HRM- GROUP 1

UM21001 AADITYA AGARWAL

UM21012 ANWESHA CHAKRABORTY
UM21023 SAMANVITHA IKKURTHY
UM21033 NIKITA ROUT
UM21045 SAPTARSHI CHAKRABORTY
UM21057 SUDARSHAN GOPAL
Strategic Human Resource Management :
FORMULATING AND EXECUTING HUMAN RESOURCE POLICIES AND PRACTICES THAT
PRODUCE THE EMPLOYEE COMPETENCIES AND BEHAVIORS THE COMPANY NEEDS TO
ACHIEVE ITS STRATEGIC AIMS.

Cost Leader
COST LEADERSHIP IS A TERM USED WHEN A COMPANY PROJECTS ITSELF AS THE
CHEAPEST MANUFACTURER OR PROVIDER OF A PARTICULAR PRODUCT OR COMMODITY
IN A COMPETITION.

 
Cost Differentiator
IN COST DIFFERENTIATION, THE FIRM SEEKS TO BE UNIQUE IN ITS INDUSTRY
ALONG DIMENSIONS THAT ARE WIDELY VALUED BY BUYERS.
COST LEADER-
XIAOMI

• MI is a multipurpose electronic brand

with a presence in Asian markets. They
are known for its affordable pricing and
user-friendly devices which have been
the trademark of the company since its
inception.
• They have sold close to 800 million
smartphones since its inception in 2011
DIFFERENTIATOR-
APPLE

• Apple Inc. is an American multinational

technology company that specializes in
consumer electronics, computer software
and online services.
• They are credited with bringing in the
culture of smartphones as we know it
today, with largest market share in terms
of handsets sold
RECRUITMENT

Apple XIAOMI
Employer Branding Employer Branding
Word of Mouth Word of Mouth
Electronic Recruiting Electronic Recruiting
Campus Placements
Pool recruitments
XIAOMI’S SELECTION PROCESS

• The Selection Process Is Based On The Post You Are Applying For How Ever For Entry Level
Position In Xiaomi Recruitment Selection Process There Mainly Three Steps That Are As Follow

Aptitude
Telephonic Technical
Written Test
Round Interview
Online

Document
HR Interview
Verification
APPLE’S SELECTIONS PROCESS

• Apple gets to hire an applicant as a permanent or temporary staff, after the applicant must have
passed through the hiring process of the company.

The Apple Apple

Application Telephonic Assessment
Process Interview Test

Apple
Apple Final
Orientation
Interview
Process
 XIAOMI’S TRAINING PROCESS

Working in Xiaomi for 5 years is like gaining 10 years of work experience if you were in a
different company.”

Miles Boot Camp On Job Training

• Available for • Learning • Shadowing
everyone programme for process
• Focus on first-time • KT sessions and
functional or managers reverse KT
technical skill • Eight-week
building rigorous
programme
APPLE’S TRAINING PROCESS

Apple boot Shadow

Core training
camp Process
• Closely monitored • Month long training • Assignment of mentor
• Basic trainings program buddies
• Various Assessments
XIAOMI – COMPENSATION

2.2
LPA Xiaomi Sales Executive Salaries

7.9
LPA
Xiaomi Assistant Manager Salaries

10.4
LPA
Xiaomi City Sales Manager

15.9 Xiaomi Senior Executive Salaries

LPA

25.9 Vice Presidents

LPA

1.5
Billion CEO
APPLE COMPENSATION

$31,651
Technical Specialist

$92,039 Software Engineer

$164,523 Hardware Engineer 

$179,955 Machine Learning Engineer

$218,458 Software Engineering Manager

$4,500,000 CEO
APPLE VS XIAOMI
Apple
Market leader
Hiring through career portals only
Lower salaries of higher management
Better growth opportunities
Xiaomi
Good base in Asian markets
Campus and pool placements
Higher salaries for higher management
Better learning curve
Thank you