APEX INSTITUTE OF TECHNOLOGY

(CSE)
DEPARTMENT OF COMPUTER SCIENCE & ENGINEERING

Predictive Analytics Modeling (CSC 434)

Faculty: Dr. Shikha Gupta
Eid: E8741

DISCOVER . LEARN . EMPOWER

1
 COURSE OBJECTIVES
CO Number Title Level

CO1 Understand &
 To understand the importance of analytics and how its transforming the world
today
Remember

CO2  To familiarize how analytics provided a solution to industries using real case Implement
studies
CO3 Apply
 To illustrate and apply modeling

2
 COURSE OUTCOMES
Upon completion of course students will be able to

CO Number Title Level

CO1 Illustrate the interaction of multi-faceted fields like data mining, Understand & Remember
statistics and mathematics in the development of Predictive Analytics
CO2 Implement
Understand and Apply the concepts of different models

CO3 Apply
Familiarize with various data clustering and dimension reduction
techniques

3
 Session Objectives

• Describe the Basic framework of a Data-

At the end of this module, you
Mining Projects
should be able to:
• Illustrate Predictive Model and its Deploying

4
 Topic Covered in session

• The Basic framework of a Data-Mining Projects

• Business Case,
• A Predictive Model,
• Deploying the Model,
• A Data-Mining project in Modeler,
• Building the Model-Setting roles in Type Node,
• Score Records, Filter and Sort
5
 A Business Case

• Scenario:
• a bank needs to reduce the risk that a loan is not paid back

• Approach:
• use historical data to build a model for risk
• apply the model to customers or prospects who apply for a loan

6
Historic data

7
8
9
10
11
 REFERENCES
Resource Links
•https://developer.ibm.com/predictiveanalytics/videos/category/tutorials/
•https://www.ibm.com/developerworks/library/ba-predictive-analytics1/index.html

Title Author Name Publisher Availability

Predictive Analytics: The Power to E. Siegel John Wiley & https://mirtech.ir/wp-content/uploads/2018/

Predict Who Will Click, Buy, Lie, or Die   Sons, Inc 04/Predictive-Analytics.pdf

Too Big to Ignore: The Business Case for Big P. Simon Wiley India https://support.sas.com/content/dam/SAS/su
Data   pport/en/books/too-big-to-ignore/69508_exc
  erpt.pdf

Data Smart: Using Data Science to Transform J. W. Foreman Wiley (Available at Amazon)
Information into Insight
 
 

12
 Questions

Consider a real time business case and work towards creating predictive
model on the same steps as in slides

13
THANK YOU

For queries
Email: shikha.e8741@cumail.in.

14