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COVER

LETTERS
COVER LETTERS
 Opportunity to introduce yourself and to
demonstrate the match between the employer’s
job requirements and your education, experience,
skills, background and qualifications.
 While your resume is a summary of your credentials
, your cover letter can be an effective marketing
tool to generate interest and curiosity in the
reader about the accompanying resume and in you.
 A good and well written cover letter adds nuances
to your Resume by highlighting specific abilities,
areas of interest, potential, skills, experiences and
talents.
 Meant to convince the employer that you are the
right fit.
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 To Persuade the Person to read your resume
by showing a Job Fit and Organizational Fit
 To Clearly say What Job you are Interested in
 To say why you want that particular job with
that particular employer
 To draw attention to the key points in your
Resume/CV.
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Introduce YOU and your Written
RESUME Communication Skills
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Create Best Impressions Best Fit Candidate


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Step 1- Know Yourself
 Self-assessment is the first step for choosing an
occupation, searching for jobs and planning your
career.
 Consider what interests/experiences, skills,
achievements and values you want to showcase
to a potential employer in your cover letter.
Step 2- Know the Employer
 It should motivate the employer to call you and
schedule an interview.
 What value you would add to the organization,
your readiness to work for the organization.
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 Research the industry, employer and position
for which you are applying.

Employer’s Needs Your Qualifications


Graphic design experience Marketing Assistant,
website design
Graphic design training Continuing Education
courses
Computer literacy Familiar with Adobe Design
Suite, Microsoft Office and
Dreamweaver
Community service Designed websites for a
number of non-profit
organizations
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Step 3-Writing the Cover Letter
 Introductory Paragraph
• Identify the position for which you are applying.
Mention the job title and what interests you
about the position or the organization.
• How you learned about the opening. If someone
referred you to the posting or the organization,
you may mention their name.
 Body of the Cover Letter (2nd Paragraph)
• Should consist of one or two paragraphs.
• Answers to these questions: Why are you a good
candidate and why do you want to work for the
employer?
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• Pick your key skills, competence and abilities and
highlight convincingly how they are assets to the
employer and the organization.
• Draw connections between your background and the
job description.
• Highlight one or two of your accomplishments or
abilities that show you are an excellent candidate for
the position.
• Detail positive characteristics and past experiences
that illustrate how your qualifications will benefit the
organization.
• Throughout the Cover Letter, incorporate references
and information that reflect your knowledge of the
industry, the organization and pertinent issues.
• Do not restate the content of your C.V. Pull out the
most relevant information.
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 Closing Paragraph
• Include a personal thank you and offer to
provide additional information if needed.
• State where and when the employer can reach
you and express your willingness to be
interviewed.
• Include your phone number and when you can be
reached.
Step 4- Formatting and Proofreading
• Your cover letter should be no more than a page in
length and be formatted like a typical business
letter.
• Text should be aligned to the left and be cleanly
formatted.
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• It is critical your cover letter be error free.


Review, review, review!
• Spelling, grammatical and formatting errors
will make your cover letter stand out in a
negative way and will not create a favorable
impression.
• You may wish to have a friend or colleague
proofread your letter for errors.
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Step 5- Sending the Letter
Hardcopy
• Print your cover letter on the same quality paper
as your C.V. and use a laser printer.
• Do not staple your cover letter to your C.V.
• Do not fold your cover letter and C.V. Mail them in
an 8 1/2” x 11” envelope.
Electronically
• Attach your cover letter and C.V. separately in an
email in Word or PDF format.
• Write a brief email indicating your cover letter and
email are attached.
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Step 6-Follow Up
 Once you start to send out job applications,
it is important you follow up with the
organizations you have contacted.
 You might want to devise a system for
keeping track of what you have sent, when
you sent it, and when you indicated you
would follow up.
 You may need to follow up with an employer
more than once: to thank him/her for an
interview, to accept a job offer, to decline
an offer, or to follow up to a rejection
letter.
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COMMON MISTAKES
Silly Fonts Formatting errors
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COMMON MISTAKES
Inserting old Photo Using too many
colors in the
document
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Mr. Rahul Mehrotra,
Recruitment Manager,
Elsewhere Bank,
007, James Bond Street,
Mumbai.

Dear Mr. Mehrotra,


My name is Rohit Singh and I am writing in response to your advertisement for
Graduate Trainee in “The times of India “, dated, 08 th July 2006.
I am enclosing my Resume for your kind consideration.
I am particularly interested in a career with Elsewhere Bank, because of the high
reputation of your graduate Training scheme, and your commitment to giving new
recruits early responsibility.
I will be available for Interview at any time apart from the 12- 24 August when I have
two back to back Family engagements. I look forward to hearing from you shortly.

Yours Sincerely,
Rohit Singh,
0988888888.
Rohitsingh@gmail.com
COVER LETTER FORMAT
COVER LETTER
Cover Letter Resume

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