Drugs and Magic Remedies Act

1954

Drug:- They are defined to include substances intended for

the diagnosis, cure, mitigation and treatment of any diseases

Magic Remedies:- They are defined to include ‘Talisman, Mantras,

Kavachas and the same types of substances which purport to
possess miraculous power of prevention or cure of any kind of
disease.
 Need of the Act

The drugs and magic remedies act was enacted to prohibit

certain types of advertisements relating to drugs and magic
remedies which make false claim and are likely to mislead
public
 Advertisement

They are defined to include all notices, circulars,

labels or other documents and also all
announcement made orally.
 Prohibited Advertisement
•For procurement of miscarriage or prevention of
conception in women.
•For correction of menstrual disorder in women
•For the maintenance or improvement of the
capacity of human being.
•For the diagnosis, prevention and cure of
appendicitis, blindness, blood poisoning and
cancer etc.
•Direct and indirect advertisement which gave
false impression regarding the real character of
the drug make any fake claims
 Prohibited Advertisement Cont…
•Signboards or notice display by registered medical
practitioner on their premises indicating that treatment
is undertaking for any specific disease or disorder.
•Book or other materials dealing with any matter
relating to the diseases.
•Advertisement regarding drugs which are sent
confidentially in the prescribed manner to registered
medical practitioner.
•Advertisement relating to drugs printed or published
by the government or by any other agency, with the
prior permission of the govt.
 Exempted Advertisement

•Leaflets or literature accompanying packing of drugs

or advertisement of a drugs in medical,
Pharmaceutical, scientific and technical journal.
•Price list or therapeutic indexes published by
manufacturers, importers or distributors of drugs or
medical literature distributed by medical
representatives.
 Condition for exemptions
The advertisement carries only such information as is
needed for the guidance of registered medical
practioners in respect of matter related to...
•Therapeutic indication.
•Its administration.
•Its Dosage.
•Its Side effect.
•The precaution should be taken.