ENGLESKI JEZIK V

STEPEN
21. cas
First, we are going to hear three students’
presentations
 PRESENTATION
“SOKO ŠTARK” AD
BELGRADE

Lončar Milica 80/09 Laković Jana

244/09
“SOKO ŠTARK” AD

 “Soko Štark” is located in Zemun, Serbia.

 Main products are candies, biscuits and
chocolates.
HISTORY

 1922. is founded under the name of ”Louit” and then

changed name into “La cigogna”.
 1966. changed name to “Nada Štark”.
 It has undergone through another name change and now
it is simly called “Štark”.
 Soko Štark is the brand, which combines
chocolate, sweet and salted programme.

 “Brand of love”
LET US HAVE A BREAK
AND EAT SOME SNACK 
MAIN VALUES OF THE COMPANY
ARE:

 Growth 
 Courage 
 Truth 
 Confidence
 Fun 
FOOD SAFETY

 “SokoŠtark” manages the food safety policy in

accordance with local and European market and
costumers requirements.
PRODUCT LINE
 Chocolate (“Najljepše želje”)

 Lady fingers (“Piškote”)

 Biscuit or Tea cookies (“Čoko keksići”, “Čoko kolutići”, “Čajni kolutići”)

 Chocolate Cream Bananas (“Čokoladne bananice”)

 Jelly beans (“No problem”)

 Salty products (“Prima štapići”)

 Chocolate and/or Hazelnut filled Wafers (“Napolitanke”) 

NAJLEPŠE ŽELJE (THE MOST BEAUTIFUL WISHES)

The chocolate brand “Najlepše želje” is a

synonym for a true chocolate experience.
BANANICA (LITTLE BANANA)

“Bananica” a "brand of love" designated for

youngsters , though adults also love it.
SMOKI

Smoki is THE brand of a salted confectionary for

all generations for so many years.
PRIMA

Prima is salted snack which will satisfy

even most demanding lovers of salted
snacks.
PLEASE CONTINUE TO EAT AND ENJOY IN “SOKO
ŠTARK” FOOD, AND DON’T WORRY, BECAUSE
BEAUTY COMES IN ALL SIZES 
 The presentation ends here:

The “Soko Štark” products are great,

the girls who presented were fabulous,
and everybody are satisfied.
Thank you for your attention.
Here is the second presentation about Toyota
company
Konatar Mirko 560/09
Lalević Ivan 32/09
Type Public (TYO: 7203, LSE: TYT & NYSE: TM)

Industry Automotive
Robotics
Financial services

Founded August 28, 1937 by Kiichiro Toyoda

Headquarters Toyota City, Aichi, Japan

Area served Worldwide

Key people
Fujio Cho (Chairman and Representative Director)
Katsuaki Watanabe (Vice chairman and Representative Director)
Akio Toyoda (President and Representative Director)
Shoichiro Toyoda (Honorary Chairman)

Products Automobiles
Financial Services

Employees 71,116 (for TMC, total Toyota 320,808)

Toyota Pavilion at the Expo in Aichi
 HISTORY OF COMPANY
Toyota Motor Corporation commonly known simply
as Toyota and abbreviated as TMC
 TMC is part of the Toyota Group, one of the largest
conglomerates in the world
TMC is the world's largest automobile manufacturer
by sales and production
first product was in 1934.
 From September 1947, Toyota's small-sized vehicles
were sold under the name "Toyopet"
The Toyota Motor Company received its first
Japanese Quality Control Award
In 1982, the Toyota Motor Company and Toyota
Motor Sales merged into one company
Toyota started to establish new brands at the end of
the 1980s
In the 1990s, Toyota launched more luxurious
vehicles to its lineup
 TMME- Toyota Motor Europe Marketing
& Engineering
 TMUK- Toyota Motor United Kindom
 In 2002, Toyota managed to enter a
Formula One works team
 The company was number one in global
automobile sales for the first quarter of
2008
 On May 8, 2009, Toyota reported a
record annual net loss of US$4.2 billion
 From November 2009 through the first
quarter of 2010, Toyota recalled more
than 8 million cars and trucks
worldwide (US$1.93 billion or ¥180
billion )
THE FIRST MODEL IN 1936.
According to the 2008 Fortune
Global 500, Toyota Motor is the
fifth largest company in the
world
 MARKETING

 Toyota's marketing efforts have

focused on emphasizing the
positive experiences of ownership
and vehicle quality.

 "I love what you do for me,

Toyota!" (1990–1997)
 "Everyday" (1997–2000)
 "Get the feeling!" (2001–2004)
 "Moving Forward" (2004–present)
 “Today, tomorrow, Toyota”
 TOYOTA’S STRATEGY

 JUST IN TIME PRODUCTION

 Toyota Way-5 principles of doing
business
1. Challenge
2. Kaizen (improvement)
3. GenchiGenbutsu (go and see)
4. Respect
5. Teamwork
 4 components of Toyota’s strategy

 Long-term thinking as a basis for

management decisions.

 A process for problem-solving.

 Adding value to the organization by

developing its people.

 Recognizing that continuously solving root

problems drives organizational learning.
Here is the third presentation
Jarmin Sulejmanovic
514/09
Milica Vukcevic 506/09
UTJEHA
BEACH
 PARADISO CLUB
 Includs:
 Fast food
 Sweet
house
 Beach bar
 Night club

Beach bar Night club

BEACH BAR
 BEACH BAR
 At the beach
bar you can
try many
coctels and
have fun 
 NIGHT CLUB
 Good place to
have a great
night and
to meet
someone
special

Paradiso club
NIGHT CLUB
NIGHT CLUB
YOU CAN VISIT US AT THE
FACEBOOK PAGE PARADISO
CLUB-UTJEHA
THANX FOR LISTENING
Montenegrin managers:
a) O l d t y p e m a n a g e r s :
• They generally attended economic
school/faculty
• They took advantage of their position
• Working time was not that flexible (from 7am
till 3pm)
• They didn’t care about the company that
much since the companies were state-owned
• They didn’t encourage employees a lot
• They mostly didn’t speak any foreign language
‘New type Montenegrin managers’
• They started to adopt foreign policies in the
way how to manage company
• They have flexible working hours
• They usually speak one foreign language