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Market competition

 TSG should offer the lowest price for the highly quality products.

Decreasing the level of revenue from basic services sharply influenced on

Sloveniam telecomunication market.

The main competitors mostly use the agressive pricing strategy againt TSG to reach
the same level of market share.

TSG provides cutting-edge services tailored to the needs of users .

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The high quility of services will remain to be the main competitive advantage in
future perspective
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Strategy

 Optimisation of processes and the IT infrastructure

Expansion of the fibre-optic access network

Growth in the number of broadband in IPTV connections.

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Restructuring of personnel

New revenue sources

Financial stability
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Quality

Social responsibility
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PESTEL ANALYSIS

 Political Factors

-Level of corruption - especially levels of regulation in Technology sector.

-Legal framework for contract enforcement

-Intellectual property protection

-Industrial safety regulations in the Technology sector.

-Taxation - tax rates and incentives

Economic Factors
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PESTEL ANALYSIS

Economic Factors

-Education level in the economy

-Unemployment rate

-Labor costs and productivity in the economy

-Efficiency of financial markets

-Government intervention in the free market and related

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PESTEL ANALYSIS

-Technology

-Skill level of workforce

Social Factors

-Demographics and skill level of the population

-Class structure, hierarchy and power structure in the society.

-Culture (gender roles, social conventions etc.)

-Attitudes (health, environmental consciousness, etc.)

-Leisure interests
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PESTEL ANALYSIS
Technological Factors

-Recent technological developments by competitors

-Technology's impact on product offering

-Impact on cost structure

-Impact on value chain structure

Environmental Factors

-Climate change

-Laws regulating environment pollution

-Air and water pollution regulations

-Recycling

-Waste management

-Attitudes toward “green” or ecological products

-Endangered species

-Attitudes toward and support for renewable energy

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PESTEL ANALYSIS
 Legal Factors

-Anti-trust law in  Communications industry

-Discrimination law

-Copyright, patents / Intellectual property law

-Consumer protection and e-commerce

-Employment law

-Health and safety law