PURPOSIVE

COMMUNICATION

INSTRUCTRESS:
lyn b. ayop
 LESSON 4

LET’S ACHIEVE THESE!

• Determine culturally-appropriate terms, expressions, and
images (sensitivity to gender, race, class, etc.)
• Adopt cultural awareness and sensitivity in communication
of ideas
INTRODUCTION
• The spoken mode is often associated with everyday registers while the
written mode is strongly associated with academic registers. However,
this is not always true.
• For instance, in everyday communication, face-to face conversations are
usually supplemented by text messaging.
• In academic contexts, significant forms of oral communication are used
along with written communication.
• Significantly, both everyday and academic communications are
characterized by multi-modality or the use of multiple modes of
communication, including spoken, written words and images, music,
videos, gestures, etc.
 LANGUAGE VARIETIES

Refer to the various forms of language triggered by social factors such

as: social situation, occupation, age, geography, education, gender,
social status, and ethnicity.
 laNGUAGE REGISTERS
Used in different situations, which are identified by the degrees of
formality such as in formal we have speakers and in informal we have
the conversation between friends
According to Nordquist (2018), a register is defined as the way a
speaker uses language differently in different circumstances
Determined by factors as social occasion, context, purpose, and
audience
Determine the vocabulary, structure, and some grammar in one’s
writing and even in one’s oral discourse.
 NATURE OF LANGUAGE VARIATION

Language varies when communicating with people within (local) and

outside (global) our community.
Language varies in speaking and in writing.
Language varies in everyday and specialized discourses
FOUR DOMAINS THAT REFLECT LOCAL USAGE

Local everyday written. This may include instances of local everyday

written usage found in the neighborhood posters (e.g. a poster looking
for a bed spacers).
Local everyday oral may occur in local communication among
neighbors in everyday, informal and local varieties of languages.
Local specialized written. Such as publications and websites of local
societies.
Local specialized oral involves specialized discourses. For example,
in a computer shop in the neighborhood.
 FOUR DOMAINS THAT REFLECT
GLOBAL USAGE
• Global everyday written avoids local colloquialisms to make the text accessible
gto wider communities of readers. This can be found in international editions of
newspapers and magazines.
• Global everyday oral may occur in interactions between people coming from
different parts of the world when they talk about everyday casual topics.
• Global specialized written expands to as many readers internationally, hence
the non-usage of local colloquial expressions. (e.g. international research journal
articles)
• Global specialized oral occurs when people from different parts of the world
discuss specialized topics in spoken form. (e.g. paper presentation sessions in an
international academic conference).
 FIRMING UP!
In what situations are the local and global varieties of spoken
language used?
What registers are appropriate to such situations?
 references

Purposive communication book authored by Geraldine S. Wakat, PhD, et.al

https://www.slideshare.net/mobile/RyanBuer/varieties-and-registers-of-sp
oken-and-written-language-200284234