Recruitment, Retention and factors that make it effective at

Socio Labs.

Submitted by- Atharva Khopade

Specialization- HR
Roll no. HR 08
Company Profile:
Socio Labs is a Delhi-based digital company that effortlessly works with versatile
brands to build effective media strategies and campaigns. The company weaves
compelling narratives for various brands and businesses who wish to seek
transformation in their work domain, and help them attain a governing social
media presence and command. We work as a team serving different avenues of
digital marketing such as web development, social media campaigns, PPC ads,
and search engine optimization. Our business endeavors to create contemporary
entrepreneurial ideas beginning from formulating plans to accelerate your social
media presence to creating engaging and interactive websites that reflect your
work portfolio on a global domain. We devise statues that help businesses thrive
in the social media domain and boost their overall productivity in terms of lead
generation, increased virtual traffic, and practice social-niche domination.
Introduction
Recruitment is the process of actively seeking out, finding and hiring candidates for a
specific position or job. The recruitment definition includes the entire hiring process,
from inception to the individual recruit’s integration into the company.
In an increasingly competitive and fast-moving labor market, it is critical for
businesses to understand why some employees go and others stay — not only for the
bottom line, but also to retain top talent. Understanding what employees value,
measuring the financial impact of retention and turnover, and managing and
improving employee retention are all strategic advantages.
RESEARCH OBJECTIVES :

● To assess and evaluate recruitment process, in hiring talents at

Socio Labs.
● To analyse the factors how talent is attracted towards organization
and work with them effectively.
● To analyse policies to retain employees within the organization.
RESEARCH METHODOLOGY

● The study is based on primary data which is collected through a

questionnaire from the employees of Socio Labs. Later the
collected data has been compiled for the purpose of this study
● Convenience sampling method has been used to choose the
respondents.
● The questionnaire had 11 close ended questions. All the questions
were related to the objective of the study.
Findings:

1) The overall Recruitment process in Socio Labs is satisfactory.

2) Management is doing good job in regard to maintenance and provide
other facilities that leads to employee satisfaction.
3) The recruitment sources that are being used have given satisfactory
results till date
Thank You.