BUSSINESS PLAN

BY – RAJSHREE
SANIKA
NISHA
 Name of Business – CAKE SHOP

Name of Shop – Hamara Cake Shop

LOCATION – Tardeo , Near Mumbai Central Station

BIOs Of Creators – Have the inbuilt passion to bake

fresh, healthy and delicious cakes as well as publicise
their “ HAMARA FOUNDATION’S NAME “
 USP OF OUR CAKE SHOP


Mumbai’s First Ever Cake Shop Set Up by 17 year
olds.

Promoting pure and healthy cake baking by ditching

unhealthy MAIDA BASED Cakes into WHEAT/ ATTA
BASED Cakes with mouth watering toppings and
presentation skills.
 COMPETITORS OF HAMARA CAKE
SHOP -
 HAPPINESS CAKE SHOP
 THE CAKE HOUSE
 SOUFLE
ADVANTAGES DISADVANTAGES

1) Huge Foundation networks 1) Already Existing networks and loyalty

2) Young enthusiasm 2) Large customer base

3) Promoting health over taste 3) Huge and experienced bakers

MARKETING AND ADVERTISEMENT
STRATEGIES -

 Making optimum use of Foundation’s existing networks

 Social media networking and content creation.

SWOT ANALYSIS -
• STRENTHS - Young Children’s Talent and passion being showcased
• WEAKNESS – High Initial Investment
• Opportunities – Other Foundation Branches
• Threats – Already Existing Competition
BUDGET -

 Rent Of the Place

 Raw Material Cost

 Furniture Set up
 Cost , Selling Price and Profit of the Product -

Quantity Cost Selling Price Profit

500 GM RS 350 RS 100 RS 250

750 GM RS 400 RS 120 RS 280

1 KG RS 750 RS 200 RS 550

2 KG RS 1000 RS 300 RS 700

MILESTONES -

 REACHING OUT TO DIFFERENT BRANCHES OF HAMARA FOUNDATION

 CREATING BRAND NAME

 RECRUITING OTHER NEEDY STUDENTS AS INTERNS UNDER OUR SHOP

NETWORK.