SC & OC ASEAN TOURISM FORUM 2023 (6 Desember 2022)

RAPAT KOORDINASI STEERING COMMITTEE (SC) &
ORGANIZING COMMITTEE (OC)

TRAVEX ASEAN TOURISM FORUM (ATF) 2023
Yogyakarta, Indonesia
6 November 2022
STRUKTUR KEPANITIAAN ATF 2023
PENGARAH:
Sekretaris Daerah: Drs. R. Kadarmanta Baskara Aji
PENANGGUNGJAWAB:
Kepala Dinas Pariwisata DIY: Singgih Raharjo, SH, M.Ed
ANGGOTA SC:
1. Kepala Dinas Koperasi dan UMKM DIY: Ir. Srie Nurkyatsiwi M.MA.
2. Kepala Dinas Perijinan dan Penanaman Modal DIY: Agus Priono M.Ec.
3. Direktur Utama Badan Pelaksana Otorita Borobudur: Indah Juanita
CHAIRWOMAN ATF:
Gusti Kanjeng Ratu Bendara
Secretary 1 Secretary 2 Secretary 3
Co-Chair 1
Co-Chair 2 Co-Chair 3 Co-Chair 4 Co-Chair 5
G to G Meeting &
TRAVEX and Exhibition Function and Side Event Amenities Partnership and PR-ing
Conference
Meliputi: Meliputi: Meliputi: Meliputi: Meliputi:
1. Koordinasi Bilateral and 1. Koordinasi TRAVEX 1. Koordinasi Acara 1. Koordinasi Venue 1. Koordinasi Kemitraan
NTO’s Meeting 2. Koordinasi Pameran Pembukaan (Pameran, Pembukaan, 2. Koordinasi Publikasi dan
2. Koordinasi Conference & Pariwisata Daerah 2. Koordinasi Royal Farewell Farewell Dinner) Promosi
Association Meeting 3. Koordinasi Pameran Dinner 2. Koordinasi Akomodasi 3. Koordinasi PR-ing and
3. Koordinasi Protokoler Festival Kuliner dan 3. Koordinasi Lao Night (Official Hotel dan Partner Media
4. Koordinasi LO & SO Pameran Industri Ekonomi 4. Koordinasi Lunch Hosted Hotel) 4. Koordinasi Dokumentasi
5. Koordinasi Ground Kreatif Buyer and Media 3. Koordinasi Transportasi 5. Koordinasi IT, Platform,
Handling Delegasi, Buyer, 5. Koordinasi Social Program 4. Koordinasi Logistik/ Micro Site
Seller/ Exhibitor, Media & Tour (Pre Tour, Regular Perlengkapan
Tour, Post Tour)
STRUKTUR KEPANITIAAN ATF 2023
Chairwoman ATF
Gusti Kanjeng Ratu Bendara
Secretary 1: Secretary 2: Secretary 3:

I Wayan Suweta Bobby Ardyanto S.A. Ajeng Wirasti
Co-Chair 1
Co-Chair 2 Co-Chair 3 Co-Chair 4 Co-Chair 5
G to G Meeting &
TRAVEX and Exhibition Function and Side Event Amenities Partnership and PR-ing
Conference
Kurniawan Titik Sulistyani Fitri Diah Wahyuni L.S. Don Charles
Anita Verawati
Edwin Ismedi Himna Sudiyanto Satriyo Indarto Ditya Nanaryo Aji
Fadli Fahmi Ali
1. Nugraha Wahyu 1. Theresia Sumartini 1. Dwi Pudji Astuti 1. Sumariyoto 1. Titik Munifah
Winarna 2. Tatik Ratnawati 2. Apt. Arsyida Izza 2. Rosdiana Puji Lestari 2. Thomas Christiawan
2. Catur Cahya Nurseta 3. Arief Effendi 3. Marini 3. Muhammad Abdullah 3. Danu Kunto Aji
3. Setyo Hastuti 4. Dinar Nurafni Febianti 4. Oktavia Zamharin 4. Ihtiar Kurniawan
4. Th. Intan 5. Widya Pramudita 5. Lenna Mantofani Widayana
Mestikaningrum 6. Nicodemus 5. Ridho Sinto Mandaris
5. Royen Lodewyk Rudijatmoko
Pardede 7. Lutfi Ilham Derajat
6. Agus Supriyo
7. Dwi Endah
Kusumaningsih
Co-Chair 1 G to G Meeting & Conference
TEMA
ATF 2023
Tema ASEAN Tourism Forum 2023:

ASEAN: A Journey to Wonderful Destinations
ASEAN TOURISM FORUM 2023 5

MEETING VENUE
KONFERENSI 1. Plenary Hall
2. Bilateral Meeting Room
INTERNASIONAL 3. Media Center
ATF 2023 4. Press Room
(G to G Meeting) 5. Exhibition Hall (10
Booth)

 Pada akhir masa keketuaan Indonesia di forum pariwisata ASEAN, ditandai dengan kewajiban ketua untuk
menyelenggarakan perhelatan rangkaian ASEAN Tourism Forum (ATF) yang akan diisi dengan
pertemuan tingkat Menteri Pariwisata ASEAN, negara Plus Three (China, Jepang,
KONFERENSI Republik Korea), Russia dan India, serta penyelenggaraan Travel Expo (TRAVEX).
INTERNASIONAL  Kemenparekraf akan akan bertindak sebagai tuan rumah dan melaksanakan rangkaian kegiatan ATF
ATF 2023 2023 pada 2 - 5 Februari 2023. Sehubungan dengan hal tersebut dan sebagaimana telah disepakati
pada sidang pertemuan tingkat Menteri Pariwisata ASEAN ke-25 pada 16 - 22 Januari 2022 di Kamboja,
(G to G Meeting) Daerah Istimewa Yogyakarta (DIY) akan menjadi tuan rumah penyelenggara kegiatan dimaksud secara
fisik (in person).
1. ASEAN NTOs Meeting 2. ASEAN Tourism 3. ASEAN Tourism 4. Association Meetings

Ministerial Meetings (ATM) Conference
Wednesday, 1 Feb 2023: Saturday, 4 Feb 2023 : Saturday, 4 Feb 2023: ASEANTA Meeting:
 Arrival of ASEAN NTOs’  The 26th Meeting of ASEAN  ASEAN Tourism Awards  ASEAN Tourism Association
Delegations Tourism Ministers  ASEAN Tourism Minister’s Press (ASEANTA) World Meeting
Thursday & Friday, 2 – 3 Feb 2023:  M – ATM: Conference  Federation of ASEAN Travel
 The 57th ASEAN NTOs Meeting: ‑ The 22nd ASEAN Plus Three Association (FATA)
ASEAN Head of NTOs Tourism Minister’s Meeting  ASEAN Airlines Association
 The 57th ASEAN NTOs Meeting: ‑ The 10th ASEAN Plus India (AAA)
Dialogue Partners Tourism Minister’s Meeting  ASEAN Hotel & Restaurant
 The 42nd ASEAN Plus Three NTOs ‑ The 2nd ASEAN Plus Russian Association (AHRA)
Meeting Federation Tourism Minister’s
 The 29th ASEAN- India Tourism Meeting
Working Group
 The 13th ASEAN-Russia Tourism
Consultation Meeting

TIMELINE
ATF 2023 Penunjukkan Official Media Partner:
Rapat Koordinasi Penyusunan
Kertas Posisi Indonesia pada
CNN & TTG Asia ASEAN NTOs Meeting & M-ATM
12/11
Distribusi Undangan M-ATM &

Rapat Koordinasi Kemenparekraf Koordinasi dengan Setneg
Related Meetings, Media
& Pemda DIY terkait kehadira Presiden RI
Nasional & Internasional
25/11 pada Opening Ceremony
08/11
Dec 2022
Nov 2022
10/11 Pelatihan LO Level Menteri & Rapat Koordinasi

Kick-Off ATF 2023 SOM (Jakarta & Yogyakarta) Update Progres
5-7/11 Persiapan
(Virtual)
Publikasi Konten
21-25/11 ATF 2023
Perekrutan Liaison Officer (LO)
Menteri & Head of NTOs)

TIMELINE
ATF 2023
1. NTOs Meeting hari ke-2
2. TRAVEX hari ke-1
3. Opening Ceremony ATF 2023
03/02 1. Post Tour
2. ASEAN Awarding Ceremony
Penutupan Registrasi Kedatangan Delegasi 3. Global Modest Fashion Week
Delegasi Meeting, Travex & NTOs 4. Handover Ceremony
Media 01/02 5. Closing Ceremony
6. Royal Dinner
05/02
Feb 2023
Jan 2023
04/02
Final Check ATF 2023: 02/02 1. Minister’s Breakfast Meeting 06/02
1. Bandara NTOs Meeting hari hosted by US-ABC Kepulangan Delegasi
2. Venue Meeting ke-1 2. Opening Ceremony TRAVEX
3. Venue Travex 3. M-ATM & Related Meetings
4. Venue Opening Ceremony 4. Minister Business Luncheon
5. Venue Royal Dinner hosted by CNN
6. Rute Post-Tour 5. Lao Night

TENTATIVE
PROGRAM
KONFERENSI
INTERNASIONAL
ATF 2023
(G to G Meeting)

TENTATIVE
PROGRAM
KONFERENSI
INTERNASIONAL
ATF 2023
(G to G Meeting)

TENTATIVE
PROGRAM
KONFERENSI
INTERNASIONAL
ATF 2023
(G to G Meeting)

TENTATIVE
PROGRAM
KONFERENSI
INTERNASIONAL
ATF 2023
(G to G Meeting)
Pemda DIY akan dialokasikan waktu untuk melakukan media briefing

(press conference) pada Jumat, 03 Februari 2023 jam 15.00 – 15.30

Liaison Officer (LO)
KONFERENSI
INTERNASIONAL
ATF 2023
(G to G Meeting)
Perekrutan Liaison Officer

21 – 25 November 2022
 20 LO level Menteri
 40 LO level Senior Official

Co-Chair 2 TRAVEX and Exhibition
VENUE
TRAVEX ATF 2023

VENUE
TRAVEX ATF 2023
B2C: B2C:
PAMERAN PAMERAN UMKM
B2B:
PARIWISATA EKONOMI
TRAVEX ATF 2023
INDONESIA KREATIF &
Jumat – Minggu KULINER
3 – 5 Feb 2023 Kamis – Minggu
Bima Hall B & C JEC 2 – 5 Feb 2023 Kamis – Minggu
Bima Hall A JEC 2 – 5 Feb 2023
Bima Hall A JEC
 Pameran Bagi Perwakilan 10 Negara  Pameran Pariwisata Indonesia  Pameran bagi pelaku UMKM dan
ASEAN/NTO dan Pameran Bagi Peserta membuka kesempatan bagi exhibitors industri ekonomi kreatif, dan kuliner
Asosiasi/Industri Mandiri dari Negara terutama Pemerintah Daerah, industri dalam menjual produk unggulan.
ASEAN termasuk Indonesia pariwisata daerah  Target Exhibitors/ Booth : Pameran
 Target Exhibitors/ Booth : ± 250  Target Exhibitors/ Booth : Pameran UMKM: 11 island; Festival Kuliner: 8
 Target International Buyers : ± 250 Pariwisata Indonesia: 20 booth stand.
 Media: ± 100 global, ASEAN, nasional, lokal  Target Pengunjung: ± 1.000 per hari  Target Pengunjung: ± 1.000 per hari

TENTATIVE PROGRAM (as per 14 Nov 2022)
THE ASEAN TOURISM FORUM (ATF) 2023
WHOLE PROGRAMME
TIME ACTIVITY REMARKS
Sunday, 29 January 2023
08.00 – 00.00 Exhibition booth installation by Official contractor City Neon Prima Mandiri
Monday - Wednesday, 30 January – 1 February 2022
08.00 – 00.00  Exhibition booth installation by Official contractor
 Exhibition booth installation by outside contractor (for space only and other contractor) )
Wednesday, 1 February 2023

All Day Arrival of Head of NTOs: ASEAN Member States, ASEAN Plus Three, India, & Russia,
Dialogue Partners and External Entities
08.00 – 16.00 ID badge Collection for Meeting Delegates ATF Registration Desk at Kraton Ballroom
Marriott Yogyakarta Hotel
Thursday, 2 February 2023
All Day Arrival of TRAVEX Exhibitors, Overseas Buyers & Media
All Day Booth TRAVEX Loading & Set Up Bima B & C Hall JEC
All Day Pre- Tour & Social Program
09.00 – 18.00 Registration of TRAVEX Overseas Buyers, Media & Exhibitors Registration Counter
Bima B & C Hall JEC
09.00 – 12.00 The 57th ASEAN NTOs Meeting: Venue: Kraton 1 & 2 Ballroom, Marriott
Hotel Yogyakarta
Dress code: Business Attire
12.00 – 13.00 Lunch for Meeting Delegates Kraton 3 Ballroom Marriott Hotel
Yogyakarta
WHOLE PROGRAMME
Thursday, 2 February 2023
10.00 – 20.00 Indonesia Culinary Festival & Creative Economy Industries Exhibition (B2C) Bima A Hall JEC
10.00 – 20.00 Indonesia Tourism Exhibition (B2C) Bima A Hall JEC

12.00 – 13.00 Lunch for Buyers & Media
14.00 – 16.30 The 57th ASEAN NTOs Meeting: Venue: Kraton 1 & 2 Ballroom, Marriott Hotel
Yogyakarta
16.00 – 17.00 TRAVEX Briefing

16.00 – 18.00 Booth Inspection (Indonesia Pavilion) Bima B & C Hall JEC
16.30 – 18.00 Slots for Bilateral Meeting Malioboro 1,2,3 Marriott Yogyakarta Hotel
18.30 – 20.00 Dinner for Buyers & Media Voucher dinner exploring Jogja culinary with
restaurants partners
Friday, 3 February 2023

All Day Arrival of VIPs: ASEAN Member States, ASEAN Plus Three, India, & Russia, Secretary
Generals of International Organizations
09.00 – 12.00 1. The 42nd ASEAN Plus Three NTOs Meeting Venue: Kraton 1 & 2 Ballroom, Marriott Hotel
2. The 29th ASEAN-India Tourism Working Group Meeting Yogyakarta
3. The 13th ASEAN-Russia Tourism Consultation Meeting Dress code: Business Attire

WHOLE PROGRAMME

10.00 – 18.00 TRAVEX DAY 1 Bima B & C Hall JEC
10.00 – 12.00 TRAVEX Appointment Session I Bima B & C Hall JEC
10.00 – 13:00 ASEAN NTOs Media Briefing Media Briefing Room
 [10:00 – 10:45] Media Briefing INDONESIA
 [11.00 – 12:00] Media Briefing BRUNEI DARUSSALAM
 [12.00 – 13.00] Media Briefing CAMBODIA
12.00 – 13.00 TRAVEX Lunch (for Hosted Buyers and Media) hosted by Hotel Indonesia Group Hosted Buyers & Media Lunch Room- Hall B &
C JEC
14.00 – 18.00 TRAVEX Appointment Session II: Bima B & C Hall JEC
14.00 – 16.00 ASEAN NTOs Media Briefing Media Briefing Room
 [14:15 – 15:15] Media Briefing LAO PDR
 [15:15 – 16:00] Media Briefing MALAYSIA
13.00– 16.00 Slots for Bilateral Meeting Malioboro 1, 2 & 3 Marriott Yogyakarta Hotel

WHOLE PROGRAMME
16.00 – 17.00 Preparation for Opening Ceremony
17.00 – 18.00 Mobilization of Delegates from Meeting Venue to Opening Ceremony Venue Meeting Point at Lobby 2 Marriott Yogyakarta
Hotel
19.30 – 21.00 ASEAN TOURISM FORUM 2023 OPENING CEREMONY Dress code: VIP Delegates*: Special Design
Attire (Top) provided by the committee, please
Will be officially opened by the President of the Republic of Indonesia, HE. Mr. Ir. Joko
wear dark colour trouser/skirt
Widodo.
Other Delegates: Smart Casual/Batik
Venue: Pagelaran Kraton (Royal Palace)
Saturday, 4 February 2023


10.00 – 18.00 TRAVEX DAY 2
10.00 – 11.00 Cutting Ribbon of TRAVEX ATF 2023 by The Minister of Tourism and Creative Bima Hall B – C JEC
Economy of the Republic of Indonesia
10.00 – 12.00 TRAVEX APPOINTMENT SESSION III

WHOLE PROGRAMME
10.00 – 12.30 The 26th Meeting of ASEAN Tourism Ministers Venue: Kraton 1 & 2 Ballroom, Marriott Hotel
Yogyakarta
ASEAN NTOs Media Briefing
10.00 – 13.00 Media Briefing Room
 [10:00 – 10:45] Media Briefing MYANMAR
 [11:00 – 11:45] Media Briefing PHILLIPPINES
 [12:00 – 12:45] Media Briefing SINGAPORE
12.00 – 13.00 TRAVEX Lunch (for Hosted Buyers and Media) hosted by Jambuluwuk Malioboro Hotel Hosted Buyers & Media Lunch Room- Hall B &
C JEC
12.30 – 13.30 Business Luncheon for VIPs (HoD +1) Venue: M- Club at Marriot Hotel Yogyakarta
Meeting of ASEAN Tourism Ministers (M-ATM):

13.30 – 16.00 Venue: Kraton 1 & 2 Ballroom, Marriott Hotel
 The 22nd ASEAN Plus Three Tourism Minister’s Meeting
 The 10th ASEAN Plus India Tourism Minister’s Meeting Yogyakarta
 The 2nd ASEAN Plus Russian Federation Tourism Minister’s Meeting
14.00 – 16.00 ASEAN NTOs Media Briefing
Media Briefing Room
 [14:15 – 15:00] Media Briefing THAILAND
 [15:15 – 16:00] Media Briefing VIETNAM

WHOLE PROGRAMME
14.00 – 18.00 TRAVEX Appointment Session IV: Bima B & C Hall JEC
16.00 – 17.30 Slots for Bilateral Meeting Malioboro 1,2, 3 Marriott Yogyakarta Hotel
19.30 – 21.00 Lao Night (in honor of Lao as next ASEAN Tourism Chair) Venue: Sheraton Mustika Yogyakarta Resort &
Spa
Sunday, 5 February 2023

09.00 – 13.00 Post Meeting Tour for Ministers and Heads of NTOs Borobudur Temple
09.00 – 13.00 B2B Post Tour & Social Program Route: TBC

10.00 – 18.00 TRAVEX Day 3 Bima B- C Hall JEC
10.00 – 12.00 TRAVEX Appointment Session V
12.00 – 14.00 TRAVEX Lunch (for Hosted Buyers and Media) Hosted Buyers & Media Lunch Room- Hall B &
C JEC

WHOLE PROGRAMME
14.00 – 18.00 TRAVEX Appointment Session VI: Onsite Appointment
15.00 – 16.00 ASEAN Tourism Minister’s Press Conference Kraton 3 Ballroom Mariortt Hotel Yogyakarta
1. ASEAN Tourism Awards Venue: Kraton 1 & 2 Ballroom, Marriott Hotel

16.00 – 18.00
2. Chairmanship Handover Ceremony to Lao PDR Yogyakarta
3. Closing Ceremony Dress code: Business Attire
19.00 – 00.00 Booth dismantling & move out period

TBC
19.30 – 21.00 ATF 2023 Farewell Dinner
Monday, 6 February 2023

08.00 – 13.00 Terminated remaining facilities
All Day Departure of All Delegations
All Day Optional: Post Tour ( 6 – 8 February 2023)

ASEAN TOURISM FORUM 2023:
Jogja Expo Center
BOOTH
TRAVEX ATF 2023
PAMERAN DAERAH, UMKM & KULINER
Layout
1
1 2 3 4 5
10
6 7
2 AREA PENONTON
11
PAMERAN UMKM
8 9
4 3 2 1
3
19 20 13 14
17 18 11 12
1
15 16 9 10
2
4 PAMERAN INDUSTRI
3
PARIWISATA
PAMERAN KULINER
4
1 2 3 4 5 6 7 8
8 7 6 5
BOOTH
PAMERAN PARIWISATA
INDONESIA
ISLAND
PAMERAN UMKM & EKONOMI
KREATIF
STAND
PAMERAN KULINER
AKTIVITA
S
TRAVEX
ATF 2023
TALKSHOW
EXHIBITOR
PRESENTATION
AKTIVITA
S
TRAVEX
ATF 2023
JAMUAN UNTUK
BUYERS, MEDIA,
DELEGASI
MEDIA
LUAR
RUANG
TRAVEX
ATF 2023
ILUSTRASI VENUE TRAVEX:
JOGJA EXPO CENTER

LAYOUT ATF 2023
Pameran Indonesia, UMKM & Kuliner
PAMERAN UMKM & KULINER
Preview Suasana
Preview Suasana
Preview Suasana
Preview Suasana
Preview Suasana
TARGET BUYERS
TRAVEX ATF 2023
TARGET
KATEGORI DEFINISI
JUMLAH
Buyers prioritas yang diundang langsung oleh Organizer
A. Fully Hosted TRAVEX ATF 2023 berdasarkan syarat dan ketentuan dan 90
mendapatkan fasilitas hosted buyers.
BUYERS ATF
B. Semi-Hosted Buyers semi (partially)-prioritas yang mendapatkan fasilitas
TRAVEX 2023 60
(Partially-Hosted) subsidi tiket pesawat dan/atau akomodasi.
Buyers yang datang atas kemampuan sendiri dan tidak

C. Invited dibiayai.
100
Update Buyers:
1. Konfirmasi kesediaan kehadiran fully hosted buyers
2. Konfirmasi 10 partially-hosted buyers dari TTG
3. Penjajagan buyers dengan Fly-Scoot
4. Registrasi buyers via microsite ATF mencapai ± 130 orang, yang akan dikonfirmasi kesediaannya
menjadi partially-hosted dan mandiri

MICROSITE
TRAVEX ATF 2023
Official Website
atf2023.Indonesia.travel
1. Delegasi Meeting
2. Exhibitor/ Seller
3. Buyer
4. Media

UPDATE PLATFORM:
ATEX
Platform masih dalam

tahap penyempurnaan
dan direncanakan akan
dibagi kedalam 2 tahap:
1. Registrasi Exhibitor /
Buyer - Pengisian
Company Profile dan
Business Preferences
2. Business Matching
Proses - Exhibitor dan
Buyer melakukan
perencanaan janji temu
secara langsung
Mock up home screen

UPDATE PLATFORM

UPDATE PLATFORM:
ATEX
Target Platform
untuk Live
(registrasi) awal
Januari 2023

UPDATE PLATFORM:
ATEX
Untuk Business Matching

direncanakan bisa mulai diakses
mulai pertengahan Januari 2023.

UPDATE PLATFORM:
ATEX
Mock up Log- in Page

UPDATE PLATFORM:
ATEX

Co-Chair 3 Function and Side Event
OPENING Alt Venue: Kawasan Candi Prambanan
CEREMONY ATF
Kemenparekraf:
2023 1. Venue
 Pada tanggal 3 Februari 2023 pada pukul 2. Gala Dinner
17.00 WIB, seluruh delegasi 3. Pengamanan
berangkatmenuju lokasi Opening 4. Performers
Ceremony. 5. Delegates Shuttle
 Dipersiapkan transportasi bagi para
delegasi, dan pengawalan patwal khusus Pemda DIY
bagi para tamu VIP. Souvenir (Goodie bag) bagi seluruh peserta Opening
 Opening Ceremony akan dimulai pada Ceremony sebanyak 700 pax
pukul 18.30 WIB, dengan seremonial
sambutan pertunjukan tradisional, yang
kemudian dilanjutkan dengan sambutan
dari Menparekraf RI, Gubernur DIY, dan
Presiden Republik Indonesia.
 Seluruh delegasi dan tamu undangan
kemudian akan menikmati makan malam
dengan menu khas nusantara yang diiringi
dengan beberapa hiburan dan penampilan.

TENTATIVE
PROGRAM
OPENING CEREMONY
ATF 2023
17.30 – 18.30 Arrival of All Delegates at the Venue
18.30 – 18.40 Arrival of the President of Indonesia
18.40 – 18.45 Opening by Master of Ceremony MC TBC
18.45 – 19.45 Gala Dinner
19.45 – 19.55 Opening: Traditional Perfomance
19.55 – 20.00 Welcome Remark by the Minister of Tourism & Creative Economy, HE. Sandiaga Salahuddin Uno
Republic of Indonesia
20.00 – 20.10 Opening Speech by the President of Republic of Indonesia HE. Joko Widodo
20.10 – 20.20 Traditional Performances

20.20 – 20.25 Official Opening Ceremony Fireworks/ Gong/ Sirene (TBC)
20.25 – 20.30 Official ASEAN Family Photo Session
20.30 – 20.40 Closing: Traditional Performances
20.40 – 20.45 Closing by Master of Ceremony

SERAGAM DELEGASI
VIP
OPENING CEREMONY
ATF 2023

SERAGAM DELEGASI
VIP
OPENING CEREMONY
ATF 2023

ROYAL DINNER Alt Venue: Pagelaran Kraton Yogyakarta
ATF 2023
Kemenparekraf:
Delegates Shuttle
 Pada tanggal 5 Februari 2023 Sri
Sultan Hamengku Buwono X Pemda DIY
selaku Gubernur Yogyakarta akan 1. Venue
mengadakan Royal Dinner dan 2. Paket Gala Dinner
menjamu seluruh Menteri 3. Performers
Pariwisata ASEAN di Keraton
Yogyakarta.
 Tamu VVIP menikmati jamuan
dinner di Bangsal Manis.
Sedangkan, tamu undangan
lainnya menikmati jamuan dinner
di Pagelaran.
 Selanjutnya setelah selesai dinner
akan bergabung dengan tamu
undangan lainnya yang juga
selesai dinner, untuk mengikuti
puncak acara di Pagelaran.

TENTATIVE
PROGRAM
ROYAL DINNER
ATF 2023
17.30 – 18.30 Arrival of All Delegates at the Venue
18.30 – 18.35 Opening by Master of Ceremony MC TBC
18.35 – 18.45 Opening: Traditional Performances
18.45 – 18.50 Welcome Remark by the Sri Sultan Hamengku Buwono X of Kraton
Yogyakarta
18.50 – 18.55 Opening Speech by the Minister of Tourism & Creative Economy, HE. Sandiaga Salahuddin Uno
Republic of Indonesia
18.55 – 19.00 Photo Session

19.00 – 20.00 Gala Dinner
20.00 – 20.10 Traditional Performances
20.10 – 20.15 Closing by Master of Ceremony

NO DUR DESTINASI SOCIAL PROGRAM VENUE DINNER QUOTA
ALT TOUR
1. 40 menit Heritage Trail Of 1) Janur Pandan Sekar Kedaton/
ASEAN TOURISM PP Kota Gede (Kota 2) Penanaman Pohon Omah Dhuwur
FORUM 2023 Gede, Bendung Kelengkeng
Lepen)
2. 80 menit Desa Wukirsari, 1) Penanaman Pohon Restoran

PP Imogiri Pewarna Indigo Ingkung
PRE-TOUR & SOCIAL Batik (manggis
PROGRAM 2) Pengolahan Limbah
 Tema: Lingkungan/
UMKM 3. 1 jam PP Malioboro, Pecinan Pendopo Lawas/
Poenakawan
 Kamis, 2 Februari 2023
 Waktu: 13:30 – 18:30 4. 1 jam PP Kraton Yogyakarta Bale Raos
(5 jam) (Museum Kereta,
 Destinasi Lingkungan Daur Hidup, Ruang
Lukisan Raden
(Sampah & Air) Saleh)
 Destinasi UMKM
5. 1 jam PP Taman Sari, Penanaman Apotik Ndalem Ngabean
Museum Hidup
Sonobudoyo
6. 1 jam PP Prambanan

ALT POST TOUR
ASEAN TOURISM FORUM
2023

ALT POST TOUR
BAGI BUYERS DAN MEDIA
NO KABUPATEN/ KOTA KEGAIATAN QUOTA
ASEAN TOURISM FORUM
1. Kab Gunungkidul Famtrip Buyers dan Media
2023
 FASILITASI FAMTRIP DARI 2. Kab Bantul Famtrip Buyers dan Media

DINAS PARIWISATA
KABUPATEN/ KOTA DI DIY
 6 – 8 Februari 2023 3. Kab Kulon Progo Famtrip Buyers dan Media
4. Kab Sleman Famtrip Buyers dan Media
5. Kota Yogyakarta Famtrip Buyers Domestik

melalui JogjaVaganza

Co-Chair 4 Amenities
MEETING VENUE
KONFERENSI 1. Plenary Hall
2. Bilateral Meeting Room
INTERNASIONAL 3. Media Center
ATF 2023 4. Press Room
(G to G Meeting) 5. Exhibition Hall (10
Booth)

VENUE
TRAVEX ATF 2023

OFFICIAL/
PARTNER
HOTELS
ATF 2023
OFFICIAL HOTELS: PARTNER HOTELS:
1. Artotel Suites Bianti Yogyakarta 1. The 1O1 Yogyakarta Tugu
2. Eastparc Hotel Yogyakarta 2. The Alana Yogyakarta Hotel and Convention Center
3. Hotel Tentrem Yogyakarta 3. GAIA Cosmo
4. Hyatt Regency Yogyakarta 4. Grand Ambarrukmo
5. Jambuluwuk Malioboro Jogja 5. Grand Inna Malioboro Yogyakarta
6. Melia Purosani Yogyakarta 6. Grand Mercure Yogyakarta
7. The Phoenix Hotel Yogyakarta M Gallery by Accor 7. Grand Rohan
8. Royal Ambarrukmo 8. Greenhost Boutique Hotel
9. Sheraton Mustika Yogyakarta 9. Ibis Styles Yogyakarta
10. Yogyakarta Marriott Hotel 10. The Jayakarta Yogyakarta Hotel & Spa
11. The Manohara Hotel Yogyakarta
12. Novotel Suites Yogyakarta Malioboro
13. Prime Plaza Hotel
14. Swiss-Belboutique Yogyakarta

TRANSPORTASI DELEGASI
ATF 2023

Co-Chair 5 Partnership and PR-ing
KICK-OFF
ATF 2023
Weekly Brief with Sandi Uno
Media TV Media Cetak/Online
10 November 2022 1. MNC Portal
1. MNC Group TV
2. SCTV/Indosiar 2. Tribunnews.com
3. TV One 3. TTG Asia
https://m.liputan6.com/amp/5122276/jogja-jadi-tuan-rumah-asean-
tourism-forum-tamu-bakal-dijamu-dengan-royal-dinner 4. CNN TV 4. Forwaparekraf - Marketplus
5. Metro TV 5. Forwaparekraf - Inilah.com
6. Media lokal DIY
https://m.harianjogja.com/jogjapolitan/read/amp/
2022/11/10/510/1117316/persiapan-diy-jadi-tuan-rumah-asean-tourism-
forum-sudah-70

OFFICIAL MEDIA PARTNER
ATF 2023
Media Peliput Internasional

20 Media dari Regional ASEAN
12 Media luar ASEAN (Global)
Media Peliput Nasional

36 Media Cetak/ Online
13 Media TV
19 Media Lokal DIY

RENCANA PUBLIKASI
KONTEN
ATF 2023
After 5 February
December 2022 – January 2023 2023
PRE POST
ON
2 – 5 February 2023

CONTENT PLAN DOMESTIK & INTERNASIONAL
ATF 2023
TAHAPAN
NO SUBSTANSI OUTPUT
PUBLIKASI
1 PRE-EVENT 1. Video Countdown ATF Video, Foto-
2. ASEAN friendship Foto
3. Funfact - Apa itu ATF (sejarah pelaksanaan, delegasi, logo)
4. Kesiapan Yogyakarta & Keramahtamahan masyarakat Jogja (abdi dalem)
5. Marriot/JEC/Royal Ambarrukmo sebagai venue ATF
6. Culture of Yogyakarta
a. Prambanan
b. Borobudur
c. Kesultanan Jogja (sistem pemerintahan)
d. Filosofi Jogja (garis imajiner Gunung Merapi – Keraton – Pantai Selatan)
e. Kuliner otentik Jogja
f. Tugu Yogyakarta
7. Aktivasi games di media sosial (Pukis versi ATF/hadiah dari co-branding)
8. Pembuatan konten games ringan:
a. 100K Challenge - Tebak tanggal ATF
b. How to dress like abdi dalem challenge
9. Yogyakarta sebagai kota pelajar – mahasiswa ASEAN yang kuliah di Jogja
10. Destinasi yang melambangkan tema ATF “recovery tourism” (Ide: Storytelling Lava Tour yang
muncul setelah letusan Merapi)
11. Desa wisata di Yogyakarta yang terkenal se-ASEAN (ide: Nglanggeran & Pentingsari)

ATF 2023
TAHAPAN
NO SUBSTANSI OUTPUT
PUBLIKASI
2 ON-EVENT 1. Welcoming Delegates Video, Foto-
2. Liputan Opening & Closing Ceremony Foto
3. Batik yang dipakai oleh Delegasi ATF
4. Ambience Jogja sebagai tuan rumah ATF
5. Konten yang berkaitan dengan tema ATF “Empower talents”
(Ide: Interview dengan pelaku pariwisata/to be confirmed)
6. Interview/games dengan delegates
7. Menu royal dinner
8. Breaking news style content during ATF (one slide report)
9. Liputan TRAVEX ATF
10. Konten yang berkaitan dengan tema ATF “Embrace technology” (Ide: mengangkat usaha-
usaha yang viral berkat teknologi media sosial)
11. Communiqué hasil ATF

ATF 2023
TAHAPAN
NO SUBSTANSI OUTPUT
PUBLIKASI
3 POST-EVENT 1. Recap Kegiatan Video. Foto-
2. Wawancara dengan penduduk lokal atas dampak ATF Foto
3. Ucapan terima kasih kepada orang-orang yang berkontribusi di balik layar penyelenggaraan
ATF
4. ATF sebagai event pertama pembuka ketuanrumahan Indonesia ASEAN (puncaknya ASEAN
Summit)
5. Trip Ideas Wisata-Wisata di Jogja (inspired by post-tour ATF)

TERIMA KASIH

SC & OC ASEAN TOURISM FORUM 2023 (6 Desember 2022)

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SC & OC ASEAN TOURISM FORUM 2023 (6 Desember 2022)

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RAPAT KOORDINASI STEERING COMMITTEE (SC) &

ORGANIZING COMMITTEE (OC)

Secretary 1 Secretary 2 Secretary 3

Secretary 1: Secretary 2: Secretary 3:

Tema ASEAN Tourism Forum 2023:

ASEAN TOURISM FORUM 2023 5

ASEAN TOURISM FORUM 2023 6

1. ASEAN NTOs Meeting 2. ASEAN Tourism 3. ASEAN Tourism 4. Association Meetings

ASEAN TOURISM FORUM 2023 7

Distribusi Undangan M-ATM &

10/11 Pelatihan LO Level Menteri & Rapat Koordinasi

ASEAN TOURISM FORUM 2023 8

ASEAN TOURISM FORUM 2023 9

ASEAN TOURISM FORUM 2023 10

ASEAN TOURISM FORUM 2023 11

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Pemda DIY akan dialokasikan waktu untuk melakukan media briefing

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Perekrutan Liaison Officer

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Wednesday, 1 February 2023

10.00 – 20.00 Indonesia Tourism Exhibition (B2C) Bima A Hall JEC

16.00 – 17.00 TRAVEX Briefing

Friday, 3 February 2023

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10.00 – 20.00 Indonesia Tourism Exhibition (B2C) Bima A Hall JEC

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Saturday, 4 February 2023

10.00 – 20.00 Indonesia Tourism Exhibition (B2C) Bima A Hall JEC

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Meeting of ASEAN Tourism Ministers (M-ATM):

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Sunday, 5 February 2023

10.00 – 20.00 Indonesia Tourism Exhibition (B2C) Bima A Hall JEC

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1. ASEAN Tourism Awards Venue: Kraton 1 & 2 Ballroom, Marriott Hotel

19.00 – 00.00 Booth dismantling & move out period

Monday, 6 February 2023

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ASEAN TOURISM FORUM 2023 36

Buyers yang datang atas kemampuan sendiri dan tidak

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Platform masih dalam

Mock up home screen

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Untuk Business Matching

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Mock up Log- in Page

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20.10 – 20.20 Traditional Performances

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18.55 – 19.00 Photo Session

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2. 80 menit Desa Wukirsari, 1) Penanaman Pohon Restoran