” Instant recover of file or Reduce recovery time
true air-gap VM through orchestration
Immutable storage
Application aware Validate recovery with
fenced network
Global catalog of recovery
points

RTO = > hours RTO = hours RTO = few min RTO = < Min
Cyber Incident Response
Made Simple with Lab Services expertise

Advise Configure Review

Cyber Resiliency Implementation Post Deployment

Storage Services Healthchecks
Assessment
• Educate on Cyber • Spectrum Protect • Ongoing Review for
Resiliency trends Cyber Resiliency Code Currency
and best practices workshop • Best Practice
• Explore current • Configure and Configuration
capabilities for integrate Guidance
protection, detection, recommendations • New Feature
and recovery • Skills Transfer and Deployment
• Recommend Document of • Assist with recovery
solutions and project Implementation retesting and Run
roadmap • Assist with recovery Book review (optional)
planning/testing and
Run Book creation
(optional)
Contact us: ibmsls@us.ibm.com
 Copy data management
• Data mobility

5
• Data reuse

• RBAC / self-service
- Multiple locations – on-prem / cloud

Data about the data

• Metadata management

Business •

•
Data detection / e-discovery

Storage optimization

Agility Proactive data management

• Capacity planning

• Performance measuring

• Heterogeneous protection management

Data Reuse
• Infrastructure developer

• 68% of secondary data used for more than just

recovery

Meta data management

• Compliance / governance (GDPR, CCPA)
• e-discovery
• Put data on the right platform to lower costs

Proactive data management

• Common monitoring & management
• Multiple backup application reporting
 IBM Modern Data Protection Portfolio

Core Data Protection Data Protection Data Protection

Traditional Apps Integration & Testing Targets

Hypervisors
Data Creation

Scale-out Apps

Storage Systems
Hybrid Cloud

Containers

IBM Tape
IaaS, PaaS, SaaS
IBM Modern Data Protection
NPS – Net Promoter Score
IBM Modern Data In a double blind Customer Customer
Protection NPS competitive NPS Testimonial: (large Testimonial: (large
has grown more study, IBM rates international bank) international
higher than manufacturing co.)
than 40% in the Commvault on
"Very efficient
past 12 months. Usability. "Spectrum Protect
backup solution ,
is the best
This reflects our integrates with
commercial backup
commitment to clouds and has
system."
our product and many plugins .
overall a good
customers.
reliable solution"
Data Protection Success Stories
UPMC Case Study
Univ. of Pittsburg Medical Center
Spectrum Protect
“For overall business resilience UPMC relies
on IBM Spectrum Protect, which enables it to
manage backups for 32 PB of data. Kevin Muha
comments: “With Spectrum Protect, we can
back up a large environment within nightly
windows of 10 to 12 hours, minimizing the
impact on our operations.”
 Kevin Muha, Dir of Storage & DP UPMC
• Orders go in faster
• Test results are available sooner
• Uptime improved
• Better patient outcomes
State of Ohio Case Study
State of Ohio.
Spectrum Protect Plus
“We recently restored a 2.5 TB VM in less than
three minutes with Spectrum Protect Plus.
Since the user had rapid access to the data
they needed promptly, they were able to focus
on serving citizens.”
 Brian Holms, Ohio Dept. of Admin Services
• Deployed SPP to protect VMs at remote
agencies
• SPP enabled SoO to use existing storage
• SPP allowed team to complete backups
more efficiently
• 100% success rate for data protection
Circle K Case Study
Circle K
Spectrum CDM
“Our accounting team loves the system that
KeyInfo developed with us. Every time we
check in with them, they rave about Copy Data
Management. And now, the team isn’t stuck
waiting around”
- Josh Domagalski, Sr. Systems Admin
• Support copies for PVI data warehouse
• Needed copies for accurate reporting weekly
• Old reports took 8 hrs to process, now 5 min
• Shrank DB recovery times
 Vision and Investment Strategy
Decades of innovation, leadership and data management
Forward looking and Modern: Experiences, Workloads,
Deployment and Security
Leverage the IBM Ecosystem: Storage Insights
(AI, ML), Cyber Resilience, Cloud, RedHat, …
Future
Application or Infrastructure
Developer, Kubernetes Admin IBM manages
• Deep Kubernetes
Integration, containerized data where it Is
deployment, scale-out with
Virtualization, Admin &
data agility and where it
Shadow IT
• Virtualized and Cloud needs to be
deployments, NoSQL DBs Cloud Chapter 2
Central IT SaaS Investment in RedHat ($34B)
• Files, Databases, Applications Hybrid Cloud
Cyber Resilience

Decade of Experience
Multi-Component Architecture,
Today

IBM Spectrum Protect Plus

• Extensive (& Expanding) workload coverage
• SLA-based simplicity
• Full RBAC capabilities
• Ease of use for workloads

IBM Spectrum Protect

• Scalable software-defined storage
• Extensive storage services: deduplicate,
compress, replicate, copy, & encrypt
• Air-gap
Unified Storage Architecture,
Coming Soon

• Ease of use, SLA’s, full RBAC, and

workload management via IBM
Spectrum Protect Plus

• Exploit scale-up, scale-out, and storage

services provided by IBM Spectrum
Protect storage pools

• Continued support for agent-based

workloads such as B/A client, Data
Protect for ..., VE, and API
Unified Experience, Future

• Global Catalog, single source of

“Truth”

• Unified GUI and experience for

managing data protection and reuse:
o Agentless
o IBM Spectrum Protect Agents
(B/A client, TDPs, etc…)
o Self-protecting
RFE - Request for Tell IBM what you need

Enhancements… https://ibm.co/3aQnPmu
https://ibm.co/2YmPs3Q

Vote on or Track RFEs

https://ibm.co/2VOs6Ct

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Believe in your investments in data protection

“IBM is investing in the Protect franchise; the new experiences

will focus on ease of workload protection and reuse for
popular applications and over time will cover the rest. 
You own this platform today, stay with us and you can avoid
the pain of changing things you don't need to change.”

Denis Kennelly – GM Storage & Software Defined Infrastructure, IBM Systems

IBM sign-off

Steve Kenniston linkedin/in/skenniston

Global Market Development Executive
steve.kenniston@ibm.com twitter/skenniston