SOULMAKING,

APPROPRIATION, AND
IMPROVISATION
 1. Identify the concept of
appropriation.
Learning Objectives: 2. Determine the significance of
appropriation in creating an
artwork.
3. Know the effect of appropriation
in pursuing originality.
4. Make a parody of commercials
that fulfill the concept of soul-
making.
 Setting up
Direction: on the box below, draw
anything that will represent yourself, and
explain how it represents you?
1. Think a scenario in your life that
imitates you to be someone that you
admire the most? Explain why do you
imitate that person?
2. What do you think the advantage in
imitating a person?
3. Does this imitating affect your life now?
What is appropriation in art?
-Appropriation in art is the use pre-existing objects or images
With little or no transformation applied to them. The use of
appropriation has played a significant role in the history of the
arts.
-the act of taking something for your own use, usually without
permission
Why is appropriation important in art?

• Appropriation is used to contemplate history, reframe ideas,

generated conversation, and produce new ways of thinking,
exploring and informing.
• In art, appropriation is used to contemplate history, reframe
ideas, generate conversation, and produce new ways of
thinking, exploring and informing.
Is appropriation in art acceptable?
• The appropriation of existing artistic works creates a risk of
copyright and moral rights infringement. We will call the work
being appropriated the source work and work being produces
the resulting work.
What is the principle of appropriation?
• Art appropriation is the practice of using pre-existing objects
and images in an artwork without really altering the orginals.
What is Cultural Appropriation?
• Cultural appropriation
happens when an artist
borrows ideas, motifs, plots,
technical devices, etc. from
another culture to which
he/she does not belong.
• As a concept, cultural
appropriation is bound to
moral and aesthetic questions
• However, the term cultural
appropriation should be
understood depending on the
narrative context and the
perspective.
• History and power relations
are important considerations
when morally evaluating an
instance of cultural
appropriation.
Types of cultural appropriation
 Object appropriation – tangible work of art is
appropriated. It occurs when the possession of
a tangible work of art (such as a sculpture or
painting is transferred from members of one
culture to members of another culture.
 Content appropriation – intangible work is
appropriated Content appropriation happens
when an intangible object (a musical
composition, story, or poem) is reused and
expressed in a work by an artist outside the
culture from which it originated
 Subject appropriation- another culture or come
of its people is appropriated. Subject occurs
when stylistic elements common from one
culture are taken and expressed by an artist
who belongs to another culture.
 Style appropriation – stylistic elements are
appropriated. Style appropriation occurs when
stylistic elements common from one culture
are taken and expressed by an artist who
belongs to another culture.
 Motif appropriation – It occurs when the
possession of a tangible work of art (such as a
sculpture or painting is transferred from
members of one culture to members of another
culture. Tattoo motif are often appropriated
Tattoo motifs can be appropriated without
knowledge of where these are coming from,
and what important symbolic meaning they
have for the culture from which they are taken.
The problem with Bagani (Ching. 2008)
• What does Bagani mean?
“Warrior chief” – mandaya
“Warrior priest” – manobos
“The Bagani is not recruited but
anointed by Mondaangan, (a
revered spirit) and is sacred to
the Manobo peoples”
• So when you use the term Bagani for a
teleserye that is devoid of historical and
cultural context, you are actually
lambasting the memoirs and integrity of
our warriors.
• Cultural appropriation: when is it
problematic? Some acts of cultural
appropriation can be considered ad
theft. Cultural appropriation could harm
members of culture by
misrepresentation, thereby producing
discrimination and inequality in terms of
economic, educational, or other
opportunities.
Reasons why BAGANI appropriating the culture of indigenous
people and the cultural heritage of the country

• There was a scene when • “mekeni mekeni tugtug do re mi” a

Enrique Gil’s character
“Lakas” presumed dead and a
healer (babaylan) named
Gloria recites a chant that is
not suited for the indigenous
people culture
• This cultural appropriation might
chant that heal the character of
Enrique Gil as “Lakas” in which
some expert see this an
embarrassment to the indigenous
heritage. This might affect for the
imagination of a child which is based
fiction rather than actual facts.
lead to misinterpretation and exploit
of the cultural heritage of the
indigenous people
Why do artists appropriate?
• Morally sound cultural
appropriation can lead to the
production of valuable works
of art.
• For example, Akira Kurosawa
borrows from Shakespeare;
classic literary pieces and
incorporates them into their
work.
• The arts and culture are
dynamic. Cultures naturally
interact with each other.
• The completely banning
cultural appropriation will lead
to cultural stagnation.
• Nevertheless, sensitivity and
care should be exercised
when appropriating from
another culture.
Activity 24:ESSAY
DIRECTION: Read and comprehend each question and answer
creatively.

1. 1. What is the positive side of appropriation?

2. As a student, are you considering appropriation in creating
an artwork?
3. How does affect the originality of an art by using
appropriation.
Activity 25:
COMPLETE THE TABLE
DIRECTION: Complete the table below by supplying the needed data for each column. You may
browse the module or browse other references like books or the internet. Cite your references.

APPROPRIATION DESCRIPTION POSITIVE NEGATIVE EXAMPLE

Object
Appropriation

Content
Appropriation

Style
Appropriation

Motif
Appropriation

Subject
Appropriation
Activity 26:
PARODY
Direction: make a parody on the famous commercial
advertisement in television, the student shall take a video
his/herself.

Content 50%
Technical/Presentation Skills 30%
overall presentation 10%
Completion 10%
TOTAL 100%
Activity 27
Investigative Case Study
Direction: read about republic act no. 8293 or the intellectual
property code. You may search the law in the internet. Make a
reflection on the provided law.
Guide questions:
• How does the law affect the creation of an artwork nowadays?
• Why intellectual property code affect the creation of an
artwork?
• What is the significance of the code in creating an artwork?
PART II: IMPROVISATION