Professional Documents
Culture Documents
CAPITAL
POLICY AND
MANAGEMENT
CASE ANALYSIS:
GROUP 3
Rushel E. Berdeguel OLYMPIAN
John V. Dalton BACKPACKS, INC.
Jonathan S. Viterbo
Background of the Company
February 1995
VIEW POINT
Leon Caballos
STATEMENT OF PROBLEMS
Must Objectives
Want Objectives
SWOT
Analysis
Opportunities Threats
• More loyal customers • Competitors who sell same products at a lower
• Price of materials might decrease price
• Good Economic condition • Price of raw materials might increase (inflation)
• Demand for bags may increase annually • Lack of suppliers
• Growth of business on the following year • Threats of New Entrants to the industry
• Price of raw materials from suppliers may • Price fluctuation
reduce • Demand for bags may decrease annually
• Investment Opportunities • Credit rating might decrease
ALTERNATIVE COURSES OF ACTION