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WELCOME

{ EVERYONE
Group 1
❖ Group Members

1.Prashanna Roy 2017-2-10-141


2.Anik Gosh
3.Afsana Akter 2017-2-10-046
4.Farhanatul Jannat 2017-1-10-225
5.Amir Foysal 2017-3-10-046
6.Mohammad Rasel 2017-2-10-012
❑Enron.co
m
❑Founded 1985 as a merger between
Houston natural gas and Internorth
❑ Enron was an American energy,
commodities and service comany.
❑Gigantic distribution network for fiber
optic bandwidth
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❖ Key Concept- The passage is talk about how the
element of general and task environment create and
effect opportunity for Enron and also discuss the
various ways in which Enron adapted to its
environment.
❖ Summary- It was a multinational corporation
providing energy and communication service .The
company`s earning increased when it followed a
diversification strategy when it decided to expand its
product base from natural gas to other product like
coal , steel , broadband connection etc.
Case Questions:
1. Identify how dimension of the
task environment created new
opportunity for Enron?

❧ Regulators
❧ Customer
❧ Supplier
❧ Competitors
❧ Strategic Partner
Case Question :
2. Describe how elements of Enron`s general
environment affected its ability to explore new
opportunity?

❧ Economic Environment
❧ Political Environment
Case Question :
3. Discuss the various ways in which Enron
adapted to its environment. What other
adaptations would allow Enron to maintain its
market leadership in the power industry ?

1.Information system
2.Strategic response
3.Direct Influence
4.Acquisition
5.Alliance
6.Organization design and flexibility
7.Social responsibility
8.Improving feedback
• Conclusion: Thus the government is pretty rigid
and strict to their policy but they have created
various opportunity for their pipeline companies
here . So, Enron used their opportunities in a
effective way also other task factors helped them to
grow and spread.

• Recommendations: As gas and electricity is the


new hope of efficient energy rather than oil Enron
should look out for more possible opportunities that
they can enlarge their gas and electricity
distribution considering the future market and
taking the minimal risk they should ensure efficient
market plan for upcoming years.

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