CONTENTS OF A GOOD BUSINESS PLAN

(for the purposes of this course only)

Check / write following chapters to your business plan:

1.INTRODUCTION
- basic information, like company name,
location, personel, premises etc.

2.LEGAL FORM OF THE COMPANY

3.BUSINESS IDEA (Definitions: To whom? What? How?)

04.12.22 pekka mytty

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4. CUSTOMER ANALYSIS

5. COMPETITOR ANALYSIS

6. STRATEGIC PLANNING
- choose at least 2 strategic tools / models
- carry out also SWOT analysis for your start-up
venture

7. MARKETING PLAN
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8. FINANCIAL PLAN for the company

9. RISKS AND RISK MANAGEMENT

10. CONCLUSIONS

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