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UNIT 18 UK AS A TOURIST

DESTINATION. SESSION 3
30/09/21
Anna Jones, Travel and Aviation Lecturer
UNIT 18: THE UK AS A TOURIST
DESTINATION

By the end of todays lesson you will:


B.P3 Explain how the transport
infrastructure in the UK supports
tourism.

B.P4 Explain how the facilities


offered at a destination in the UK
meet the needs of its visitors
REFRESHER….

Give me some features of: Name some Customer Motivations for


 Tenby travelling?
 Lake District
 Bath

What Types of Media are there? What impact does the media have on
destinations?
Pro’s and Con’s of the Media?
B.P3: EXPLAIN HOW
THE TRANSPORT
INFRASTRUCTURE
This Photo by Unknown Author is licensed under CC BY-SA
IN THE UK
SUPPORTS TOURISM.
What do we have
to offer in the UK?
Points of entry from abroad:
 Birmingham International
 London Heathrow, Gatwick
 Channel Tunnel
 Ferries

INTERNATIONAL GATEWAYS
 Regional Airports ie. Coventry, Stansted, Newcastle
 Local Airports: Exeter, Stornoway
 Connections between airports and towns – ie Gatwick
Express
This Photo by Unknown Author is licensed under CC BY

HUBS – NATIONAL AND


This Photo by Unknown Author is licensed under CC BY-SA
REGIONAL CONNECTIONS
 Coastal ports – Liverpool, Southampton, Hull, Dover
 River Ports – Port of London (River Thames) Port of
Manchester, Port of Bristol, Runcorn

PORTS
ROADS AND RAILWAYS

 Railway Stations: Major City terminals – Euston, St Pancras,


New Street/Grand Central, Liverpool lime st
 Local Transport: Metrolink, Underground, Bike Hire – cycle
routes
 Coach and Bus: Local buses, National coaches, Low cost
coaches/buses
 Connections to airports/railways: coach and bus links
OTHER INFRASTRUCTURE THAT SUPPORTS TRAVEL
POINTS/TRANSPORT SERVICES

 Water Supplies and sanitation


 Electricity
 Internet, broadband, wifi etc
 Motorway services
GROUP ACTIVITY

Design a journey for your customer


(handed out by
your tutor) using a variety of
infrastructure the UK can provide

15 minutes
FEEDBACK
B.P4 EXPLAIN HOW THE FACILITIES OFFERED AT A
DESTINATION IN THE UK MEET THE NEEDS OF ITS VISITORS
TYPES OF ACCOMMODATION
TYPES OF ACCOMMODATION

 Hotel
 Bed and Breakfast
 Hostel
 Campsites (Static caravans, tents, yurts,
bunkhouses, pods, chalet)
 Air BnB (house, apartment, cottage
hire)
 Boats: Barge, cruiser etc
BOARD BASIS

 Full Board (all meals)


 Half Board (Breakfast and evening meal)
 Bed and Breakfast
 Self Catering
 All Inclusive
TOURIST BOARD STAR RATINGS
• One-star hotels offer only the most basic accommodations. Here, guests can expect a bed, running water,
and limited amenities. These are often independent hotels in out-of-the-way locations, and cleanliness
may be questionable. They’re minimally staffed, and the front desk clerk could be the only full-time
employee onsite. Most respectable travel organizations don’t even acknowledge the existence of one-star
hotels, let alone recommend them to their customers.
• Two-star hotels are a subtle step up from their one-star counterparts. They’re typically part of a larger,
budget hotel chain (Think Red Roof Inn or Super 8), and may offer a few more amenities like televisions,
sitting desks, and Wi-Fi.
• Three-star hotels are midrange accommodations with all the essentials, plus decent security and a
respectable level of cleanliness and sanitation standards. Some have a basic restaurant and at least one
additional shared amenity like a pool or fitness centre.
• Four-star hotels are often larger and more upscale. They’re modern, stylish, fully-staffed, and feature all
the essential amenities plus a few extras like a spa, multiple pools, or a rooftop bar.
• Five-star hotels are the world’s most exclusive and luxurious properties with an elite level of customer
service and a long list of upscale amenities. Think Ritz-Carlton Hotels and Four Seasons Resorts.
TRIP ADVISOR/GOOGLE REVIEWS ETC.
ANCILLARY SERVICES

What are ancillary


products?
ANCILLARY PRODUCTS “ADD-ONS”

 Transfers: Private Taxi, bus/coach, care hire


 Entertainment! Theme park tickets, theatre tickets,
dining events, Museum passes
 Tour Guides:
 What is the definition of one?
 What important roles and responsibilities do they
have?
 Do they require qualifications?
TOUR
GUIDES
GROUP ACTIVITY

Continuing for the same customer;


Now you have resolved your
customer’s transportation needs,
NOW design the following:
Accommodation with ancillary
products that suit their needs

15 minutes
ASSIGNMENT B.P3 Explain how the transport
WORKSHOP
infrastructure in the UK supports
tourism.

B.P4 Explain how the facilities


offered at a destination in the UK
meet the needs of its visitors

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