Austin SEO Services

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 Local SEO Austin TX

• Local SEO is all about knowing where you stand. More specifically, it’s about
knowing where you stand in terms of your ranking on Google Maps. This is
because the Google Local Pack — the box on top of Google’s homepage
featuring the three local businesses that it has determined to be close
(geographically), the most relevant and the most prominent in regard to a
search query — is fed by Google Maps. Google Maps, in turn, is fueled by
information contained within a location’s Google My Business (GMB) profile.
 Austin SEO Company

• Thus, a fully optimized GMB profile is always a good place to start when
discussing local search engine results pages (SERPs). What do I mean by that?
At a minimum, the name, address, phone number, and website (NAPW) data
from your GMB profile is directly supplied to Google Maps. Consistent
citations, or mentions, of this information elsewhere online, bolsters the
trustworthiness and authority of your business in the eyes of Google. Pictures
and videos, reviews, Google Posts, and feedback further elevate that.
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