UNIT 12:

THE RIGHT STUFF

SWBAT:
Use infinitive clauses and phrases to express purpose and describe
qualities for success.
 Useful vocabulary.
■ Brand: a type of product manufactured by a particular company under a particular name. Ex: I don
´t like Samsung.

■ Wide: including a great variety of people or things.

■ Affordable: inexpensive; reasonably priced. Ex. Xiaomi phones are affordable.

■ Purpose: the reason for which something is done or created. Ex: The purpose of cellphones is
allowing communication through long distances with others without a wire.

■ Profitable: beneficial; useful, providing financial gain. Ex. Onlyfans is a very profitable business
nowadays.
What do these brands have in common?
What are some famous and successful Dominican
brands?
What made Apple so successful?

1. The iPhone was a revolution.

2. Costumer´s comfortability and satisfaction.
3. Quality products.
4. Wide range of products.

In order to make a business successful,

you need to meet some conditions, let´s
see some…

To build a successful
business, it´s critical to:
■ Have a great product.
■ Have a clear business plan.
■ Control costs.
For a new restaurant to be
successful, it´s a good idea
to have:
■ Delicious food.
■ Polite servers.
■ Affordable prices.
 WE ARE GOING TO BE
USING INFINITIVE CLAUSES
TO DESCRIBE PURPOSE AND
QUALITIES FOR SUCCESS
 


Choose wisely
 Infinitive Clauses
■ To attract talented professionals, a company should offer competitive salaries.
■ To run a popular internet café, it´s a good idea to have plenty of computers.
Infinitive + complement + main clause
(Infinitive clause) (In the main clause you give a suggestion)

This is the simplest type of infinitive clause.

You can also add “In order” before the infinitive clause.
In order to finance a new business, it´s a good idea to get a bank loan.
(In order) + infinitive + comp. + main clause
 Add to or/and in order to complete the sentences.
1. In order _________ establish a trendy restaurant, it´s important to have good music.
2. __________ attract customers, you need to promote your business in social networks.
3. ___________ to operate a successful movie theater, you need to make sure it shows the
latest movies.
4. ___________ run a successful gym, the machines can´t be rusty.
 Infinitive clauses with for
■ For a concert hall to be successful, it should have excellent acoustics.
■ For an app to succeed, it has to be easy to use.
(For + noun + infinitive) + main clause
Infinitive clause

In this case, we have a noun between for and the infinitive. In the other type of infinitive
clauses we don´t include a noun before the infinitive.

You can also add “In order” before the infinitive clause.
In order for a language school to succeed, it has to have a convenient location.
(In order) + for + noun + infinitive + main clause
 Add for, to or/and in order to complete the sentences.
1. _____________ an athletic center to be profitable, it needs to have modern exercise
equipment.
2. In order _________ a shopping mall _______ succeed, it has to have a variety of stores.
3. For people ______ work from home, they need to have self-discipline.
4. ____________ a game ____ be successful, it needs to encourage the player to continue
playing.
5. _________ for a hotel to be successful, it needs to have a friendly service.

In order to go to the first type of infinitive clauses, hit the arrow. 

 Match each goal with a suggestion. (More than one
answer is possible)
A.To run a popular convenience store, ____ 1.it has to offer friendly service.

B.In order to run a profitable clothing boutique, _ 2.it's a good idea to know the competition.

C.To establish a successful dance club, ___ 3.you need to choose the right location

D.In order for a health club to succeed, ____ 4.you have to train your staff well.

E. For a restaurant to attract more customers, __ 5.it's important to understand your customers' needs.
6.it needs to have great music and lighting.

Give another suggestion for each goal.

Describe the qualities needed to successfully run the
following businesses. You can use the verbs listed on
the right.
■ A bar o Run
■ A Music school o Operate

■ A coffee shop o Own

■ A bank o Be
o Succeed
Questions?