BUSINESS ETHICS

MORAL RESPONSIBILITY AND BLAME

Submitted to:
Miss Amal Khan
Submitted by:
• Anas Farhan Awan “190753”
• Abdul Qayyum “190725”
(BSAVM 4B)
 GENERAL OVERVIEW

In the business world, moral and ethics play vital role in;
• Maintaining the operations of company’s/organizations/institutes
• Maintaining the reputation of company’s/organizations/institutes
• Maintaining customer loyalty of company’s/organizations/institutes
 PROS AND CONS

• Pros of following morals and ethics;

 More profits
 Ensured customer loyalty
 Well reputation

• Cons of abandoning morals and ethics;

 Loss of profits (bankruptcy in severe cases)
 Loss of customers
 Defamation in market
 ALTERNATIVE AND EXCEPTIONAL
REALITIES

In the business world, nothing is above the law;

• Anything that is declared legal by law is acceptable by the business
world.
• Many products or services are sold to the customers, despite the fact
that such products or services might have lethal or severe
consequences if used at extreme level.
 HEART ATTACK GRILL

Intro
• Tag line: Taste worth dying for
• Location: Log Vegas, Nevada,
USA
• Owner: Jon Basso
 HISTORY AND ORIGIN

• Idea came during market thesis.

• Fitness club got sued by fast food chain
• Jon Basso lost the law suit
• He decided to open fast food chain with unhealthy menu as possible
• He started promoting unhealthy food because people cheated their
diets.
 THEME

• Hospital themed interior

• Waitresses dress up like nurses
• Owner dress up like doctors
• Customers wear patient gown
• Customers are also given waist bands (like patient tags in hospital)
 MENU

• Hamburgers (ranging 3000 to 19000 calories)

• Butterfat Milkshakes
• French fries (fried in pure lard)
• Suger-ful alcoholic beverages
• Cigarette packs
• No vegetarian items at all
MENU CARD
 WEIRD STUFF IN RESTAURANT

• Signs of precautions out side the restaurant

• Free meal if you are more than 350 pounds (160
kilograms)
• Spang if you are unable to finish your meal
 CONTROVERSIES, VISION & MARKETING
STRATEGY

• Words of mouth is main marketing strategy

• Death of their own spokesperson and other customers is used as
marketing tool (even making its way to news headlines)
• Vision “fast food is bad for health” is promoted by shock therapy and
reverse psychology
• The owner is honest about his food being absolutely unhealthy
 SIMILAR INDUSTRIAL CONCEPTS IN
PAKISTAN

Pakistan Tobacco Company produces

cigarettes and tobacco based products
with crystal clear warning signs and
precautions regarding their
consumption and affects on human
body and overall health.
 CONCLUSION

• In our opinion, sometimes, decision of right or wrong is in the hands of

customers itself. Customers have to realize their own short-comings prior to
purchasing and consuming them.
• If a company sells legal, but potentially lethal product, then the customer has
his/her own will and judgement to make its decision. Such business are placed in
grey-line, lying between the pure ethical standards and non-ethical standards.
THE END